Fiit (England) Overview

  • Year Founded
  • 2017

Year Founded

  • Status
  • Private

  • Employees
  • 72

Employees

  • Latest Deal Type
  • Crowdfunding

  • Latest Deal Amount
  • $1.7M

  • Investors
  • 7

Fiit (England) General Information

Description

Developer of a fitness application intended to help users have easier access to personal trainers. The company's platform connects users to in-demand personal trainers and offers on-demand classes, group workouts, and training plans, and helps to track metrics, challenge personal bests, and train with others on the leaderboard, enabling users to access workouts with personal trainers at home, in the gym, or on the move and remain fit.

Contact Information

Website
www.fiit.tv
Formerly Known As
SID Group
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 14 East Bay Lane
  • Plexal
  • London E15 2GW
  • England, United Kingdom
Primary Industry
Educational and Training Services (B2C)
Other Industries
Other Consumer Durables
Application Software
Vertical(s)
LOHAS & Wellness, Wearables & Quantified Self, TMT
Corporate Office
  • 14 East Bay Lane
  • Plexal
  • London E15 2GW
  • England, United Kingdom

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Fiit (England) Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
5. Equity Crowdfunding 11-Apr-2022 $1.7M Completed Generating Revenue
4. Early Stage VC (Series B) 21-Oct-2020 Cancelled Generating Revenue
3. Grant 01-Jul-2020 Completed Generating Revenue
2. Early Stage VC (Series A) 01-Feb-2019 $9.3M $12.5M Completed Generating Revenue
1. Seed Round 18-Dec-2017 $3.21M $3.21M Completed Startup
To view Fiit (England)’s complete valuation and funding history, request access »

Fiit (England) Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series A
Ordinary
Ordinary 48,802,369 $0.001293 $0.06 $0.06 1x $0.06 16.99%
Ordinary 3,838,388 $0.001293 $0.06 $0.06 1x $0.06 1.34%
To view Fiit (England)’s complete cap table history, request access »

Fiit (England) Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of a fitness application intended to help users have easier access to personal trainers. The company's platfor
Educational and Training Services (B2C)
London, United Kingdom
72 As of 2024

West Hollywood, CA
 

Bethesda, MD
 
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Fiit (England) Competitors (4)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
FitOn Venture Capital-Backed West Hollywood, CA
Sworkit Health Venture Capital-Backed Bethesda, MD
Freeletics Venture Capital-Backed Munich, Germany
Grndhouse Venture Capital-Backed London, United Kingdom
To view Fiit (England)’s complete competitors history, request access »

Fiit (England) Executive Team (8)

Name Title Board Seat
Ian McCaig Co-Founder & Chief Executive Officer
James Charalambous Managing Director
Sammi Adhami Co-Founder, Chief Revenue Officer & Advisor
Daniel Shellard Co-Founder & Chairman
Jack Relph Head of Finance
You’re viewing 5 of 8 executive team members. Get the full list »

Fiit (England) Board Members (3)

Name Representing Role Since
Benoit Marrel Breega Board Member
Daniel Shellard Fiit (England) Co-Founder & Chairman
You’re viewing 2 of 3 board members. Get the full list »

Fiit (England) Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

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Fiit (England) Investors (7)

Investor Name Investor Type Holding Investor Since Participating Rounds
Innovate UK Accelerator/Incubator
Breega Venture Capital Minority
Connect Ventures (UK) Venture Capital Minority
EXOR Seeds Venture Capital Minority
JamJar Investments Venture Capital Minority
You’re viewing 5 of 7 investors. Get the full list »

Fiit (England) FAQs

  • When was Fiit (England) founded?

    Fiit (England) was founded in 2017.

  • Who is the founder of Fiit (England)?

    Ian McCaig, Sammi Adhami, and Daniel Shellard are the founders of Fiit (England).

  • Who is the CEO of Fiit (England)?

    Ian McCaig is the CEO of Fiit (England).

  • Where is Fiit (England) headquartered?

    Fiit (England) is headquartered in London, United Kingdom.

  • What is the size of Fiit (England)?

    Fiit (England) has 72 total employees.

  • What industry is Fiit (England) in?

    Fiit (England)’s primary industry is Educational and Training Services (B2C).

  • Is Fiit (England) a private or public company?

    Fiit (England) is a Private company.

  • What is the current valuation of Fiit (England)?

    The current valuation of Fiit (England) is .

  • What is Fiit (England)’s current revenue?

    The current revenue for Fiit (England) is .

  • How much funding has Fiit (England) raised over time?

    Fiit (England) has raised $14.2M.

  • Who are Fiit (England)’s investors?

    Innovate UK, Breega, Connect Ventures (UK), EXOR Seeds, and JamJar Investments are 5 of 7 investors who have invested in Fiit (England).

  • Who are Fiit (England)’s competitors?

    FitOn, Sworkit Health, Freeletics, and Grndhouse are competitors of Fiit (England).

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