Ruby Ribbon Overview

  • Year Founded
  • 2011

Year Founded

  • Status
  • Private

  • Employees
  • 356

Employees

  • Latest Deal Type
  • Later Stage VC

  • Investors
  • 6

Ruby Ribbon General Information

Description

Manufacture of women's shapewear intended to help women of all body types to be comfortable with whatever they wear. The company's platform designs manufactures and distributes feminine apparel including comfortable and stylish shapewear, athleisure, and intimates that are designed to fit a range of shapes and sizes, enabling customers to feel positive in their outfits and to be confident with their bodies.

Contact Information

Formerly Known As
ShapeLi
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 4607 Lakeview Canyon Road
  • Suite 405
  • Westlake Village, CA 91361
  • United States
Primary Industry
Clothing
Other Industries
Internet Retail
Specialty Retail
Vertical(s)
Corporate Office
  • 4607 Lakeview Canyon Road
  • Suite 405
  • Westlake Village, CA 91361
  • United States

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Ruby Ribbon Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
7. Later Stage VC Completed Generating Revenue
6. Later Stage VC (Series D) 09-Mar-2020 Completed Generating Revenue
5. Debt - General Completed Generating Revenue
4. Later Stage VC (Series C1) 07-Feb-2018 Completed Generating Revenue
3. Later Stage VC (Series C) 01-Nov-2015 Completed Generating Revenue
2. Early Stage VC (Series B) 30-Apr-2013 $8.59M $11.9M Completed Startup
1. Early Stage VC (Series A) 01-May-2012 $3.32M $3.32M Completed Startup
To view Ruby Ribbon’s complete valuation and funding history, request access »

Ruby Ribbon Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series D
Series C1
Series C
Series B 4,186,837 $0.000100 8% $1.36 $1.36 1x $1.36 1.65%
Series A 391,461 $0.000100 8% $0.79 $0.79 1x $0.79 0.15%
To view Ruby Ribbon’s complete cap table history, request access »

VC Exit Predictor

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Opportunity Score

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Exit Type

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Ruby Ribbon Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Manufacture of women's shapewear intended to help women of all body types to be comfortable with whatever they wear. The
Clothing
Westlake Village, CA
356 As of 2022

Atlanta, GA
 

Seattle, WA
 
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Ruby Ribbon Competitors (26)

One of Ruby Ribbon’s 26 competitors is Spanx, a Private Equity-Backed company based in Atlanta, GA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Spanx Private Equity-Backed Atlanta, GA
TomboyX Venture Capital-Backed Seattle, WA
CUUP Private Equity-Backed New York, NY
Negative Corporation Middletown, PA
Eloquii Design Private Equity-Backed New York, NY
You’re viewing 5 of 26 competitors. Get the full list »

Ruby Ribbon Patents

Ruby Ribbon Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-20210015179-A1 Active-wear bra and method Active 18-Jul-2019
US-10993482-B2 Active-wear bra and method Active 18-Jul-2019
US-11571027-B2 Active-wear bra and method Active 18-Jul-2019
US-20210251307-A1 Active-wear bra and method Active 18-Jul-2019 A41C3/0057

Ruby Ribbon Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Ruby Ribbon Investors (6)

Investor Name Investor Type Holding Investor Since Participating Rounds
Beehive Holdings Venture Capital Minority
DBL Partners Venture Capital Minority
Mohr Davidow Ventures Venture Capital Minority
Trinity Ventures Venture Capital Minority
Broadway Angels Angel Group Minority
You’re viewing 5 of 6 investors. Get the full list »

Ruby Ribbon FAQs

  • When was Ruby Ribbon founded?

    Ruby Ribbon was founded in 2011.

  • Where is Ruby Ribbon headquartered?

    Ruby Ribbon is headquartered in Westlake Village, CA.

  • What is the size of Ruby Ribbon?

    Ruby Ribbon has 356 total employees.

  • What industry is Ruby Ribbon in?

    Ruby Ribbon’s primary industry is Clothing.

  • Is Ruby Ribbon a private or public company?

    Ruby Ribbon is a Private company.

  • What is Ruby Ribbon’s current revenue?

    The current revenue for Ruby Ribbon is .

  • How much funding has Ruby Ribbon raised over time?

    Ruby Ribbon has raised $24.3M.

  • Who are Ruby Ribbon’s investors?

    Beehive Holdings, DBL Partners, Mohr Davidow Ventures, Trinity Ventures, and Broadway Angels are 5 of 6 investors who have invested in Ruby Ribbon.

  • Who are Ruby Ribbon’s competitors?

    Spanx, TomboyX, CUUP, Negative, and Eloquii Design are some of the 26 competitors of Ruby Ribbon.

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