YouGov Overview

  • Year Founded
  • 2000

Year Founded

  • Status
  • Public

  • Employees
  • 3,119

Employees

  • Stock Symbol
  • YOU

Stock Symbol

  • Investments
  • 26

  • Share Price
  • $3.67
  • (As of Friday Closing)

YouGov General Information

Description

YouGov plc is an online research and data analytics group operating through three segments. The Data Products segment provides subscription-based, syndicated data products, including BrandIndex and Profiles, the Crunch analytics tool, and data activation and behavioural data solutions. The Research segment generates the maximum revenue and provides fast-turnaround research services, including RealTime Omnibus, tailored projects and multi-year tracking studies. The Shopper segment provides household consumer purchasing data across 17 European countries. The Company generates the maximum revenue from Mainland Europe.

Contact Information

Website
yougov.com
Ownership Status
Publicly Held
Financing Status
Corporation
Corporate Office
  • 50 Featherstone Street
  • London EC1Y 8RT
  • England, United Kingdom
+44 020
Primary Industry
Media and Information Services (B2B)
Other Industries
Systems and Information Management
Stock Exchange
LON
Vertical(s)
AdTech, TMT
Corporate Office
  • 50 Featherstone Street
  • London EC1Y 8RT
  • England, United Kingdom
+44 020

Want detailed data on 11M+ companies?

What you see here scratches the surface

Request a free trial

Want to dig into this profile?

We’ll help you find what you need

Learn more

YouGov Stock Performance

As of 13-Nov-2026, YouGov’s stock price is $3.67. Its current market cap is $428M with 117M shares.

(As of Friday Closing)

Stock Price Previous Close 52 wk Range Market Cap Shares Average Volume EPS
$3.67 $3.72 $1.82 - $4.22 $428M 117M 506K $0.07

YouGov Financials Summary

As of 31-Jul-2026, YouGov has a trailing 12-month revenue of $532M.

In Thousands,
USD 		TTM 31-Jul-2026 FY 2026 31-Jul-2026 FY 2025 31-Jul-2025 FY 2024 31-Jul-2024
EV 641,369 641,369 721,897 915,929
Revenue 531,707 531,707 504,934 422,149
EBITDA 80,708 80,708 95,949 59,677
Net Income 7,642 7,642 20,904 (3,022)
Total Assets 749,465 749,465 799,342 782,610
Total Debt 273,242 273,242 294,153 306,523
Public Fundamental Data provided by Morningstar, Inc. disclaimer

YouGov Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA		 Post-Val Status Debt

This information is available in the PitchBook Platform. To explore YouGov‘s full profile, request access.

Request a free trial

YouGov Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
YouGov plc is an online research and data analytics group operating through three segments. The Data Products segment pr
Media and Information Services (B2B)
London, United Kingdom
3,119 As of 2025

London, United Kingdom
 

Melbourne, Australia
 
Add Comparison

PitchBook’s comparison feature gives you a side-by-side look at key metrics for similar companies. Personalize which data points you want to see and create visualizations instantly.

Request a free trial

YouGov Competitors (5)

One of YouGov’s 5 competitors is GlobalData, a Corporation company based in London, United Kingdom.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
GlobalData Corporation London, United Kingdom
Roy Morgan Research Corporation Melbourne, Australia
Forrester Research Corporation Cambridge, MA
Harte Hanks Corporate Backed or Acquired Chelmsford, MA
Snipp Interactive Corporation Vancouver, Canada
You’re viewing 5 of 5 competitors. Get the full list »

YouGov Patents

  • 8

    Total Documents Applications and Grants

  • Total Patents Families

  • 1

    Granted

  • 1

    Pending

  • Expiring in next 12 mo

YouGov Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
AU-2020242330-A1 Digital advertising platform and method Inactive 18-Mar-2019
CA-3133900-A1 Digital advertising platform and method Pending 18-Mar-2019
EP-3942508-A1 Digital advertising platform and method Inactive 18-Mar-2019
GB-2596253-A Digital advertising platform and method Inactive 18-Mar-2019
US-20200302482-A1 Digital advertising platform and method Inactive 18-Mar-2019 G06Q30/0214
To view YouGov’s complete patent history, request access »

YouGov Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

PitchBook’s non-financial metrics help you gauge a company’s traction and growth using web presence and social reach.

Request a free trial

YouGov Investments & Acquisitions (26)

YouGov’s most recent deal was a Merger/Acquisition with Yabble for . The deal was made on 01-Aug-2024.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Yabble 01-Aug-2024 Merger/Acquisition Business/Productivity Software
GfK (Swiss Consumer Goods Unit) 09-Jan-2024 Merger/Acquisition Media and Information Services (B2B)
KnowledgeHound 08-Jan-2024 Merger/Acquisition Business/Productivity Software
LINK Marketing Services 09-Dec-2021 Merger/Acquisition Media and Information Services (B2B)
Rezonence 30-Sep-2021 Merger/Acquisition Media and Information Services (B2B)
You’re viewing 5 of 26 investments and acquisitions. Get the full list »

Ready to get started?

Request a free trial

YouGov ESG

Risk Overview

Risk Rating

Updated November, 04, 2026

21.75 | Med Risk

Risk Scale

A lower score indicates better sustainability

Negl

0-10

Low

10-20

Med

20-30

High

30-40

Severe

40+

Exposure

Exposure refers to the extent to which a company is exposed to different material ESG issues

Management

Management is related to actions taken to manage ESG issues

Peers Analysis

Peer performance insights compare the company’s ESG performance to the performance of selected peers to help inform future ESG decisions and drive internal performance improvements.

Global

Covered Companies

of 13,592

Rank

Percentile

Commercial Services

Industry

of 335

Rank

Percentile

Research and Consulting

Subindustry

of 58

Rank

Percentile

To view YouGov’s complete esg history, request access »

YouGov Affiliates

Subsidiaries (19)

Name Industry Location Year Founded
Yougov Cp Belgium Leuven, Belgium 2023
YouGov CP Denmark Copenhagen, Denmark 2023
YouGov CP Germany Holding Nuremberg, Germany 2023
YouGov CP Gold Vienna, Austria 2023
YouGov CP Austria Vienna, Austria 2023
You’re viewing 5 of 19 affiliates. Get the full list.  »

YouGov FAQs

  • When was YouGov founded?

    YouGov was founded in 2000.

  • Where is YouGov headquartered?

    YouGov is headquartered in London, United Kingdom.

  • What is the size of YouGov?

    YouGov has 3,119 total employees.

  • What industry is YouGov in?

    YouGov’s primary industry is Media and Information Services (B2B).

  • Is YouGov a private or public company?

    YouGov is a Public company.

  • What is YouGov’s stock symbol?

    The ticker symbol for YouGov is YOU.

  • What is the current stock price of YouGov?

    As of 13-Nov-2026 the stock price of YouGov is $3.67.

  • What is the current market cap of YouGov?

    The current market capitalization of YouGov is $428M.

  • What is YouGov’s current revenue?

    The trailing twelve month revenue for YouGov is $532M.

  • Who are YouGov’s competitors?

    GlobalData, Roy Morgan Research, Forrester Research, Harte Hanks, and Snipp Interactive are competitors of YouGov.

  • What is YouGov’s annual earnings per share (EPS)?

    YouGov’s EPS for 12 months was $0.07.

Data Transparency

  • Meet our data hygiene team

    Discover how our experts ensure you’re getting the most accurate financial data in the industry.

    Read more

  • How PitchBook sources data

    Our data operations team has logged over 3.5 million hours researching, organizing, and integrating the information you need most.

    Discover our process