Playbrush Overview

  • Founded
  • 2014
  • Status
  • Acquired/​Merged
  • Employees
  • 30
  • Latest Deal Type
  • M&A

Playbrush General Information


Developer of a smart device designed to transform a manual toothbrush into a gaming controller. The company's device automatically connects to a smartphone or tablet and offers an interactive game that measures speed, duration, and position to get good brushing feedback, thereby enabling children to playfully brush their teeth and get motivated to brush regularly for a longer time with greater accuracy.

Contact Information

Ownership Status
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Primary Industry
Electronics (B2C)
Other Industries
Entertainment Software
Parent Company
Sunstar Suisse
Primary Office
  • Alserbachstrasse 2/9
  • Vienna, 1090
  • Austria
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Playbrush Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
6. Merger/Acquisition 02-Sep-2021 00.000 Completed Generating Revenue
5. Early Stage VC (Series A) 15-Oct-2018 000 00.000 Completed Generating Revenue
4. Seed Round 12-Apr-2016 00000 00000 Completed Startup
3. Product Crowdfunding 09-May-2015 000.00 Completed Startup
2. Grant 01-May-2015 $7.48K Completed Startup
1. Accelerator/Incubator 01-Jan-2014 $8.19K Completed Startup
To view Playbrush’s complete valuation and funding history, request access »

Playbrush Patents

Playbrush Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
GB-201808555-D0 Electric toothbrush system Ceased 24-May-2018 0000000000
US-20210186196-A1 Electric toothbrush system Pending 24-May-2018 00000000000
EP-3801369-A1 Electric toothbrush system Pending 24-May-2018 00000000000
US-20200211414-A1 Toothbrush coaching system Pending 14-Aug-2017 00000000000
GB-201713034-D0 Toothbrush coaching system Ceased 14-Aug-2017 A46B15/0006

Playbrush Executive Team (6)

Name Title Board Seat Contact Info
Paul Varga Co-Founder & Chief Executive Officer
Matthäus Ittner Co-Founder & Chief Operating Officer
Tolulope Ogunsina Co-Founder & Chief Technology Officer
Stephanie Urbanski Chief Product Officer
Bettina Fellner Finance Manager
You’re viewing 5 of 6 executive team members. Get the full list »

Playbrush Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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Playbrush Former Investors (9)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Hansi Hansmann Angel (individual) Minority 000 0000 000000 0
Harold Primat Angel (individual) Minority 000 0000 000000 0
Innovate UK Government 000 0000 000000 0
Johann Hansmann Angel (individual) Minority 000 0000 000000 0
Markus Gnirck Angel (individual) Minority 000 0000 000000 0
You’re viewing 5 of 9 investors. Get the full list »