Novatiq Overview

  • Status
  • Private

  • Employees
  • 35

Employees

  • Latest Deal Type
  • Early Stage VC

  • Latest Deal Amount
  • $13.3M

  • Investors
  • 5

Novatiq General Information

Description

Developer of a privacy-first platform designed to offer verified ID and a real-time, privacy-compliant, and secure data ecosystem. The company's platform leverages technology to provide real-time network data profile matching, audience authenticity verification, data intelligence, regulatory compliance, and ad placement, enabling clients to securely maximize the value of their data assets across a wide range of data platforms and use cases, while ensuring that customer privacy and permissions are protected at all times.

Contact Information

Website
www.novatiq.com
Formerly Known As
Smartpipe Group
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • Vantage Point
  • Ty Coch Way
  • Cwmbran NP44 7HF
  • Wales, United Kingdom
+44 01633
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Network Management Software
Vertical(s)
Corporate Office
  • Vantage Point
  • Ty Coch Way
  • Cwmbran NP44 7HF
  • Wales, United Kingdom
+44 01633

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Novatiq Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
4. Early Stage VC 16-Feb-2026 $13.3M Completed Generating Revenue
3. Early Stage VC (Series A) 30-Apr-2022 Completed Generating Revenue
2. Seed Round 29-Jul-2020 $2.11M $6.97M Completed Generating Revenue
1. Seed Round 30-Aug-2019 $4.86M $4.86M Completed Startup
To view Novatiq’s complete valuation and funding history, request access »

Novatiq Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series A3 Preference
Series A2 Preference
Series A
Ordinary 26,099,271 $0.013618 $0.06 $0.06 4x $0.06 2.42%
Series A 51,216,406 $0.013618 $0.04 $0.04 3x $0.04 4.75%
To view Novatiq’s complete cap table history, request access »

VC Exit Predictor

See how our proprietary methodology utilizes historical data sets to synthesize the likelihood of an acquisition, IPO, or no exit event. Get a detailed look at the calculations behind our predictions.

Opportunity Score

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Exit Type

Evaluates the likelihood of a successful exit for investors, and the most likely exit type.

Novatiq Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of a privacy-first platform designed to offer verified ID and a real-time, privacy-compliant, and secure data
Business/Productivity Software
Cwmbran, United Kingdom
35 As of 2026

Berlin, Germany
 

London, United Kingdom
 
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Novatiq Competitors (16)

One of Novatiq’s 16 competitors is Zeotap, a Venture Capital-Backed company based in Berlin, Germany.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Zeotap Venture Capital-Backed Berlin, Germany
Permutive Venture Capital-Backed London, United Kingdom
HeyStaks Formerly VC-backed Dublin, Ireland
Plivo Formerly VC-backed Austin, TX
InfoSum Formerly VC-backed Basingstoke, United Kingdom
You’re viewing 5 of 16 competitors. Get the full list »

Novatiq Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Novatiq Investors (5)

Investor Name Investor Type Holding Investor Since Participating Rounds
DP Ventures Holdings Venture Capital Minority
GP Investments PE/Buyout Minority
Hind Group PE/Buyout Minority
Intent HQ VC-Backed Company Minority
Angel (individual) Minority
To view Novatiq’s complete investors history, request access »

Novatiq FAQs

  • Where is Novatiq headquartered?

    Novatiq is headquartered in Cwmbran, United Kingdom.

  • What is the size of Novatiq?

    Novatiq has 35 total employees.

  • What industry is Novatiq in?

    Novatiq’s primary industry is Business/Productivity Software.

  • Is Novatiq a private or public company?

    Novatiq is a Private company.

  • What is the current valuation of Novatiq?

    The current valuation of Novatiq is .

  • What is Novatiq’s current revenue?

    The current revenue for Novatiq is .

  • How much funding has Novatiq raised over time?

    Novatiq has raised $31.1M.

  • Who are Novatiq’s investors?

    DP Ventures Holdings, GP Investments, Hind Group, Intent HQ, and have invested in Novatiq.

  • Who are Novatiq’s competitors?

    Zeotap, Permutive, HeyStaks, Plivo, and InfoSum are some of the 16 competitors of Novatiq.

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