Mediaplex
1996
FOUNDED
M&A
STATUS
41-50
EMPLOYEES
M&A
LATEST DEAL TYPE
$43.9M
LATEST DEAL AMOUNT
Description
Provider of cross channel advertising technology solutions and services. The company enables marketers to achieve one to one messaging, greater efficiencies and a competitive edge through insightful reporting and analytics.
Primary Industry
Other Services (B2C Non-Financial)
Acquirer
Primary Office
- 177 Steuart Street
- Suite 600
- San Francisco, CA 94105
- United States
+1 (415) 000-0000
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Mediaplex Valuation and Funding
| Deal Type | Date | Amount | Raised to Date | Post-Val | Status | Stage |
|---|---|---|---|---|---|---|
| 5. Merger/Acquisition | 22-Oct-2001 | $43.9M | 000.00 | 000.00 | Completed | Generating Revenue |
| 4. IPO | 19-Nov-1999 | 0000 | 000.00 | 00000 | Completed | Generating Revenue |
| 3. Later Stage VC (Series C) | 06-Aug-1999 | 000.00 | 000.00 | Completed | Generating Revenue | |
| 2. Early Stage VC (Series B) | 15-Jun-1999 | $9M | $10.5M | Completed | Generating Revenue | |
| 1. Early Stage VC (Series A) | 26-Jan-1999 | $1.51M | $1.51M | Completed | Product Development |
Mediaplex Investments & Acquisitions (2)
| Company Name | Deal Date | Deal Type | Deal Size | Industry | Lead Partner |
|---|---|---|---|---|---|
| 0000000 | 06-Feb-2006 | 0000000000 | 0000 | Movies, Music and Entertainment | |
| Interadnet | 28-Jun-2001 | Merger/Acquisition | Business/Productivity Software | 000000 0000000 |
Mediaplex Exits (1)
| Company Name | Exit Date | Exit Type | Exit Size | Status | Buyers |
|---|---|---|---|---|---|
| 0000000 | 06-Feb-2006 | 0000000000 | 0000 | Completed |
|
Mediaplex Former Investors (5)
| Investor Name | Investor Type | Holding | Investor Since | Participating Rounds | Board Seat |
Contact Info |
|---|---|---|---|---|---|---|
| Celerity Partners | PE/Buyout | Minority | 000 0000 | 000000 0 | ||
| Pequot Capital Management | Hedge Fund | Minority | 000 0000 | 000000 0 | ||
| R & E Holdings | Corporation | Minority | 000 0000 | 000000 0 | ||
| The Goldman Sachs Group | Investment Bank | Minority | 000 0000 | 000000 0 | ||
| Zeron Capital | Other | Minority | 000 0000 | 000000 0 |
Mediaplex Executive Team (6)
| Name | Title | Board Seat |
Contact Info |
|---|---|---|---|
| Thomas Vadnais | President & Chief Executive Officer | ||
| Elizabeth Lloyd | Head of Public Relations |
4 Former Executives
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