Flow Platform Overview

  • Year Founded
  • 2018

Year Founded

  • Status
  • Private

  • Employees
  • 39

Employees

  • Latest Deal Type
  • Later Stage VC

  • Latest Deal Amount
  • $4.5M

  • Investors
  • 7

Flow Platform General Information

Description

Developer of a data-powered ad tech platform designed to digitally connect landlords and agents with tenants and buyers. The company's platform offers support to tenants in rental services for paying their rent, and electricity along with that marketplace of mortgage originators, and insurance, leveraging the property buyer data, enabling retailers, e-commerce platforms, and marketplaces to build their commerce media networks, unlocking new revenue streams and connecting high-intent audiences with both core and adjacent industry brands who are eager to boost campaign performance.

Contact Information

Formerly Known As
Flow (Johannesburg)
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 42 The High Street
  • Melrose Arch
  • Johannesburg
  • South Africa
Primary Industry
Social/Platform Software
Other Industries
Media and Information Services (B2B)
Corporate Office
  • 42 The High Street
  • Melrose Arch
  • Johannesburg
  • South Africa

Want detailed data on 11M+ companies?

What you see here scratches the surface

Request a free trial

Want to dig into this profile?

We’ll help you find what you need

Learn more

Flow Platform Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
5. Later Stage VC 18-Jan-2023 $4.5M Completed Generating Revenue
4. Early Stage VC 08-Apr-2022 Completed Generating Revenue
3. Early Stage VC (Series A) 01-Apr-2020 Cancelled Generating Revenue
2. Seed Round 31-Jan-2020 $1.53M $2.97M Completed Generating Revenue
1. Seed Round 29-Jan-2019 $1.44M $1.44M Completed Startup
To view Flow Platform’s complete valuation and funding history, request access »

VC Exit Predictor

See how our proprietary methodology utilizes historical data sets to synthesize the likelihood of an acquisition, IPO, or no exit event. Get a detailed look at the calculations behind our predictions.

Opportunity Score

Calculated using Exit Type probabilities, the company’s stage, and PitchBook’s historical returns data.

Exit Type

Evaluates the likelihood of a successful exit for investors, and the most likely exit type.

Flow Platform Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of a data-powered ad tech platform designed to digitally connect landlords and agents with tenants and buyers.
Social/Platform Software
Johannesburg, South Africa
39 As of 2026

Redwood City, CA
 

Redwood City, CA
 
Add Comparison

PitchBook’s comparison feature gives you a side-by-side look at key metrics for similar companies. Personalize which data points you want to see and create visualizations instantly.

Request a free trial

Flow Platform Competitors (8)

One of Flow Platform’s 8 competitors is Moloco, a Venture Capital-Backed company based in Redwood City, CA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Moloco Venture Capital-Backed Redwood City, CA
PubMatic Formerly VC-backed Redwood City, CA
Mirakl Venture Capital-Backed Paris, France
Topsort Venture Capital-Backed Palo Alto, CA
Zitcha Venture Capital-Backed Melbourne, Australia
You’re viewing 5 of 8 competitors. Get the full list »

Flow Platform Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

PitchBook’s non-financial metrics help you gauge a company’s traction and growth using web presence and social reach.

Request a free trial

Flow Platform Investors (7)

Investor Name Investor Type Holding Investor Since Participating Rounds
Buffet Investments PE/Buyout Minority
Futuregrowth Asset Management Impact Investing Minority
Angel (individual) Minority
Endeavor South Africa Venture Capital Minority
Vunani Investment Bank Minority
You’re viewing 5 of 7 investors. Get the full list »

Flow Platform FAQs

  • When was Flow Platform founded?

    Flow Platform was founded in 2018.

  • Where is Flow Platform headquartered?

    Flow Platform is headquartered in Johannesburg, South Africa.

  • What is the size of Flow Platform?

    Flow Platform has 39 total employees.

  • What industry is Flow Platform in?

    Flow Platform’s primary industry is Social/Platform Software.

  • Is Flow Platform a private or public company?

    Flow Platform is a Private company.

  • What is Flow Platform’s current revenue?

    The current revenue for Flow Platform is .

  • How much funding has Flow Platform raised over time?

    Flow Platform has raised $7.47M.

  • Who are Flow Platform’s investors?

    Buffet Investments, Futuregrowth Asset Management, , Endeavor South Africa, and Vunani are 5 of 7 investors who have invested in Flow Platform.

  • Who are Flow Platform’s competitors?

    Moloco, PubMatic, Mirakl, Topsort, and Zitcha are some of the 8 competitors of Flow Platform.

Data Transparency

  • Meet our data hygiene team

    Discover how our experts ensure you’re getting the most accurate financial data in the industry.

    Read more
  • How PitchBook sources data

    Our data operations team has logged over 3.5 million hours researching, organizing, and integrating the information you need most.

    Discover our process