Silverpop Systems
1999
FOUNDED
M&A
STATUS
501-600
EMPLOYEES
M&A
LATEST DEAL TYPE
$275M
LATEST DEAL AMOUNT
Description
Provider of digital marketing technology such as electronic mail marketing and marketing automation to marketers. The company develops sales and customer communication software that transforms an enterprise's ability to communicate by electronic mail to capture customer behavior.
Website
Formerly Known As
Avienda Technologies
Ownership Status
Acquired/Merged
(Operating Subsidiary)
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Primary Industry
Media and Information Services (B2B)
Other Industries
Business/Productivity Software
Parent Company
Primary Office
- 6303 Barfield Road Northeast
- Sandy Springs, GA 30328
- United States
+1 (404) 000-0000
Request full access to PitchBook
You’re viewing a free company profile from the PitchBook Platform. To explore Silverpop Systems’s full profile, request a free trial.
Silverpop Systems Valuation and Funding
| Deal Type | Date | Amount | Raised to Date | Post-Val | Status | Stage |
|---|---|---|---|---|---|---|
| 8. Merger/Acquisition | 13-May-2014 | $275M | 000.00 | 00000 | Completed | Profitable |
| 7. Mezzanine | 24-Apr-2013 | 0000 | 000.00 | Completed | Profitable | |
| 6. Later Stage VC (Series D) | 24-Apr-2008 | 0000 | 000.00 | 00000 | Completed | Profitable |
| 5. Later Stage VC | 16-May-2007 | 00.000 | 000.00 | Completed | Profitable | |
| 4. Later Stage VC (Series C) | 16-May-2007 | 00.000 | 000.00 | 000.00 | Completed | Profitable |
| 3. Later Stage VC | 12-Dec-2002 | 00000 | 000.00 | Completed | Profitable | |
| 2. Early Stage VC (Series B) | 25-Jul-2001 | $34.1M | $41.1M | 000.00 | Completed | Profitable |
| 1. Early Stage VC (Series A) | $7M | $7M | 000.00 | Completed | Startup |
Silverpop Systems Cap Table
| Stock | # of Shares Authorized |
Par Value | Dividend Rate (%) | Original Issue Price |
Liquidation | Liquidation Pref. Multiple |
Conversion Price |
% Owned |
|---|---|---|---|---|---|---|---|---|
| Series D | 0,000,000 | 00.000000 | 00.00 | 00.00 | 00 | 00.00 | 0.000 | |
| Series C | 0,000,000 | 00.000000 | 00.00 | 00.00 | 00 | 00.00 | 0.000 | |
| Series B | 7,562,500 | $0.001000 | $3.52 | $3.52 | 1x | $3.52 | 10.08% | |
| Series A | 4,750,000 | $0.001000 | $1 | $1 | 1x | $1 | 6.33% |
Silverpop Systems Acquisitions (3)
| Company Name | Deal Date | Deal Type | Deal Size | Industry | Lead Partner |
|---|---|---|---|---|---|
| 00000000000 | 19-Mar-2012 | 000000000000000000 | Automation/Workflow Software | 0000 000000 | |
| 0000000000 | 05-Oct-2011 | 000000000000000000 | Media and Information Services (B2B) | ||
| Vtrenz | 08-May-2007 | Merger/Acquisition | Automation/Workflow Software | 0000 000000 |
Silverpop Systems Subsidiaries (1)
| Company Name | Industry | Location | Founded |
|---|---|---|---|
| 00000000000 | Automation/Workflow Software | Atlanta, GA | 0000 |
Silverpop Systems Former Investors (18)
| Investor Name | Investor Type | Holding | Investor Since | Participating Rounds | Board Seat |
Contact Info |
|---|---|---|---|---|---|---|
| ATEL Capital Group | Growth/Expansion | Minority | 000 0000 | 000000 0 | ||
| CTW Venture Partners | Venture Capital | Minority | 000 0000 | 000000 0 | ||
| Draper Fisher Jurvetson Management | Venture Capital | Minority | 000 0000 | 000000 0 | ||
| Ellis Capital | Venture Capital | Minority | 000 0000 | 000000 0 | ||
| Escalate Capital Partners | Mezzanine | Minority | 000 0000 | 000000 0 |
Silverpop Systems Executive Team (10)
4 Former Executives
You’re viewing 5 of 10 executives. Get the full list »Silverpop Systems Board Members (6)
| Name | Representing | Role | Since | Contact Info |
|---|---|---|---|---|
| Court Cunningham | Self | Board Member | 000 0000 | |
| Michael Cote | Self | Board Member | 000 0000 |
4 Former Board Members
You’re viewing 2 of 6 board members. Get the full list »