Goop Overview

  • Founded
  • 2008
Founded
  • Status
  • Private
  • Employees
  • 300
Employees
  • Latest Deal Type
  • Series D
  • Latest Deal Amount
  • $53M
Latest Deal Amount
  • Investors
  • 13

Goop General Information

Description

Developer of an online media platform designed to offer lifestyle publication, digital content, and commerce. The company's platform offers cutting-edge wellness advice from doctors and experts, vetted travel recommendations, and a curated shop of clean beauty, enabling users to get an indispensable, unbiased recommendation of health-centric recipes, and shopping discoveries.

Contact Information

Website
www.goop.com
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Primary Industry
Information Services (B2C)
Other Industries
Other Consumer Non-Durables
Social Content
Personal Products
Internet Retail
Primary Office
  • 212 26th Street
  • Suite 206
  • Santa Monica, CA 90402
  • United States
+1 (844) 000-0000

Goop Timeline

2018201920202021
Financing RoundCaptured Employee CountEstimated Employee Growth
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Goop Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
7. Later Stage VC (Series D) 01-Jan-2019 $53M 00000 00000 Completed Generating Revenue
6. Debt Refinancing 27-Jul-2018 000 000.00 Completed Generating Revenue
5. Later Stage VC (Series C) 28-Mar-2018 0000 000.00 00000 Completed Generating Revenue
4. Later Stage VC (Series B) 16-Aug-2016 0000 000.00 000.00 Completed Generating Revenue
3. Debt - General 25-Feb-2016 000 000.00 Completed Generating Revenue
2. Later Stage VC (Series A1) 20-Aug-2015 $10M $13.5M 0000 Completed Generating Revenue
1. Seed Round $3.5M $3.5M 000.00 Completed Startup
To view Goop’s complete valuation and funding history, request access »

Goop Cap Table

Stock # of Shares
Authorized		 Par Value Dividend Rate (%) Original
Issue Price		 Liquidation Liquidation
Pref. Multiple		 Conversion Price % Owned
Series D 0,000,000 00.000000 00 000.00 000.00 00 000.00 00.000
Series C 0,000,000 00.000000 00 000.00 000.00 00 000.00 00.000
Series B 0,000,000 00.000000 00 00.00 00.00 00 00.00 00.000
Series A1 1,329,110 $0.001000 8% $2.62 $2.62 1x $2.62 4.48%
Series A 4,341,429 $0.001000 8% $3.25 $3.25 1x $3.25 14.65%
To view Goop’s complete cap table history, request access »

Goop Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last Financing Details
Developer of an online media platform designed to offer lifestyle publication, digital content, and commerce. The compan
Information Services (B2C)
Santa Monica, CA
300 As of 2020
00000
0000 0000-00-00
00000000000 00000

00000000

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0000000000
New York, NY
000 As of 0000
00000
0000 0000-00-00
000000000000 00000

00000000

ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dol
00000 000 00000000000 00000000 (000)
Coral Gables, FL
000.00
000000&0 000.00
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Goop Competitors (4)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Refinery29 Private Equity-Backed New York, NY 000 00000 000000000000 00000
00000000000.000 Formerly PE-Backed Coral Gables, FL 000.00 000000&0 000.00
0000 Venture Capital-Backed San Mateo, CA 000 00000 000000000 00000
00000 000000 Venture Capital-Backed San Rafael, CA 000 000.00 0000000000 000.00
To view Goop’s complete competitors history, request access »

Goop Executive Team (11)

Name Title Board Seat Contact Info
Gwyneth Paltrow Founder, Chief Executive Officer, Chief Creative Officer & Board Member
Erica Moore Chief Financial Officer
Juan Ramirez Chief Technology Officer
Brittany Pattner Head of Collaborations
Kimberly Kreuzberger Vice President, Brand Partnerships & Sales
You’re viewing 5 of 11 executive team members. Get the full list »

Goop Board Members (2)

Name Representing Role Since
Anthony Florence New Enterprise Associates Board Member 000 0000
Frederic Court Felix Capital Board Member 000 0000
To view Goop’s complete board members history, request access »

Goop Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers

5.5k

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

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Goop Investors (13)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
G9 Ventures Venture Capital Minority 000 0000 000000 0
Greycroft Venture Capital Minority 000 0000 000000 0
Able Partners Venture Capital Minority 000 0000 000000 0
Collaborative Fund Venture Capital Minority 000 0000 000000 0
Fidelity Management & Research Asset Manager Minority 000 0000 000000 0
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