RedEye International Overview

  • Year Founded
  • 1997

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 92

Employees

  • Latest Deal Type
  • Buyout/​LBO

  • Financing Rounds
  • 3

  • Investments
  • 1

RedEye International General Information

Description

Developer of a marketing automation software designed to optimize online businesses and conversions. The company's platform offers web analytics, email marketing and search optimization that are driven by a unique database that combines all customer data, online and offline into a single view, thus enabling retail, travel and leisure, finance and public sector businesses to acquire, grow and retain customers at scale, improving revenue and customer lifetime value.

Contact Information

Website
www.redeye.com
Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Private Equity-Backed
Corporate Office
  • Electra House, Electra Way
  • Crewe CW1 6GL
  • England, United Kingdom
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Parent Company
Spotler Holdings
Vertical(s)
Marketing Tech, TMT
Corporate Office
  • Electra House, Electra Way
  • Crewe CW1 6GL
  • England, United Kingdom

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RedEye International Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA		 Post-Val Status Debt

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RedEye International Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of a marketing automation software designed to optimize online businesses and conversions. The company's platf
Business/Productivity Software
Crewe, United Kingdom
92 As of 2025

London, United Kingdom
 

Boston, MA
 
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RedEye International Competitors (67)

One of RedEye International’s 67 competitors is Ometria, a Private Equity-Backed company based in London, United Kingdom.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Ometria Private Equity-Backed London, United Kingdom
BlueConic Private Equity-Backed Boston, MA
ActiveCampaign Private Equity-Backed Chicago, IL
Mapp Digital Private Equity-Backed San Diego, CA
Marigold Engage+ Private Equity-Backed Chicago, IL
You’re viewing 5 of 67 competitors. Get the full list »

RedEye International Patents

  • 3

    Total Documents Applications and Grants

  • Total Patents Families

  • Granted

  • Pending

  • Expiring in next 12 mo

RedEye International Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
GB-2495275-A Analysing a user's interaction with a data resource Inactive 27-Sep-2011
GB-201116638-D0 Improving user interactions Inactive 27-Sep-2011
US-20130080949-A1 User interactions Inactive 27-Sep-2011 G06F16/9535

RedEye International Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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RedEye International Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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RedEye International Investments (1)

RedEye International’s most recent deal was a Buyout/LBO with E-rm. The deal was made on 18-Oct-2005.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
E-rm 18-Oct-2005 Buyout/LBO Media and Information Services (B2B)
To view RedEye International’s complete investments history, request access »

RedEye International FAQs

  • When was RedEye International founded?

    RedEye International was founded in 1997.

  • Where is RedEye International headquartered?

    RedEye International is headquartered in Crewe, United Kingdom.

  • What is the size of RedEye International?

    RedEye International has 92 total employees.

  • What industry is RedEye International in?

    RedEye International’s primary industry is Business/Productivity Software.

  • Is RedEye International a private or public company?

    RedEye International is a Private company.

  • What is RedEye International’s current revenue?

    The current revenue for RedEye International is .

  • How much funding has RedEye International raised over time?

    RedEye International has raised $293K.

  • Who are RedEye International’s investors?

    Nova Capital Management and Springboard Capital have invested in RedEye International.

  • Who are RedEye International’s competitors?

    Ometria, BlueConic, ActiveCampaign, Mapp Digital, and Marigold Engage+ are some of the 67 competitors of RedEye International.

  • When was RedEye International acquired?

    RedEye International was acquired on 01-Aug-2024.

  • Who acquired RedEye International?

    RedEye International was acquired by Spotler.

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