Choco Overview

  • Year Founded
  • 2018

Year Founded

  • Status
  • Private

  • Employees
  • 426

Employees

  • Latest Deal Type
  • Later Stage VC

  • Latest Deal Amount
  • $26.9M

  • Investors
  • 19

Choco General Information

Description

Developer of a digital order management platform intended to automate the food supply chain for distributors. The company offers features such as real-time order processing, integration with existing ERP systems, and an artificial intelligence-driven marketing assistant, enabling food distributors to streamline their operations, reduce manual errors, enhance customer engagement, and ultimately improve sales while minimizing food waste through efficient inventory management.

Contact Information

Website
www.choco.com
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • Wrangelstr 100
  • 10997 Berlin
  • Germany
+49 030
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Other Commercial Services
Vertical(s)
FoodTech, SaaS, Marketing Tech, Artificial Intelligence & Machine Learning, Restaurant Technology
Corporate Office
  • Wrangelstr 100
  • 10997 Berlin
  • Germany
+49 030

Choco Timeline

2022202320242025
Financing RoundCaptured Employee CountEstimated Employee Growth

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Choco Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
7. Later Stage VC 23-Feb-2023 $26.9M Completed Generating Revenue
6. Early Stage VC (Series B2) 12-Apr-2022 Completed Generating Revenue
5. Early Stage VC (Series B) 16-Jun-2021 Completed Generating Revenue
4. Early Stage VC (Series A2) 17-Mar-2020 Completed Generating Revenue
3. Early Stage VC (Series A) 22-Nov-2019 Completed Generating Revenue
2. Seed Round 04-Dec-2018 $4.09M $7.59M Completed Generating Revenue
1. Seed Round $3.5M $3.5M Completed Startup
To view Choco’s complete valuation and funding history, request access »

Choco Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series A2
Series A
Preference 10,255 $388.03 $388.03 1x $388.03 13.72%
To view Choco’s complete cap table history, request access »

VC Exit Predictor

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Opportunity Score

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Exit Type

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Choco Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of a digital order management platform intended to automate the food supply chain for distributors. The compan
Business/Productivity Software
Berlin, Germany
426 As of 2024

London, United Kingdom
 

San Francisco, CA
 
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Choco Competitors (3)

One of Choco’s 3 competitors is REKKI, a Venture Capital-Backed company based in London, United Kingdom.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
REKKI Venture Capital-Backed London, United Kingdom
Flex Index. Venture Capital-Backed San Francisco, CA
Full Harvest Venture Capital-Backed San Francisco, CA
You’re viewing 3 of 3 competitors. Get the full list »

Choco Patents

Choco Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-20080193907-A1 Method to analyze and improve creativity generated by a creative process Inactive 13-Feb-2007

Choco Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Choco Investors (19)

Investor Name Investor Type Holding Investor Since Participating Rounds
Calm Ventures Venture Capital Minority
Gaingels Venture Capital Minority
Liqid (Financial Services) VC-Backed Company Minority
Vinthera Venture Capital Minority
Phoenix International Investments Venture Capital Minority
You’re viewing 5 of 19 investors. Get the full list »

Choco Acquisitions (3)

Choco’s most recent deal was a Merger/Acquisition with GOOT. The deal was made on 31-Jan-2025.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
GOOT 31-Jan-2025 Merger/Acquisition Business/Productivity Software
Katoo 19-Jan-2023 Merger/Acquisition Business/Productivity Software
Refill Technologies 16-Jun-2022 Merger/Acquisition Application Software
To view Choco’s complete acquisitions history, request access »

Affiliates

Subsidiaries (1)

Name Industry Location Year Founded
GOOT Paris, France 2013

Choco FAQs

  • When was Choco founded?

    Choco was founded in 2018.

  • Where is Choco headquartered?

    Choco is headquartered in Berlin, Germany.

  • What is the size of Choco?

    Choco has 426 total employees.

  • What industry is Choco in?

    Choco’s primary industry is Business/Productivity Software.

  • Is Choco a private or public company?

    Choco is a Private company.

  • What is Choco’s current revenue?

    The current revenue for Choco is .

  • How much funding has Choco raised over time?

    Choco has raised $310M.

  • Who are Choco’s investors?

    Calm Ventures, Gaingels, Liqid (Financial Services), Vinthera, and Phoenix International Investments are 5 of 19 investors who have invested in Choco.

  • Who are Choco’s competitors?

    REKKI, Flex Index., and Full Harvest are competitors of Choco.

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