Armored AutoGroup Overview
- Founded
-
2010
- Status
-
Acquired/Merged
- Employees
-
266
- Latest Deal Type
-
M&A
- Financing Rounds
-
3
- Investments
-
2
Armored AutoGroup General Information
Description
Manufacturer of car care products under the brand names of Armor All and STP. The company provides protectants, wipes, tire and wheel care products, glass cleaners, leather care products and washes for interior and exterior automobile surfaces under brand name of "Armor All" and oil and fuel additives, functional fluids and automotive appearance products under the brand name of "STP".
Contact Information
Website
www.armoredautogroup.com
Ownership Status
Acquired/Merged
Financing Status
Formerly PE-Backed
Primary Industry
Household Products
Other Industries
Other Consumer Non-Durables
Automotive
Acquirer
Primary Office
- 44 Old Ridgebury Road
- Suite 300
- Danbury, CT 06810
- United States
Armored AutoGroup Valuation & Funding
| Deal Type | Date | Amount | Valuation/ EBITDA |
Post-Val | Status | Debt |
|---|
Armored AutoGroup Comparisons
Description
Primary
Industry
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last Financing Details
Manufacturer of car care products under the brand names of Armor All and STP. The company provides protectants, wipes, t
Household Products
Danbury, CT
266
As of 2015
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Addison, IL
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As of 0000
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Add Comparison
Armored AutoGroup Competitors (1)
| Company Name | Financing Status | Location | Employees | Total Raised | Last Financing Date/Type | Last Financing Amount |
|---|---|---|---|---|---|---|
| 000000 000 | Private Debt Financed | Addison, IL | 000 | 00.00 | 0000 | 00.00 |
Armored AutoGroup Signals
Growth Rate
0.80%
Weekly
Growth
Growth
Weekly Growth
0.80%, 93rd %
-35.5%.
530%
Size Multiple
219x
Median
Size Multiple
219x, 100th %ile
0.00x
0.95x.
413Kx
Key Data Points
Twitter Followers
5.5k
Similarweb Unique Visitors
15.0K
Majestic Referring Domains
314
Armored AutoGroup Former Investors
| Investor Name | Investor Type | Holding | Investor Since | Participating Rounds | Contact Info |
|---|
Armored AutoGroup Investments (2)
| Company Name | Deal Date | Deal Type | Deal Size | Industry | Lead Partner |
|---|---|---|---|---|---|
| 000 000000000 | 17-Mar-2014 | 0000000000 | Industrial Supplies and Parts | 00000 000 | |
| Kent Chamois Company | 30-Aug-2013 | Buyout/LBO | 00.00 | Distributors/Wholesale | 00000 000 |
Armored AutoGroup Subsidiaries (1)
| Company Name | Industry | Location | Founded |
|---|---|---|---|
| 0000 0000000 00000 | Distributors/Wholesale | Five Oak Green, United Kingdom | 0000 |