Tracer(Business/Productivity Software) Overview

  • Year Founded
  • 2012

Year Founded

  • Status
  • Private

  • Employees
  • 207

Employees

  • Latest Deal Type
  • Series C2

  • Latest Deal Amount
  • $6.9M

  • Investors
  • 4

Tracer(Business/Productivity Software) General Information

Description

Operator of a brand protection data and insights SaaS company intended to monitor high-risk verticals, identify active violators, and enforce intellectual property violations. The company's platform is powered by artificial intelligence and advanced language models built specifically for intellectual property data and offers a full suite of brand protection tools, secures the brand's digital footprint, and offers domain name registration and management services, enabling corporate brands to monitor and protect their intellectual property easily.

Contact Information

Website
www.tracer.ai
Formerly Known As
Appdetex
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 508 South 8th Street
  • Boise, ID 83702
  • United States
+1 (855)
Primary Industry
Business/Productivity Software
Other Industries
Network Management Software
Vertical(s)
Cybersecurity, SaaS, Artificial Intelligence & Machine Learning, TMT, Mobile
Corporate Office
  • 508 South 8th Street
  • Boise, ID 83702
  • United States
+1 (855)

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Tracer(Business/Productivity Software) Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
6. Later Stage VC (Series C2) 16-Apr-2024 $6.9M Completed Generating Revenue
5. Later Stage VC (Series C) 27-Aug-2020 Completed Generating Revenue
4. Debt - PPP 13-Apr-2020 Completed Generating Revenue
3. Later Stage VC (Series B) 20-Mar-2019 Completed Generating Revenue
2. Later Stage VC (Series A1) 23-Mar-2017 $5.5M $7.61M Completed Generating Revenue
1. Early Stage VC (Series A) 15-Apr-2015 $2.1M $2.1M Completed Generating Revenue
To view Tracer(Business/Productivity Software)’s complete valuation and funding history, request access »

Tracer(Business/Productivity Software) Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series C-2
Series C-1
Series B
Series A-1 9,859,989 $0.000100 $0.56 $0.56 1x $0.56 13.44%
Series A 6,451,661 $0.000100 $0.41 $0.41 1x $0.41 8.79%
To view Tracer(Business/Productivity Software)’s complete cap table history, request access »

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Tracer(Business/Productivity Software) Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Operator of a brand protection data and insights SaaS company intended to monitor high-risk verticals, identify active v
Business/Productivity Software
Boise, ID
207 As of 2024

Dublin, Ireland
 

Santa Clara, CA
 
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Tracer(Business/Productivity Software) Competitors (65)

One of Tracer(Business/Productivity Software)’s 65 competitors is Greyscout, a Venture Capital-Backed company based in Dublin, Ireland.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Greyscout Venture Capital-Backed Dublin, Ireland
Netskope Venture Capital-Backed Santa Clara, CA
Sysdig Private Equity-Backed San Francisco, CA
Human Security Private Equity-Backed New York, NY
Valimail Venture Capital-Backed Boulder, CO
You’re viewing 5 of 65 competitors. Get the full list »

Tracer(Business/Productivity Software) Patents

Tracer(Business/Productivity Software) Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-20220103577-A1 Threat mapping engine Active 28-Sep-2020
US-11831417-B2 Threat mapping engine Active 28-Sep-2020
US-20200322658-A1 Concurrent media stream aggregate fingerprinting Active 04-Apr-2019
US-11076180-B2 Concurrent media stream aggregate fingerprinting Active 04-Apr-2019
US-9396237-B1 Monitoring applications for infringement Active 12-Feb-2013
To view Tracer(Business/Productivity Software)’s complete patent history, request access »

Tracer(Business/Productivity Software) Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

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Tracer(Business/Productivity Software) Investors (4)

Investor Name Investor Type Holding Investor Since Participating Rounds
Baird Capital PE/Buyout Minority
First Analysis Venture Capital Minority
EPIC Ventures Venture Capital Minority
Origin Ventures Venture Capital Minority
To view Tracer(Business/Productivity Software)’s complete investors history, request access »

Tracer(Business/Productivity Software) FAQs

  • When was Tracer(Business/Productivity Software) founded?

    Tracer(Business/Productivity Software) was founded in 2012.

  • Where is Tracer(Business/Productivity Software) headquartered?

    Tracer(Business/Productivity Software) is headquartered in Boise, ID.

  • What is the size of Tracer(Business/Productivity Software)?

    Tracer(Business/Productivity Software) has 207 total employees.

  • What industry is Tracer(Business/Productivity Software) in?

    Tracer(Business/Productivity Software)’s primary industry is Business/Productivity Software.

  • Is Tracer(Business/Productivity Software) a private or public company?

    Tracer(Business/Productivity Software) is a Private company.

  • What is the current valuation of Tracer(Business/Productivity Software)?

    The current valuation of Tracer(Business/Productivity Software) is .

  • What is Tracer(Business/Productivity Software)’s current revenue?

    The current revenue for Tracer(Business/Productivity Software) is .

  • How much funding has Tracer(Business/Productivity Software) raised over time?

    Tracer(Business/Productivity Software) has raised $36.7M.

  • Who are Tracer(Business/Productivity Software)’s investors?

    Baird Capital, First Analysis, EPIC Ventures, and Origin Ventures have invested in Tracer(Business/Productivity Software).

  • Who are Tracer(Business/Productivity Software)’s competitors?

    Greyscout, Netskope, Sysdig, Human Security, and Valimail are some of the 65 competitors of Tracer(Business/Productivity Software).

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