New Standard Overview

  • Year Founded
  • 2014

Year Founded

  • Status
  • Private

  • Employees
  • 42

Employees

  • Latest Deal Type
  • 2ndary - Private

  • Investors
  • 15

New Standard General Information

Description

Operator of a media and production company intended to produce smartphone-specific content and target millennials. The company offers planning and implementation of total promotion from around the world to millennials with high information sensitivity and real and digital focus on smartphones, enabling users to combine their lifestyles by bringing pioneer topics to them.

Contact Information

Formerly Known As
Tabi Labo
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 2-31-24 Ikejiri, Setagaya-ku
  • Shinoda Building 3rd Floor
  • Tokyo, 130-0013
  • Japan
+81
Primary Industry
Media and Information Services (B2B)
Vertical(s)
Corporate Office
  • 2-31-24 Ikejiri, Setagaya-ku
  • Shinoda Building 3rd Floor
  • Tokyo, 130-0013
  • Japan
+81

New Standard Timeline

2022202320242025
Financing RoundCaptured Employee CountEstimated Employee Growth

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New Standard Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
6. Secondary Transaction - Private 01-Sep-2023 Completed Generating Revenue
5. Later Stage VC (Series E) 18-Jul-2023 Completed Generating Revenue
4. Later Stage VC (Series D) 26-Apr-2019 Completed Generating Revenue
3. Later Stage VC (Series C) Completed Generating Revenue
2. Early Stage VC (Series B) 12-Jul-2017 $1.62M $2.45M Completed Generating Revenue
1. Early Stage VC (Series A) $824K $824K Completed Startup
To view New Standard’s complete valuation and funding history, request access »

New Standard Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
CLass E Preferred
Class D Preferred
Class C Preferred
Class B Preferred 22,750 $56.24 $56.24 1x $56.24 12.24%
Class A Preferred 23,750 $28.12 $28.12 1x $28.12 12.78%
To view New Standard’s complete cap table history, request access »

VC Exit Predictor

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Opportunity Score

Calculated using Exit Type probabilities, the company’s stage, and PitchBook’s historical returns data.

Exit Type

Evaluates the likelihood of a successful exit for investors, and the most likely exit type.

New Standard Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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New Standard Investors (15)

Investor Name Investor Type Holding Investor Since Participating Rounds
Crosstech Management Co., Ltd. Other Minority
Kyoto University University Minority
Sony Innovation Fund Corporate Venture Capital Minority
Toppan Holdings (Holding Companies) Corporation Minority
D4V Venture Capital Minority
You’re viewing 5 of 15 investors. Get the full list »

New Standard FAQs

  • When was New Standard founded?

    New Standard was founded in 2014.

  • Where is New Standard headquartered?

    New Standard is headquartered in Tokyo, Japan.

  • What is the size of New Standard?

    New Standard has 42 total employees.

  • What industry is New Standard in?

    New Standard’s primary industry is Media and Information Services (B2B).

  • Is New Standard a private or public company?

    New Standard is a Private company.

  • What is New Standard’s current revenue?

    The current revenue for New Standard is .

  • How much funding has New Standard raised over time?

    New Standard has raised $11.5M.

  • Who are New Standard’s investors?

    Crosstech Management Co., Ltd., Kyoto University, Sony Innovation Fund, Toppan Holdings (Holding Companies), and D4V are 5 of 15 investors who have invested in New Standard.

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