AB Tasty Overview

  • Year Founded
  • 2009

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 299

Employees

  • Latest Deal Type
  • Buyout/​LBO

  • Financing Rounds
  • 11

  • Investments
  • 4

AB Tasty General Information

Description

Developer of a cloud-based conversion rate optimization platform designed to assist marketers in optimizing their websites and increasing conversion rates. The company's platform offers a full range of tests, including A/B, split, multivariate, and multipage to modify pages and create new designs, as well as providing personalization and user engagement tools, enabling companies to boost online sales by allowing marketers to understand their customers and act on this insight.

Contact Information

Website
www.abtasty.com
Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Private Equity-Backed
Corporate Office
  • 8 Rue Sainte-Cécile
  • 75009 Paris
  • France
+33 01
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Parent Company
Vertical(s)
Corporate Office
  • 8 Rue Sainte-Cécile
  • 75009 Paris
  • France
+33 01

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AB Tasty Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA
Post-Val Status Debt

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AB Tasty Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of a cloud-based conversion rate optimization platform designed to assist marketers in optimizing their websit
Business/Productivity Software
Paris, France
299 As of 2025

Brookline, MA
 

Moscow, Russia
 
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AB Tasty Competitors (57)

One of AB Tasty’s 57 competitors is Instapage, a Formerly VC-backed company based in Brookline, MA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Instapage Formerly VC-backed Brookline, MA
Flocktory Private Equity-Backed Moscow, Russia
Convert Insights Formerly VC-backed Covina, CA
Swrve Formerly VC-backed San Francisco, CA
Insider One Venture Capital-Backed Istanbul, Turkey
You’re viewing 5 of 57 competitors. Get the full list »

AB Tasty Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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AB Tasty Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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AB Tasty Acquisitions (4)

AB Tasty’s most recent deal was a Merger/Acquisition with Wandz.ai. The deal was made on 18-Nov-2025.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Wandz.ai 18-Nov-2025 Merger/Acquisition Business/Productivity Software
Potions 17-Oct-2024 Merger/Acquisition Business/Productivity Software
Dotaki 11-Jul-2023 Merger/Acquisition Business/Productivity Software
Epoq Internet Services 05-Oct-2022 Merger/Acquisition Business/Productivity Software
To view AB Tasty’s complete acquisitions history, request access »

AB Tasty Exits (1)

AB Tasty’s most recent exit was on 05-Oct-2022 from Epoq Internet Services. The exit was categorized as .

Company Name Exit Date Exit Type Exit Size Status Buyers
Epoq Internet Services 05-Oct-2022 Completed
To view AB Tasty’s complete exits history, request access »

AB Tasty Affiliates

Subsidiaries (1)

Name Industry Location Year Founded
Wandz.ai Raanana, Israel 2014

AB Tasty FAQs

  • When was AB Tasty founded?

    AB Tasty was founded in 2009.

  • Where is AB Tasty headquartered?

    AB Tasty is headquartered in Paris, France.

  • What is the size of AB Tasty?

    AB Tasty has 299 total employees.

  • What industry is AB Tasty in?

    AB Tasty’s primary industry is Business/Productivity Software.

  • Is AB Tasty a private or public company?

    AB Tasty is a Private company.

  • What is the current valuation of AB Tasty?

    The current valuation of AB Tasty is .

  • What is AB Tasty’s current revenue?

    The current revenue for AB Tasty is .

  • How much funding has AB Tasty raised over time?

    AB Tasty has raised $98.8M.

  • Who are AB Tasty’s investors?

    Bpifrance, Business France(Education and Training Services), Crédit Mutuel Equity, ISAI, and are 5 of 14 investors who have invested in AB Tasty.

  • Who are AB Tasty’s competitors?

    Instapage, Flocktory, Convert Insights, Swrve, and Insider One are some of the 57 competitors of AB Tasty.

  • When was AB Tasty acquired?

    AB Tasty was acquired on 20-Jan-2026.

  • Who acquired AB Tasty?

    AB Tasty was acquired by Wingify.

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