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$79.56 SHARE PRICE (As of Friday Closing)

Stroeer SE & Co KGaA is a Germany-based holding company focused on promotional media services outside of the home. The company's portfolio includes out-of-home media, mobile target group, street furniture, and online advertising. It operates in three main business segments, Out of Home (OOH) Media, Digital OOH & Content, and Direct Media. The largest segment, OOH Media, includes public video screen advertising, street furniture advertising, and free-standing signs, primarily in Germany. The company's advertising creatives are present in every major German and European city.

Formerly Known As
Stroer Innovative Aussenwerbung
Ownership Status
Publicly Held
Financing Status
Corporate Backed or Acquired
Primary Industry
Other Commercial Services
Other Industries
Media and Information Services (B2B)
Stock Exchange
Primary Office
  • Ströer Allee 1
  • 50999 Cologne
  • Germany

+49 02236 00000
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Ströer Stock Performance

52 wk Range Market Cap Prev. Close EPS Average Volume Shares
$45.61 - $84.29 $4.54B $80.81 $0.05 66.6K 56.2M

Ströer Financials Summary

In Thousands,
FY 2018
FY 2017
FY 2016
Enterprise Value 6,238,541 4,725,444 4,824,577 3,012,453
Revenue 1,868,496 1,867,407 1,446,975 1,242,486
EBITDA 574,056 576,894 342,798 277,477
Net Income 2,372 (16,792) 107,464 72,934
Total Assets 3,186,657 3,427,472 2,257,276 1,819,250
Total Debt 1,918,902 1,856,688 603,110 381,534
Public Fundamental Data provided by Morningstar, Inc. disclaimer

Ströer Valuation and Funding

Deal Type Date Amount Post-Val Valuation/
Debt Status

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Ströer Investments & Acquisitions (44)

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
000 000 00000 14-Sep-2018 000000000000000000 Energy Marketing
00000000-00 31-Aug-2018 000000000000000000 Communication Software
0+0 0000000000000 27-Feb-2018 000000000000000000 000.00 Distributors/Wholesale 000000000 00000000
00-000 29-Jan-2018 000000000000000000 IT Consulting and Outsourcing 000000000 00000000
FaceAdNet 01-Jan-2018 Secondary Transaction - Private Publishing
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Ströer Exits (4)

Company Name Exit Date Exit Type Exit Size Status Buyers
000000000 19-Sep-2016 000000000000000000 00.000 Completed
  • 000ö00
0000000 (000000) 18-Nov-2015 000000000000000000 000.00 Completed
  • 000ö00
000ö00 0000000000 03-Sep-2010 000000000 00000000 0000 Completed
  • 000ö00
Ströer Kentvizyon Reklam Pazarlama 01-Jan-1997 Joint Venture Completed
  • 2 buyers
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Ströer Subsidiaries (23)

Company Name Industry Location Founded
Yieldlove Business/Productivity Software Hamburg, Germany 2013
00000 (0000000) Social/Platform Software Berlin, Germany 0000
00000000 000 00000 Movies, Music and Entertainment Düsseldorf, Germany 0000
0000000 00000000 Business/Productivity Software Cologne, Germany 0000
000000000 Application Software Cologne, Germany 0000
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Ströer Investors

Investor Name Investor Type Holding Participating Rounds Investor Since Board Seat Contact Info

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Ströer Executive Team (10)

Name Title Board
Christian Schmalzl Co-Chief Executive Officer, Chief Operating Officer and Board Member
Udo Müller Co-Founder, Board Member & Co-Chief Executive Officer
Robert Bosch Chief Marketing Officer
Dorothea Vogel Executive
Philipp Hülshörster Leiter Corporate Finance, Mergers & Acquisitions

3 Former Executives

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Ströer Board Members (3)

Name Representing Role Since Contact
00000 0000000 00.0 Self Chief Financial Officer & Board Member 000 0000
000 0ü0000 Ströer Co-Founder, Board Member & Co-Chief Executive Officer 000 0000

1 Former Board Member

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