Mediasmart (Advertising Network) Overview

  • Founded
  • 2012
Founded
  • Status
  • Acquired/​Merged
  • Latest Deal Type
  • M&A
  • Latest Deal Amount
  • $5.59M
Latest Deal Amount

Mediasmart (Advertising Network) General Information

Description

Provider of mobile advertising services designed to help to optimize media investment and effectively reach mobile audiences in real-time. The company's services license its mobile-first demand-side platform, built to maximize campaign engagement across mobile advertisement formats, enabling publishers to optimize its remaining inventory cost per mille.

Contact Information

Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Primary Industry
Media and Information Services (B2B)
Other Industries
Information Services (B2C)
Application Software
Business/Productivity Software
Parent Company
Affle
Primary Office
  • García de Paredes 12, 1º B
  • 28010 Madrid
  • Spain
+34 911 00 00 00
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Mediasmart (Advertising Network) Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
3. Merger/Acquisition 02-Mar-2020 $5.59M 00.000 00.00 Completed Profitable
2. Early Stage VC 18-Sep-2015 00.000 00.000 Completed Profitable
1. Early Stage VC 23-Jul-2013 $1.3M $1.3M Completed Profitable
To view Mediasmart (Advertising Network)’s complete valuation and funding history, request access »

Mediasmart (Advertising Network) Executive Team (11)

Name Title Board Seat Contact Info
Noelia Amoedo Co-Founder, Chief Executive Officer & Board Member
Arturo Imedio Chief Financial Officer
Guillermo Fernandez Sanz Chief Technology Officer
Marta Lopez Director, Client Services
Javier Almirante Manager, Accounting and IO Sales ES
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Mediasmart (Advertising Network) Board Members (5)

Name Representing Role Since
Alberto Benbunan Self Co-Founder & Board Member 000 0000
Aquilino Peña Kibo Ventures Partners Board Member 000 0000
Michael Kleindl Self Chairman 000 0000
Noelia Amoedo Mediasmart (Advertising Network) Co-Founder, Chief Executive Officer & Board Member 000 0000
Salvador Casquero Self Co-Founder & Board Member 000 0000
To view Mediasmart (Advertising Network)’s complete board members history, request access »

Mediasmart (Advertising Network) Former Investors (5)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Inveready Technology Investment Group Venture Capital Minority 000 0000 000000 0
Kibo Ventures Partners Venture Capital Minority 000 0000 000000 0
Komm Investment Venture Capital Minority 000 0000 000000 0
Michael Kleindl Angel (individual) Minority 000 0000 000000 0
Mobile Dreams Factory Corporation Minority 000 0000 000000 0
To view Mediasmart (Advertising Network)’s complete investors history, request access »