Vartana Overview

  • Year Founded
  • 2020

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 30

Employees

  • Latest Deal Type
  • M&A

Vartana General Information

Description

Operator of a payments platform intended for flexible financing alternatives. The company's platform offers a co-branded digital checkout with real-time support, automated payment plan offers directly within CRM with pre-built integrations backed by an API, and flexible payment structures, enabling the sales team to have pre-approved payment plans and manage the end-to-end deal process through a central dashboard.

Contact Information

Website
www.vartana.co
Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Corporate Office
  • 548 Market Street
  • PMB 59708
  • San Francisco, CA 94104
  • United States
+1 (415)
Primary Industry
Other Financial Services
Other Industries
Media and Information Services (B2B)
Financial Software
Parent Company
Capchase
Vertical(s)
SaaS, Artificial Intelligence & Machine Learning, FinTech
Corporate Office
  • 548 Market Street
  • PMB 59708
  • San Francisco, CA 94104
  • United States
+1 (415)

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Vartana Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
4. Merger/Acquisition 23-Jun-2025 Completed Generating Revenue
3. Early Stage VC (Series B) 13-Apr-2023 Completed Generating Revenue
2. Early Stage VC (Series A) 24-Jan-2023 $12M $69M Completed Generating Revenue
1. Seed Round 20-Jan-2022 $57M $57M Completed Startup
To view Vartana’s complete valuation and funding history, request access »

Vartana Cap Table

Stock # of Shares
Authorized		 Par Value Dividend Rate (%) Original
Issue Price		 Liquidation Liquidation
Pref. Multiple		 Conversion Price % Owned
Series B
Series A
Seed-2
Seed-1 645,302 $0.000010 6% $0.49 $0.49 1x $0.49 2.43%
Seed 1,994,460 $0.000010 6% $2.17 $2.17 1x $2.17 7.51%
To view Vartana’s complete cap table history, request access »

Vartana Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Operator of a payments platform intended for flexible financing alternatives. The company's platform offers a co-branded
Other Financial Services
San Francisco, CA
30 As of 2026

Pretoria, South Africa
 

South San Francisco, CA
 
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Vartana Competitors (33)

One of Vartana’s 33 competitors is Direct Debit, a Accelerator/Incubator Backed company based in Pretoria, South Africa.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Direct Debit Accelerator/Incubator Backed Pretoria, South Africa
Stripe Venture Capital-Backed South San Francisco, CA
Spreedly Private Equity-Backed Durham, NC
2Checkout Private Equity-Backed Alpharetta, GA
EBANX Private Equity-Backed Curitiba, Brazil
You’re viewing 5 of 33 competitors. Get the full list »

Vartana Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Vartana Former Investors (16)

Investor Name Investor Type Holding Investor Since Participating Rounds
Activant Capital Venture Capital Minority
Angel (individual) Minority
Angel (individual) Minority
Audacious Ventures Venture Capital Minority
Angel (individual) Minority
You’re viewing 5 of 16 investors. Get the full list »

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Vartana FAQs

  • When was Vartana founded?

    Vartana was founded in 2020.

  • Where is Vartana headquartered?

    Vartana is headquartered in San Francisco, CA.

  • What is the size of Vartana?

    Vartana has 30 total employees.

  • What industry is Vartana in?

    Vartana’s primary industry is Other Financial Services.

  • Is Vartana a private or public company?

    Vartana is a Private company.

  • What is Vartana’s current revenue?

    The current revenue for Vartana is .

  • How much funding has Vartana raised over time?

    Vartana has raised $89M.

  • Who are Vartana’s investors?

    Activant Capital, , , Audacious Ventures, and are 5 of 16 investors who have invested in Vartana.

  • Who are Vartana’s competitors?

    Direct Debit, Stripe, Spreedly, 2Checkout, and EBANX are some of the 33 competitors of Vartana.

  • When was Vartana acquired?

    Vartana was acquired on 23-Jun-2025.

  • Who acquired Vartana?

    Vartana was acquired by Capchase.

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