Defakto Group Overview

  • Founded
  • 2009
  • Status
  • Acquired/​Merged
  • Employees
  • 35
  • Latest Deal Type
  • Buyout/​LBO
  • Financing Rounds
  • 1

Defakto Group General Information


Developer of marketing software designed to cultivate interactions that raise awareness, drive interest and lead to conversion through leveraging the Adobe Experience Cloud. The company's software includes marketing automation, content delivery management, conversion and optimization modeling and cognitive and predictive modeling, enabling businesses to create personalized consumer interactions.

Contact Information

Ownership Status
Financing Status
Private Equity-Backed
Primary Industry
Automation/Workflow Software
Primary Office
  • 8340 Meadow Road
  • Suite 142
  • Dallas, TX 75231
  • United States
+1 (214) 000-0000
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Defakto Group Valuation & Funding

Deal Type Date Amount Valuation/
Post-Val Status Debt

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Defakto Group Comparisons

HQ Location
Total Raised
Post Valuation
Last Financing Details
Developer of marketing software designed to cultivate interactions that raise awareness, drive interest and lead to conv
Automation/Workflow Software
Dallas, TX
35 As of 2018
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0000000000000000000 00000000
San Jose, CA
00000 As of 0000


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0000000000000000000 00000000
Noida, India
000000&0 000
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Defakto Group Competitors (8)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Adobe Systems Corporation San Jose, CA 00000 00000000000
0000000 Formerly VC-backed Noida, India 000 000000&0 000
00000000 Venture Capital-Backed Orlando, FL 00 00.000 0000000000 0 00.000
0000000 Venture Capital-Backed Kansas City, MO 00 00.000 000000000 00.000
000000000 Formerly VC-backed New York, NY 000 00000 000000&0 00000
You’re viewing 5 of 8 competitors. Get the full list »

Defakto Group Executive Team (1)

Name Title Board Seat Contact Info
Gilbert Salazar President & Founder
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Defakto Group Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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