Mediaplex Overview
- Founded
-
1996
- Status
-
Acquired/Merged
- Employees
-
47
- Latest Deal Type
-
M&A
- Latest Deal Amount
-
$43.9M
Mediaplex General Information
Description
Provider of cross channel advertising technology solutions and services. The company enables marketers to achieve one to one messaging, greater efficiencies and a competitive edge through insightful reporting and analytics.
Contact Information
Primary Industry
Other Services (B2C Non-Financial)
Acquirer
Primary Office
- 177 Steuart Street
- Suite 600
- San Francisco, CA 94105
- United States
+1 (415) 000-0000
Mediaplex Valuation & Funding
| Deal Type | Date | Amount | Raised to Date | Post-Val | Status | Stage |
|---|---|---|---|---|---|---|
| 5. Merger/Acquisition | 22-Oct-2001 | $43.9M | 000.00 | 000.00 | Completed | Generating Revenue |
| 4. IPO | 19-Nov-1999 | 0000 | 000.00 | 00000 | Completed | Generating Revenue |
| 3. Later Stage VC (Series C) | 06-Aug-1999 | 000.00 | 000.00 | Completed | Generating Revenue | |
| 2. Early Stage VC (Series B) | 15-Jun-1999 | $9M | $10.5M | Completed | Generating Revenue | |
| 1. Early Stage VC (Series A) | 26-Jan-1999 | $1.51M | $1.51M | Completed | Product Development |
Mediaplex Patents
Mediaplex Recent Patent Activity
| Publication ID | Patent Title | Status | First Filing Date | Technology (CPC) | Citations |
|---|---|---|---|---|---|
| AU-1329202-A | System and method for integrated scheduling and advertising content management programs | Pending | 19-Oct-2000 | 000000000 |
Mediaplex Executive Team (6)
| Name | Title | Board Seat | Contact Info |
|---|---|---|---|
| Elizabeth Lloyd | Head of Public Relations |
Mediaplex Signals
Growth Rate
0.80%
Weekly
Growth
Growth
Weekly Growth
0.80%, 93rd %
-35.5%.
530%
Size Multiple
219x
Median
Size Multiple
219x, 100th %ile
0.00x
0.95x.
413Kx
Key Data Points
Twitter Followers
5.5k
Similarweb Unique Visitors
15.0K
Majestic Referring Domains
314
Mediaplex Former Investors (5)
| Investor Name | Investor Type | Holding | Investor Since | Participating Rounds | Contact Info |
|---|---|---|---|---|---|
| Celerity Partners | PE/Buyout | Minority | 000 0000 | 000000 0 | |
| Pequot Capital Management | Hedge Fund | Minority | 000 0000 | 000000 0 | |
| R & E Holdings | Corporation | Minority | 000 0000 | 000000 0 | |
| The Goldman Sachs Group | Investment Bank | Minority | 000 0000 | 000000 0 | |
| Zeron Capital | Venture Capital | Minority | 000 0000 | 000000 0 |
Mediaplex Investments & Acquisitions (2)
| Company Name | Deal Date | Deal Type | Deal Size | Industry | Lead Partner |
|---|---|---|---|---|---|
| 0000000 00000 | 01-Dec-2005 | 0000000000 | 0000 | Movies, Music and Entertainment | |
| Interadnet | 28-Jun-2001 | Merger/Acquisition | Business/Productivity Software | 000000 00 |
Mediaplex Exits (1)
| Company Name | Exit Date | Exit Type | Exit Size | Status | Buyers |
|---|---|---|---|---|---|
| 0000000 0000000 | 01-Dec-2005 | 0000000000 | 0000 | Completed |
|