Magnite Overview

  • Year Founded
  • 2007

Year Founded

  • Status
  • Public

  • Employees
  • 925

Employees

  • Stock Symbol
  • MGNI

Stock Symbol

  • Investments
  • 15

  • Share Price
  • $20.00
  • (As of Friday Closing)

Magnite General Information

Description

Magnite is one of the largest supply-side platform providers, or SSP, in online advertising. The firm was previously named The Rubicon Project (an online ad exchange) and became Magnite after merging with Telaria (an SSP focused mainly on streaming video providers) in 2020. The firm also purchased another of the leading SSPs within the CTV market, SpotX, in 2021 for $1.2 billion, cementing its long-term focus on grabbing market share in this area. The firm generates nearly 45% of its revenue from the programmatic sale of CTV ad inventory, 35% from mobile online sites and apps, and the remaining from websites accessed via computer.

Contact Information

Website
www.magnite.com
Formerly Known As
The Rubicon Project, Inc., Rubicon Project, Inc.
Ownership Status
Publicly Held
Financing Status
Formerly VC-backed
Corporate Office
  • 1250 Broadway
  • 9th Floor
  • New York, NY 10001
  • United States
+1 (212)
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Stock Exchange
NAS
Vertical(s)
AdTech, SaaS, TMT, FinTech
Corporate Office
  • 1250 Broadway
  • 9th Floor
  • New York, NY 10001
  • United States
+1 (212)

Magnite Timeline

2022202320242025
Financing RoundCaptured Employee CountEstimated Employee Growth

Want detailed data on 3M+ companies?

What you see here scratches the surface

Request a free trial

Want to dig into this profile?

We’ll help you find what you need

Learn more

Magnite Stock Performance

As of 14-Feb-2025, Magnite’s stock price is $20.00. Its current market cap is $2.81B with 141M shares.

(As of Friday Closing)

Stock Price Previous Close 52 wk Range Market Cap Shares Average Volume EPS
$20.00 $19.49 $8.38 - $21.29 $2.81B 141M 2M $0.12

Magnite Financials Summary

As of 30-Sep-2024, Magnite has a trailing 12-month revenue of $661M.

In Thousands,
USD
TTM 30-Sep-2024 FY 2023 31-Dec-2023 FY 2022 31-Dec-2022 FY 2021 31-Dec-2021
EV 2,251,405 1,657,167 1,968,409 2,912,508
Revenue 661,134 619,710 577,069 468,413
EBITDA 106,249 115,642 109,715 71,746
Net Income 17,293 (159,184) (130,323) 65
Total Assets 2,737,871 2,688,806 2,712,213 2,712,612
Total Debt 618,618 606,653 813,860 809,252
Public Fundamental Data provided by Morningstar, Inc. disclaimer

Magnite Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA
Post-Val Status Debt

This information is available in the PitchBook Platform. To explore Magnite‘s full profile, request access.

Request a free trial

Magnite Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion
Price
% Owned

This information is available in the PitchBook Platform. To explore Magnite‘s full profile, request access.

Request a free trial

Magnite Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Magnite is one of the largest supply-side platform providers, or SSP, in online advertising. The firm was previously nam
Business/Productivity Software
New York, NY
925 As of 2024

Redwood City, CA
 

Berlin, Germany
 
Add Comparison

PitchBook’s comparison feature gives you a side-by-side look at key metrics for similar companies. Personalize which data points you want to see and create visualizations instantly.

Request a free trial

Magnite Competitors (63)

One of Magnite’s 63 competitors is PubMatic, a Formerly VC-backed company based in Redwood City, CA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
PubMatic Formerly VC-backed Redwood City, CA
Glispa Formerly VC-backed Berlin, Germany
Appodeal Venture Capital-Backed McLean, VA
Index Exchange Venture Capital-Backed Toronto, Canada
ADvendio Corporation Hamburg, Germany
You’re viewing 5 of 63 competitors. Get the full list »

Magnite Patents

Magnite Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-20200211050-A1 Systems and methods for real-time optimization of advertisement placements on a webpage Inactive 28-Dec-2018
US-20200211063-A1 Systems and methods for real-time revenue and cost attribution associated with user acquisition Inactive 28-Dec-2018
US-11120479-B2 Platform for programmatic advertising Active 25-Jan-2016
US-20170213255-A1 Platform for programmatic advertising Active 25-Jan-2016
US-20170161774-A1 Methods and systems for managing and routing targeted content over networks Inactive 03-Dec-2015 G06Q30/0244
To view Magnite’s complete patent history, request access »

Magnite Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

PitchBook’s non-financial metrics help you gauge a company’s traction and growth using web presence and social reach.

Request a free trial

Magnite Acquisitions (15)

Magnite’s most recent deal was a Merger/Acquisition with Carbon RMP. The deal was made on 24-Feb-2022.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Carbon RMP 24-Feb-2022 Merger/Acquisition Business/Productivity Software
Nth Party 01-Dec-2021 Merger/Acquisition Network Management Software
SpringServe 01-Jul-2021 Merger/Acquisition Business/Productivity Software
SpotX (Media and Information Services (B2B)) 30-Apr-2021 Merger/Acquisition Media and Information Services (B2B)
Spotx 30-Apr-2021 Merger/Acquisition Publishing
You’re viewing 5 of 15 acquisitions. Get the full list »

Magnite ESG

Risk Overview

Risk Rating

Updated January, 30, 2024

24.87 | Med Risk

Risk Scale

A lower score indicates better sustainability

Negl

0-10

Low

10-20

Med

20-30

High

30-40

Severe

40+

Exposure

Exposure refers to the extent to which a company is exposed to different material ESG issues

Management

Management is related to actions taken to manage ESG issues

Peers Analysis

Peer performance insights compare the company’s ESG performance to the performance of selected peers to help inform future ESG decisions and drive internal performance improvements.

Global

Covered Companies

of 15,120

Rank

Percentile

Software & Services

Industry

of 962

Rank

Percentile

Enterprise and Infrastructure Software

Subindustry

of 379

Rank

Percentile

To view Magnite’s complete esg history, request access »

Magnite FAQs

  • When was Magnite founded?

    Magnite was founded in 2007.

  • Where is Magnite headquartered?

    Magnite is headquartered in New York, NY.

  • What is the size of Magnite?

    Magnite has 925 total employees.

  • What industry is Magnite in?

    Magnite’s primary industry is Business/Productivity Software.

  • Is Magnite a private or public company?

    Magnite is a Public company.

  • What is Magnite’s stock symbol?

    The ticker symbol for Magnite is MGNI.

  • What is the current stock price of Magnite?

    As of 14-Feb-2025 the stock price of Magnite is $20.00.

  • What is the current market cap of Magnite?

    The current market capitalization of Magnite is $2.81B.

  • What is Magnite’s current revenue?

    The trailing twelve month revenue for Magnite is $661M.

  • Who are Magnite’s competitors?

    PubMatic, Glispa, Appodeal, Index Exchange, and ADvendio are some of the 63 competitors of Magnite.

  • What is Magnite’s annual earnings per share (EPS)?

    Magnite’s EPS for 12 months was $0.12.

Data Transparency

  • Meet our data hygiene team

    Discover how our experts ensure you’re getting the most accurate financial data in the industry.

    Read blog »
  • How PitchBook sources data

    Our data operations team has logged over 3.5 million hours researching, organizing, and integrating the information you need most.

    Discover our process »