Adentro Overview
- Year Founded
-
2011
- Status
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Private
- Employees
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127
- Latest Deal Type
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Series C
- Latest Deal Amount
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$12.7M
- Investors
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23
Adentro General Information
Description
Developer of a WiFi-powered marketing platform designed to help brick-and-mortar businesses create stronger connections with their in-store customers. The company's platform offers a suite of tools to collect data on their customers' in-store behavior by leveraging in-store WiFi data, enabling firms to create targeted marketing campaigns that drive foot traffic and increase sales.
Contact Information
Website
www.adentro.comCorporate Office
- 1 Letterman Drive, Building C
- Suite 3500
- San Francisco, CA 94129
- United States
Corporate Office
- 1 Letterman Drive, Building C
- Suite 3500
- San Francisco, CA 94129
- United States
Adentro Valuation & Funding
| Deal Type | Date | Amount | Raised to Date | Post-Val | Status | Stage |
|---|---|---|---|---|---|---|
| 7. Later Stage VC (Series C) | 13-Nov-2023 | $12.7M | Completed | Generating Revenue | ||
| 6. Later Stage VC (Series B1) | 24-Aug-2018 | Completed | Generating Revenue | |||
| 5. Later Stage VC (Series B1) | 23-Mar-2017 | Completed | Generating Revenue | |||
| 4. Later Stage VC (Series B) | 01-Aug-2016 | Completed | Generating Revenue | |||
| 3. Early Stage VC (Series A) | 15-Apr-2015 | Completed | Generating Revenue | |||
| 2. Early Stage VC (Series 1) | 01-Jul-2012 | $4.65M | $4.85M | Completed | Generating Revenue | |
| 1. Seed Round | 28-Dec-2011 | $200K | $200K | Completed | Startup |
Adentro Cap Table
| Stock | # of Shares Authorized |
Par Value | Dividend Rate (%) | Original Issue Price |
Liquidation | Liquidation Pref. Multiple |
Conversion Price | % Owned |
|---|---|---|---|---|---|---|---|---|
| Series C | ||||||||
| Series BX-2 | ||||||||
| Series BX-1 | ||||||||
| Series BX | ||||||||
| Series AX | ||||||||
| Series 1X | 11,187,385 | $0.000100 | 6% | $0.39 | $0.39 | 1x | $0.39 | 4.59% |
| Seed X | 10,769,231 | $0.000100 | 6% | $0.02 | $0.02 | 1x | $0.02 | 4.42% |
VC Exit Predictor
See how our proprietary methodology utilizes historical data sets to synthesize the likelihood of an acquisition, IPO, or no exit event. Get a detailed look at the calculations behind our predictions.
Opportunity Score
Calculated using Exit Type probabilities, the company’s stage, and PitchBook’s historical returns data.
Exit Type
Evaluates the likelihood of a successful exit for investors, and the most likely exit type.
Adentro Comparisons
Industry
Financing
Details
Adentro Competitors (74)
One of Adentro’s 74 competitors is Belly (Business/Productivity Software), a Corporate Backed or Acquired company based in Chicago, IL.
| Company Name | Financing Status | Location | Employees | Total Raised | Last Financing Date/Type | Last Financing Amount |
|---|---|---|---|---|---|---|
| Belly (Business/Productivity Software) | Corporate Backed or Acquired | Chicago, IL | ||||
| GoZone WiFi | Angel-Backed | Saint Petersburg, FL | ||||
| ActiveCampaign | Private Equity-Backed | Chicago, IL | ||||
| Retention Science | Formerly VC-backed | Santa Monica, CA | ||||
| Smartly.io | Private Equity-Backed | Helsinki, Finland |
Adentro Related Research & Analysis
Explore institutional-grade private market research from our team of analysts.
-
Verticals
Adentro Patents
Adentro Recent Patent Activity
| Publication ID | Patent Title | Status | First Filing Date | Technology (CPC) | Citations |
|---|---|---|---|---|---|
| US-20230069840-A1 | Integration of digital history with visits to physical venues | Active | 08-Sep-2021 | ||
| US-12127073-B2 | Integration of digital history with visits to physical venues | Active | 08-Sep-2021 | ||
| US-20250031015-A1 | Integration of digital history with visits to physical venues | Pending | 08-Sep-2021 | ||
| US-20230012348-A1 | Machine learning model for combining device presence data with physical venue transaction data | Active | 08-Jul-2021 | ||
| US-12051054-B2 | Machine learning model for combining device presence data with physical venue transaction data | Active | 08-Jul-2021 | G06Q20/3224 |
Adentro Signals
Growth Rate
Growth
Size Multiple
Key Data Points
Similarweb Unique Visitors
Majestic Referring Domains
Adentro Investors (23)
| Investor Name | Investor Type | Holding | Investor Since | Participating Rounds |
|---|---|---|---|---|
| Angel (individual) | Minority | |||
| IOVC | Venture Capital | Minority | ||
| Angel (individual) | Minority | |||
| True Ventures | Venture Capital | Minority | ||
| 8VC | Venture Capital | Minority |
Adentro FAQs
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When was Adentro founded?
Adentro was founded in 2011.
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Where is Adentro headquartered?
Adentro is headquartered in San Francisco, CA.
-
What is the size of Adentro?
Adentro has 127 total employees.
-
What industry is Adentro in?
Adentro’s primary industry is Business/Productivity Software.
-
Is Adentro a private or public company?
Adentro is a Private company.
-
What is the current valuation of Adentro?
The current valuation of Adentro is .
-
What is Adentro’s current revenue?
The current revenue for Adentro is .
-
How much funding has Adentro raised over time?
Adentro has raised $107M.
-
Who are Adentro’s investors?
, IOVC, , True Ventures, and 8VC are 5 of 23 investors who have invested in Adentro.
-
Who are Adentro’s competitors?
Belly (Business/Productivity Software), GoZone WiFi, ActiveCampaign, Retention Science, and Smartly.io are some of the 74 competitors of Adentro.
Data Transparency
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