Brightback Overview

  • Year Founded
  • 2018

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 5

Employees

  • Latest Deal Type
  • M&A

Brightback General Information

Description

Developer of customer retention software designed to automate the processes to drive retention. The company's software identifies at-risk customers, targets high-value, actionable customer segments, engages at-risk customers with a personalized cancel page, view metrics and real-time alerts as well as collect and analyze the reasons for subscription cancellation, enabling subscription-based businesses to retain their customers and grow revenue.

Contact Information

Website
www.brightback.com
Formerly Known As
Lutea Labs
Ownership Status
Acquired/Merged
Financing Status
Formerly VC-backed
Corporate Office
  • 548 Market Street
  • Suite 69224
  • San Francisco, CA 94104-5401
  • United States
Primary Industry
Business/Productivity Software
Other Industries
Automation/Workflow Software
Acquirer
ChargeBee
Corporate Office
  • 548 Market Street
  • Suite 69224
  • San Francisco, CA 94104-5401
  • United States

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Brightback Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
5. Merger/Acquisition 05-Jan-2022 Completed Generating Revenue
4. Early Stage VC (Series A) 01-Jan-2021 Completed Generating Revenue
3. Debt - PPP 15-Apr-2020 Completed Generating Revenue
2. Early Stage VC (Series A) 23-Apr-2019 $11M $19.4M Completed Generating Revenue
1. Seed Round 02-Apr-2018 $8.45M $8.45M Completed Stealth
To view Brightback’s complete valuation and funding history, request access »

Brightback Cap Table

Stock # of Shares
Authorized		 Par Value Dividend Rate (%) Original
Issue Price		 Liquidation Liquidation
Pref. Multiple		 Conversion Price % Owned
Series A
Seed
To view Brightback’s complete cap table history, request access »

Brightback Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of customer retention software designed to automate the processes to drive retention. The company's software i
Business/Productivity Software
San Francisco, CA
5 As of 2022

Redwood City, CA
 

Tel Aviv, Israel
 
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Brightback Competitors (3)

One of Brightback’s 3 competitors is Airkit, a Formerly VC-backed company based in Redwood City, CA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Airkit Formerly VC-backed Redwood City, CA
Optimove Private Equity-Backed Tel Aviv, Israel
Metrilo Formerly VC-backed Sofia, Bulgaria
You’re viewing 3 of 3 competitors. Get the full list »

Brightback Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Brightback Former Investors (8)

Investor Name Investor Type Holding Investor Since Participating Rounds
Burst Capital Venture Capital Minority
Flex Capital Venture Capital Minority
GTMfund Venture Capital Minority
Index Ventures Venture Capital Minority
Matrix Venture Capital Minority
You’re viewing 5 of 8 investors. Get the full list »

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Brightback FAQs

  • When was Brightback founded?

    Brightback was founded in 2018.

  • Where is Brightback headquartered?

    Brightback is headquartered in San Francisco, CA.

  • What is the size of Brightback?

    Brightback has 5 total employees.

  • What industry is Brightback in?

    Brightback’s primary industry is Business/Productivity Software.

  • Is Brightback a private or public company?

    Brightback is a Private company.

  • What is Brightback’s current revenue?

    The current revenue for Brightback is .

  • How much funding has Brightback raised over time?

    Brightback has raised $19.4M.

  • Who are Brightback’s investors?

    Burst Capital, Flex Capital, GTMfund, Index Ventures, and Matrix are 5 of 8 investors who have invested in Brightback.

  • Who are Brightback’s competitors?

    Airkit, Optimove, and Metrilo are competitors of Brightback.

  • When was Brightback acquired?

    Brightback was acquired on 05-Jan-2022.

  • Who acquired Brightback?

    Brightback was acquired by ChargeBee.

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