Yummly Overview

  • Year Founded
  • 2009

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 97

Employees

  • Latest Deal Type
  • M&A

  • Latest Deal Amount
  • $110M

Yummly General Information

Description

Provider of a digital recipe platform designed to make it easier for foodies to find and share recipes. The company's platform uses patented technology and proprietary data to understand food and taste and provides recipe recommendations to handy tools and helpful videos, enabling users to improve life in finding the perfect recipes for every occasion.

Contact Information

Website
www.yummly.com
Formerly Known As
Fellco, Fellco Inc.
Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Corporate Office
  • 883 East San Carlos Avenue
  • San Carlos, CA 94070
  • United States
Primary Industry
Information Services (B2C)
Parent Company
Whirlpool
Vertical(s)
FoodTech, TMT, Mobile
Corporate Office
  • 883 East San Carlos Avenue
  • San Carlos, CA 94070
  • United States

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Yummly Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
6. Merger/Acquisition 02-May-2017 $110M Completed Generating Revenue
5. Later Stage VC Completed Generating Revenue
4. Later Stage VC (Series B) 01-Sep-2015 Completed Generating Revenue
3. Early Stage VC (Series A) 21-Mar-2012 Completed Startup
2. Seed Round 17-Nov-2010 $1.85M $2.66M Completed Startup
1. Angel (individual) 21-May-2010 $808K $808K Completed Startup
To view Yummly’s complete valuation and funding history, request access »

Yummly Cap Table

Stock # of Shares
Authorized		 Par Value Dividend Rate ($) Original
Issue Price		 Liquidation Liquidation
Pref. Multiple		 Conversion Price % Owned
Series B
Series A
Seed 6,404,221 $0.000100 $0.04 $0.5 $0.5 1x $0.5 16.3%
To view Yummly’s complete cap table history, request access »

Yummly Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Provider of a digital recipe platform designed to make it easier for foodies to find and share recipes. The company's pl
Information Services (B2C)
San Carlos, CA
97 As of 2023

Seattle, WA
 

Vancouver, Canada
 
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Yummly Competitors (2)

One of Yummly’s 2 competitors is Allrecipes.com, a Formerly VC-backed company based in Seattle, WA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Allrecipes.com Formerly VC-backed Seattle, WA
Mealime Formerly PE-Backed Vancouver, Canada
You’re viewing 2 of 2 competitors. Get the full list »

Yummly Patents

  • 6

    Total Documents Applications and Grants

  • Total Patents Families

  • 6

    Granted

  • Pending

  • Expiring in next 12 mo

Yummly Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-9797873-B1 Prediction of recipe preparation time Active 26-Jun-2014
US-9824152-B1 Recipe recommendation Active 30-May-2014
US-9483547-B1 Clustering and display of recipes Active 30-May-2014
US-9311568-B1 Recipe text and image extraction Active 21-May-2014
US-9489377-B1 Inferring recipe difficulty Active 21-Feb-2014 G06N5/048
To view Yummly’s complete patent history, request access »

Yummly Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Yummly Former Investors (13)

Investor Name Investor Type Holding Investor Since Participating Rounds
Bauer Media Group Corporation Minority
Bauer Venture Partners Corporate Venture Capital Minority
Bessemer Venture Partners Venture Capital Minority
Cimbal Capital Group PE/Buyout Minority
First Round Capital Venture Capital Minority
You’re viewing 5 of 13 investors. Get the full list »

Yummly Acquisitions (1)

Yummly’s most recent deal was a Merger/Acquisition with The Orange Chef. The deal was made on 11-Dec-2015.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
The Orange Chef 11-Dec-2015 Merger/Acquisition Household Appliances
To view Yummly’s complete acquisitions history, request access »

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Yummly FAQs

  • When was Yummly founded?

    Yummly was founded in 2009.

  • Where is Yummly headquartered?

    Yummly is headquartered in San Carlos, CA.

  • What is the size of Yummly?

    Yummly has 97 total employees.

  • What industry is Yummly in?

    Yummly’s primary industry is Information Services (B2C).

  • Is Yummly a private or public company?

    Yummly is a Private company.

  • What is the current valuation of Yummly?

    The current valuation of Yummly is .

  • What is Yummly’s current revenue?

    The current revenue for Yummly is .

  • How much funding has Yummly raised over time?

    Yummly has raised $24.3M.

  • Who are Yummly’s investors?

    Bauer Media Group, Bauer Venture Partners, Bessemer Venture Partners, Cimbal Capital Group, and First Round Capital are 5 of 13 investors who have invested in Yummly.

  • Who are Yummly’s competitors?

    Allrecipes.com and Mealime are competitors of Yummly.

  • When was Yummly acquired?

    Yummly was acquired on 02-May-2017.

  • Who acquired Yummly?

    Yummly was acquired by Whirlpool.

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