Developer of marketing automation and cloud-based Customer Relationship Management (CRM) applications. The company's Customer Relationship Management (CRM) applications are enterprise wide software-as-a-service platforms that facilitate lead management, integrated email and direct mail campaigns, as well as a compliant marketing store, including a 360-degree view of each loan officer's customers, partners and prospects, thereby enabling the nation's leading banks and mortgage lenders to simplify customer relationship management and marketing automation by eliminating the need for multiple marketing vendors and thereby saving time and removing data security concerns.