Seedling (Recreational Goods) Overview

  • Year Founded
  • 2006

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 51

Employees

  • Latest Deal Type
  • M&A

Seedling (Recreational Goods) General Information

Description

Operator of a children's creative play and lifestyle brand intended to nurture young imaginations, promote hands-on learning and foster creative exploration through play. The company offers hands-on DIY activity kits, creative play materials and technology-integrated educational products, enabling customers to empower children to build, create and explore their own open-ended play experiences while supporting screen-free creativity and child development.

Contact Information

Website
www.seedling.com
Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Corporate Office
  • 923 East 3rd Street
  • Suite 115
  • Los Angeles, CA 90013
  • United States
+1 (949)
Primary Industry
Recreational Goods
Other Industries
Other Consumer Durables
Parent Company
HOMER (Educational Software)
Vertical(s)
E-Commerce
Corporate Office
  • 923 East 3rd Street
  • Suite 115
  • Los Angeles, CA 90013
  • United States
+1 (949)

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Seedling (Recreational Goods) Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
5. Merger/Acquisition Completed Generating Revenue
4. Later Stage VC 30-Oct-2017 Completed Generating Revenue
3. Later Stage VC (Series B) 14-Nov-2016 Completed Generating Revenue
2. Later Stage VC 29-Oct-2014 $7M $7M Completed Generating Revenue
1. Seed Round 17-Sep-2013 Completed Generating Revenue
To view Seedling (Recreational Goods)’s complete valuation and funding history, request access »

Seedling (Recreational Goods) Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Operator of a children's creative play and lifestyle brand intended to nurture young imaginations, promote hands-on lear
Recreational Goods
Los Angeles, CA
51 As of 2015

Easton, PA
 

Utrecht, Netherlands
 
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Seedling (Recreational Goods) Competitors (2)

One of Seedling (Recreational Goods)’s 2 competitors is Crayola, a Corporation company based in Easton, PA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Crayola Corporation Easton, PA
Tupperware Nederland Corporation Utrecht, Netherlands
You’re viewing 2 of 2 competitors. Get the full list »

Seedling (Recreational Goods) Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Seedling (Recreational Goods) Former Investors (11)

Investor Name Investor Type Holding Investor Since Participating Rounds
BBG Ventures (North America) Venture Capital Minority
CAA Ventures Corporate Venture Capital Minority
GC VR Gaming Tracker Fund Venture Capital Minority
GV Corporate Venture Capital Minority
Greycroft Venture Capital Minority
You’re viewing 5 of 11 investors. Get the full list »

Seedling (Recreational Goods) Acquisitions (1)

Seedling (Recreational Goods)’s most recent deal was a Merger/Acquisition with P.S.XO. The deal was made on 29-Oct-2014.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
P.S.XO 29-Oct-2014 Merger/Acquisition Social Content
To view Seedling (Recreational Goods)’s complete acquisitions history, request access »

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Seedling (Recreational Goods) FAQs

  • When was Seedling (Recreational Goods) founded?

    Seedling (Recreational Goods) was founded in 2006.

  • Where is Seedling (Recreational Goods) headquartered?

    Seedling (Recreational Goods) is headquartered in Los Angeles, CA.

  • What is the size of Seedling (Recreational Goods)?

    Seedling (Recreational Goods) has 51 total employees.

  • What industry is Seedling (Recreational Goods) in?

    Seedling (Recreational Goods)’s primary industry is Recreational Goods.

  • Is Seedling (Recreational Goods) a private or public company?

    Seedling (Recreational Goods) is a Private company.

  • What is Seedling (Recreational Goods)’s current revenue?

    The current revenue for Seedling (Recreational Goods) is .

  • How much funding has Seedling (Recreational Goods) raised over time?

    Seedling (Recreational Goods) has raised $7M.

  • Who are Seedling (Recreational Goods)’s investors?

    BBG Ventures (North America), CAA Ventures, GC VR Gaming Tracker Fund, GV, and Greycroft are 5 of 11 investors who have invested in Seedling (Recreational Goods).

  • Who are Seedling (Recreational Goods)’s competitors?

    Crayola and Tupperware Nederland are competitors of Seedling (Recreational Goods).

  • Who acquired Seedling (Recreational Goods)?

    Seedling (Recreational Goods) was acquired by HOMER (Educational Software).

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