Bitauto Holdings Overview

  • Year Founded
  • 2000

Year Founded

  • Status
  • Private

  • Employees
  • 6,837

Employees

  • Latest Deal Type
  • Buyout/​LBO

  • Latest Deal Amount
  • $179M

  • Investors
  • 2

Bitauto Holdings General Information

Description

Bitauto Holdings Ltd is a provider of internet content and marketing services. It operates in three main segments: advertising and subscription business, transaction service business, and digital marketing solutions business. Its advertising business provides services to automakers through its websites and mobile apps. It provide transaction-focused online advertisements and promotional activities services to automakers, automobile dealers, auto finance partners, and insurance companies. Its digital marketing solutions business provides website creation and maintenance, online public relations, online marketing campaigns, advertising agent services, big data applications, and digital image creation. All the group's revenues are derived from the PRC.

Contact Information

Website
ir.bitauto.com
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 6th Floor, New Century Hotel Office
  • Tower No. 6, South Capital Stadium Road, Haidian District
  • Beijing, 100044
  • China
+86 010
Primary Industry
Media and Information Services (B2B)
Vertical(s)
AdTech, Industrials, Marketing Tech, TMT, Mobile
Corporate Office
  • 6th Floor, New Century Hotel Office
  • Tower No. 6, South Capital Stadium Road, Haidian District
  • Beijing, 100044
  • China
+86 010

Want detailed data on 3M+ companies?

What you see here scratches the surface

Request a free trial

Want to dig into this profile?

We’ll help you find what you need

Learn more

Bitauto Holdings Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
11. Buyout/LBO 05-Nov-2020 $179M Completed Profitable
10. Secondary Transaction - Open Market Completed Generating Revenue
9. PIPE 12-May-2017 Completed Profitable
8. PIPE 06-Jun-2016 Completed Profitable
7. PIPE 18-Feb-2015 Completed Profitable
6. PIPE 12-Sep-2014 Completed Profitable
5. IPO 17-Nov-2010 Completed Profitable
4. Later Stage VC (Series D) 20-Jul-2009 Completed Profitable
3. Later Stage VC (Series C) 23-Nov-2007 $15M $25.9M Completed Profitable
2. Later Stage VC 31-Aug-2006 $9.6M $10.9M Completed Profitable
To view Bitauto Holdings’s complete valuation and funding history, request access »

Bitauto Holdings Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Bitauto Holdings Ltd is a provider of internet content and marketing services. It operates in three main segments: adver
Media and Information Services (B2B)
Beijing, China
6,837 As of 2020

Jacksonville, FL
 

Clifton Park, NY
 
Add Comparison

PitchBook’s comparison feature gives you a side-by-side look at key metrics for similar companies. Personalize which data points you want to see and create visualizations instantly.

Request a free trial

Bitauto Holdings Competitors (16)

One of Bitauto Holdings’s 16 competitors is Vizergy Digital Marketing, a Corporate Backed or Acquired company based in Jacksonville, FL.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Vizergy Digital Marketing Corporate Backed or Acquired Jacksonville, FL
Internet Marketing Ninjas Private Debt Financed Clifton Park, NY
UnReal Web Marketing Corporate Backed or Acquired Port Jefferson, NY
SEO Brand Private Debt Financed
Digital Current Corporation Mesa, AZ
You’re viewing 5 of 16 competitors. Get the full list »

Bitauto Holdings Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

PitchBook’s non-financial metrics help you gauge a company’s traction and growth using web presence and social reach.

Request a free trial

Bitauto Holdings Investors (2)

Investor Name Investor Type Holding Investor Since Participating Rounds
Hammer Capital Asset Management Venture Capital Minority
Tencent Holdings Corporation Minority
To view Bitauto Holdings’s complete investors history, request access »

Bitauto Holdings Investments (25)

Bitauto Holdings’s most recent deal was a Later Stage VC with Jingzhengu for . The deal was made on 04-Jan-2019.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Jingzhengu 04-Jan-2019 Later Stage VC Business/Productivity Software
Beijing Baichebao Technology 27-Nov-2017 Early Stage VC Automotive
Aidaijia 31-Oct-2017 Later Stage VC Other Services (B2C Non-Financial)
Lobo Report 27-Oct-2017 Early Stage VC Information Services (B2C)
CheYuanHuiZhong 18-Oct-2017 Early Stage VC Business/Productivity Software
You’re viewing 5 of 25 investments. Get the full list »

Bitauto Holdings ESG

Risk Overview

Risk Rating

Updated June, 13, 2021

34.37 | High Risk

Risk Scale

A lower score indicates better sustainability

Negl

0-10

Low

10-20

Med

20-30

High

30-40

Severe

40+

Exposure

Exposure refers to the extent to which a company is exposed to different material ESG issues

Management

Management is related to actions taken to manage ESG issues

Peers Analysis

Peer performance insights compare the company’s ESG performance to the performance of selected peers to help inform future ESG decisions and drive internal performance improvements.

Global

Covered Companies

of 14,189

Rank

Percentile

Software & Services

Industry

of 847

Rank

Percentile

Internet Software and Services

Subindustry

of 210

Rank

Percentile

To view Bitauto Holdings’s complete esg history, request access »

Bitauto Holdings FAQs

  • When was Bitauto Holdings founded?

    Bitauto Holdings was founded in 2000.

  • Where is Bitauto Holdings headquartered?

    Bitauto Holdings is headquartered in Beijing, China.

  • What is the size of Bitauto Holdings?

    Bitauto Holdings has 6,837 total employees.

  • What industry is Bitauto Holdings in?

    Bitauto Holdings’s primary industry is Media and Information Services (B2B).

  • Is Bitauto Holdings a private or public company?

    Bitauto Holdings is a Private company.

  • What is the current valuation of Bitauto Holdings?

    The current valuation of Bitauto Holdings is .

  • What is Bitauto Holdings’s current revenue?

    The current revenue for Bitauto Holdings is .

  • How much funding has Bitauto Holdings raised over time?

    Bitauto Holdings has raised $3.43B.

  • Who are Bitauto Holdings’s investors?

    Hammer Capital Asset Management and Tencent Holdings have invested in Bitauto Holdings.

  • Who are Bitauto Holdings’s competitors?

    Vizergy Digital Marketing, Internet Marketing Ninjas, UnReal Web Marketing, SEO Brand, and Digital Current are some of the 16 competitors of Bitauto Holdings.

Data Transparency

  • Meet our data hygiene team

    Discover how our experts ensure you’re getting the most accurate financial data in the industry.

    Read blog »
  • How PitchBook sources data

    Our data operations team has logged over 3.5 million hours researching, organizing, and integrating the information you need most.

    Discover our process »