Direct Conversion Overview

  • Founded
  • 1997
Founded
  • Status
  • Acquired/​Merged
  • Employees
  • 70
Employees
  • Latest Deal Type
  • M&A
  • Latest Deal Amount
  • $79.4M
Latest Deal Amount

Direct Conversion General Information

Description

Developer of digital imaging tools for medical and industrial purposes. The company develops, manufactures and supplies photon counting and tomosynthesis based 3D X-ray imaging sensors for dental, medical and industrial applications based on proprietary X-ray technologies, offering hospitals and medical practitioners products for industrial and small area detection applications, customized OEM solutions and charges integrating line of X-ray imaging detectors for the dental field.

Contact Information

Website
www.directconversion.com
Formerly Known As
XCounter AB
Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Primary Industry
Machinery (B2B)
Other Industries
Diagnostic Equipment
Parent Company
Varex Imaging
Primary Office
  • Svärdvägen 23
  • Danderyd
  • 182 33 Stockholm
  • Sweden
+46 08-622 00 00
Want detailed data on 3M+ companies?

What you see here scratches the surface

Request a free trial
Want to dig into this profile?

We’ll help you find what you need

Learn more

Direct Conversion Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
5. Merger/Acquisition 29-Apr-2019 $79.4M 000.00 000.00 Completed Generating Revenue
4. Later Stage VC 15-Dec-2017 000.00 Completed Generating Revenue
3. IPO 26-Jan-2006 000.00 000.00 0000 Completed Generating Revenue
2. Later Stage VC (Series B) 01-Jun-2002 $20.8M $20.8M Completed Generating Revenue
1. Early Stage VC 30-Jun-2000 Completed Generating Revenue
To view Direct Conversion’s complete valuation and funding history, request access »

Direct Conversion Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last Financing Details
Developer of digital imaging tools for medical and industrial purposes. The company develops, manufactures and supplies
Machinery (B2B)
Stockholm, Sweden
70 As of 2018
000.00
00.00 0000-00-00
000000&0 000.00

00000000

ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in v
0000000000 000000000
Peabody, MA
0000 As of 0000
000.00
000000000 000.00

00000000

eniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute
0000000000 000000000
Beijing, China
000.00
00000000000 000.00
Add Comparison

PitchBook’s comparison feature gives you a side-by-side look at key metrics for similar companies. Personalize which data points you want to see and create visualizations instantly.

Request a free trial

Direct Conversion Competitors (4)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Analogic Private Equity-Backed Peabody, MA 0000 000.00 000000000 000.00
00000000000 Venture Capital-Backed Beijing, China 000.00 00000000000 000.00
00000000 0000000 0 Formerly PE-Backed North Billerica, MA 000 00000 000000000 00 00000
00 0000000 Venture Capital-Backed Beijing, China 00000 0000000000 0 00000
To view Direct Conversion’s complete competitors history, request access »

Direct Conversion Executive Team (6)

Name Title Board Seat Contact Info
Spencer Gunn Chief Executive Officer
Rasmus Ljungwe Chief Financial Officer
Christer Ullberg Chief Technology Officer
You’re viewing 3 of 6 executive team members. Get the full list »

Direct Conversion Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers

5.5k

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

PitchBook’s non-financial metrics help you gauge a company’s traction and growth using web presence and social reach.

Request a free trial

Direct Conversion Former Investors (10)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Abingworth Management Venture Capital Minority 000 0000 000000 0
Alafi Capital Company Venture Capital Minority 000 0000 000000 0
Concordia Capital Partners Investment Bank Minority 000 0000 000000 0
DKA Capital PE/Buyout Minority 000 0000 000000 0
HealthCap Venture Capital Minority 000 0000 000000 0
You’re viewing 5 of 10 investors. Get the full list »

Direct Conversion Investments & Acquisitions (2)

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
0000 29-Jun-2010 000000000000000000 00.000 Diagnostic Equipment 000000 0000000000
AJAT 25-Mar-2008 Corporate 00.000 Diagnostic Equipment 000000 0000000000
To view Direct Conversion’s complete investments and acquisitions history, request access »

Ready to get started?

Request a free trial

Direct Conversion Subsidiaries (1)

Company Name Industry Location Founded
0000 Diagnostic Equipment Espoo, Finland 0000
To view Direct Conversion’s complete subsidiaries history, request access »