Metrc Overview

  • Year Founded
  • 2013

Year Founded

  • Status
  • Private

  • Employees
  • 159

Employees

  • Latest Deal Type
  • PE Growth

  • Financing Rounds
  • 4

  • Investments
  • 2

Metrc General Information

Description

Provider of regulatory track-and-trace services intended for the cannabis industry. The company utilizes radio-frequency identification technology and cloud-based software to monitor supply chains from seed to sale, providing government agencies and licensed businesses with regulatory reporting software, data management services, technical training, cloud hosting and secure tracking tags.

Contact Information

Website
www.metrc.com
Formerly Known As
Franwell
Ownership Status
Privately Held (backing)
Financing Status
Private Equity-Backed
Corporate Office
  • 3111 West Pipkin Road
  • Suite 140
  • Lakeland, FL 33811
  • United States
+1 (877)
Primary Industry
Business/Productivity Software
Other Industries
Logistics
Vertical Market Software
Corporate Office
  • 3111 West Pipkin Road
  • Suite 140
  • Lakeland, FL 33811
  • United States
+1 (877)

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Metrc Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA
Post-Val Status Debt

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Metrc Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Provider of regulatory track-and-trace services intended for the cannabis industry. The company utilizes radio-frequency
Business/Productivity Software
Lakeland, FL
159 As of 2025

Atlanta, GA
 

San Francisco, CA
 
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Metrc Competitors (9)

One of Metrc’s 9 competitors is Flourish Software, a Venture Capital-Backed company based in Atlanta, GA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Flourish Software Venture Capital-Backed Atlanta, GA
Confident LIMS Venture Capital-Backed San Francisco, CA
MJ Freeway Formerly VC-backed Denver, CO
Blaze (Business/Productivity Software) Venture Capital-Backed Anaheim, CA
BioTrack (Florida) Formerly PE-Backed Fort Lauderdale, FL
You’re viewing 5 of 9 competitors. Get the full list »

Metrc Patents

Metrc Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
EP-4476712-A1 High strength sustainable security seal Pending 08-Feb-2022
EP-4476712-A4 High strength sustainable security seal Pending 08-Feb-2022
WO-2023154353-A1 High strength sustainable security seal Inactive 08-Feb-2022
CA-3209425-A1 Method of data driven regulation for cannabis Pending 23-Feb-2021
EP-4298588-A1 Method of data driven regulation for cannabis Pending 23-Feb-2021 G06Q50/265
To view Metrc’s complete patent history, request access »

Metrc Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Metrc Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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Metrc Acquisitions (2)

Metrc’s most recent deal was a Merger/Acquisition with BioTrack (Florida). The deal was made on 05-Aug-2025.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
BioTrack (Florida) 05-Aug-2025 Merger/Acquisition Business/Productivity Software
Chroma Signet 01-Apr-2023 Merger/Acquisition Other Financial Services
To view Metrc’s complete acquisitions history, request access »

Metrc Affiliates

Subsidiaries (1)

Name Industry Location Year Founded
BioTrack (Florida) Fort Lauderdale, FL 2007

Metrc FAQs

  • When was Metrc founded?

    Metrc was founded in 2013.

  • Where is Metrc headquartered?

    Metrc is headquartered in Lakeland, FL.

  • What is the size of Metrc?

    Metrc has 159 total employees.

  • What industry is Metrc in?

    Metrc’s primary industry is Business/Productivity Software.

  • Is Metrc a private or public company?

    Metrc is a Private company.

  • What is Metrc’s current revenue?

    The current revenue for Metrc is .

  • How much funding has Metrc raised over time?

    Metrc has raised $80.7M.

  • Who are Metrc’s investors?

    Casa Verde Capital, Tiger Global Management, and Bondy Capital have invested in Metrc.

  • Who are Metrc’s competitors?

    Flourish Software, Confident LIMS, MJ Freeway, Blaze (Business/Productivity Software), and BioTrack (Florida) are some of the 9 competitors of Metrc.

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