DanAds Overview
- Year Founded
-
2013
- Status
-
Private
- Employees
-
200
- Latest Deal Type
-
Debt
- Latest Deal Amount
-
$24.2M
- Investors
-
17
DanAds General Information
Description
Developer of an ad-tech infrastructure designed to help brands scale their reach. The company provides publishers with their own customizable, scalable, white-labeled self-serve platforms, allowing for automation of all advertisement operations, sales, and creative management, enabling clients to increase sales and revenue effectively.
Contact Information
Website
www.danads.comCorporate Office
- Vasagatan 52
- 111 20 Stockholm
- Sweden
Corporate Office
- Vasagatan 52
- 111 20 Stockholm
- Sweden
DanAds Valuation & Funding
| Deal Type | Date | Amount | Raised to Date | Post-Val | Status | Stage |
|---|---|---|---|---|---|---|
| 11. Debt - General | 02-Jul-2025 | $24.2M | Completed | Generating Revenue | ||
| 10. Debt - General | 12-Apr-2022 | Completed | Generating Revenue | |||
| 9. Later Stage VC | 08-Dec-2021 | Completed | Generating Revenue | |||
| 8. Later Stage VC | 29-Apr-2021 | Completed | Generating Revenue | |||
| 7. Later Stage VC | 04-Aug-2020 | Completed | Generating Revenue | |||
| 6. Later Stage VC | Completed | Generating Revenue | ||||
| 5. Later Stage VC (Series A) | 19-Aug-2019 | Completed | Generating Revenue | |||
| 4. Later Stage VC | 31-Dec-2018 | Completed | Generating Revenue | |||
| 3. Early Stage VC | 31-Dec-2017 | $1.33M | $6.7M | Completed | Generating Revenue | |
| 2. Early Stage VC | 29-Dec-2016 | $1.84M | $5.37M | Completed | Generating Revenue |
DanAds Cap Table
| Stock | # of Shares Authorized |
Par Value | Dividend Rate (%) | Original Issue Price |
Liquidation | Liquidation Pref. Multiple |
Conversion Price | % Owned |
|---|---|---|---|---|---|---|---|---|
| Preference | ||||||||
| Preference | ||||||||
| Preference | ||||||||
| Preference | ||||||||
| Preference | 16,000 | $81.39 | $81.39 | 1x | $81.39 | 6.47% | ||
| Preference | 22,000 | $58.53 | $58.53 | 1x | $58.53 | 8.89% |
VC Exit Predictor
See how our proprietary methodology utilizes historical data sets to synthesize the likelihood of an acquisition, IPO, or no exit event. Get a detailed look at the calculations behind our predictions.
DanAds Comparisons
Industry
Financing
Details
DanAds Competitors (5)
One of DanAds’s 5 competitors is Kapture, a Venture Capital-Backed company based in Bangalore, India.
| Company Name | Financing Status | Location | Employees | Total Raised | Last Financing Date/Type | Last Financing Amount |
|---|---|---|---|---|---|---|
| Kapture | Venture Capital-Backed | Bangalore, India | ||||
| Dunnhumby (Media and Information Services) | Corporate Backed or Acquired | London, United Kingdom | ||||
| AdYogi | Corporation | Gurugram, India | ||||
| Sprinklr | Formerly PE-Backed | New York, NY | ||||
| Stripe | Venture Capital-Backed | South San Francisco, CA |
DanAds Signals
DanAds Investors (17)
| Investor Name | Investor Type | Holding | Investor Since | Participating Rounds |
|---|---|---|---|---|
| Danir | Corporation | Minority | ||
| Kaknäs Invest | Venture Capital | Minority | ||
| Angel (individual) | Minority | |||
| Angel (individual) | Minority | |||
| Angel (individual) | Minority |
DanAds Acquisitions (1)
DanAds’s most recent deal was a Merger/Acquisition with Backbone Consulting. The deal was made on 11-Sep-2018.
| Company Name | Deal Date | Deal Type | Deal Size | Industry | Lead Partner |
|---|---|---|---|---|---|
| Backbone Consulting | 11-Sep-2018 | Merger/Acquisition | Business/Productivity Software |
DanAds Affiliates
Subsidiaries (2)
| Name | Industry | Location | Year Founded |
|---|---|---|---|
| Danads International | Guildford, United Kingdom | 2019 | |
| Dan Sverige | Sollentuna, Sweden | 2013 |
DanAds FAQs
-
When was DanAds founded?
DanAds was founded in 2013.
-
Where is DanAds headquartered?
DanAds is headquartered in Stockholm, Sweden.
-
What is the size of DanAds?
DanAds has 200 total employees.
-
What industry is DanAds in?
DanAds’s primary industry is Business/Productivity Software.
-
Is DanAds a private or public company?
DanAds is a Private company.
-
What is DanAds’s current revenue?
The current revenue for DanAds is .
-
How much funding has DanAds raised over time?
DanAds has raised $202M.
-
Who are DanAds’s investors?
Danir, Kaknäs Invest, , , and are 5 of 17 investors who have invested in DanAds.
-
Who are DanAds’s competitors?
Kapture, Dunnhumby (Media and Information Services), AdYogi, Sprinklr, and Stripe are competitors of DanAds.
Data Transparency
-
Meet our data hygiene team
Discover how our experts ensure you’re getting the most accurate financial data in the industry.
Read more -
How PitchBook sources data
Our data operations team has logged over 3.5 million hours researching, organizing, and integrating the information you need most.
Discover our process