Baozun Commerce Overview

  • Year Founded
  • 2007

Year Founded

  • Status
  • Public

  • Employees
  • 7,650

Employees

  • Stock Symbol
  • 09991

Stock Symbol

  • Investments
  • 14

  • Share Price
  • $0.96
  • (As of Wednesday Closing)

Baozun Commerce General Information

Description

Baozun Inc is an e-commerce service partner that helps brands execute their e-commerce strategies in China by selling their goods directly to customers online or by providing services to assist with their e-commerce operations. Its integrated end-to-end e-commerce service capabilities, omni-channel expertise, and technology-driven solutions. Company have two operating segments namely E-Commerce (including BEC and BZI) and Brand Management (BBM).

Contact Information

Website
www.baozun.com
Formerly Known As
Baozun Cayman Inc.
Ownership Status
Publicly Held
Financing Status
Formerly VC-backed
Corporate Office
  • Number 510 Shuzhi Building
  • Jiangchang West Road
  • Shanghai, Jing'an District 200436
  • China
+86 021
Primary Industry
IT Consulting and Outsourcing
Other Industries
Logistics
Media and Information Services (B2B)
Stock Exchange
HKG
Vertical(s)
AdTech, SaaS, E-Commerce, TMT
Corporate Office
  • Number 510 Shuzhi Building
  • Jiangchang West Road
  • Shanghai, Jing'an District 200436
  • China
+86 021

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Baozun Commerce Stock Performance

As of 26-Mar-2025, Baozun Commerce’s stock price is $0.96. Its current market cap is $169M with 176M shares.

(As of Wednesday Closing)

Stock Price Previous Close 52 wk Range Market Cap Shares Average Volume EPS
$0.96 $1.00 $0.68 - $1.45 $169M 176M 20.5K -$0.14

Baozun Commerce Financials Summary

As of 31-Dec-2024, Baozun Commerce has a trailing 12-month revenue of $1.31B.

In Thousands,
USD 		TTM 31-Dec-2024 FY 2024 31-Dec-2024 FY 2023 31-Dec-2023 FY 2022 31-Dec-2022
EV 450,375 450,375 336,783 426,287
Revenue 1,313,118 1,313,118 1,245,535 1,247,395
EBITDA (872) (55,336)
Net Income (25,810) (25,810) (39,354) (97,006)
Total Assets 1,398,200 1,398,200 1,477,651 1,467,173
Total Debt 345,622 345,622 388,572 349,790
Public Fundamental Data provided by Morningstar, Inc. disclaimer

Baozun Commerce Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA		 Post-Val Status Debt

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Baozun Commerce Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Baozun Inc is an e-commerce service partner that helps brands execute their e-commerce strategies in China by selling th
IT Consulting and Outsourcing
Shanghai, China
7,650 As of 2024

Gurugram, India
 

Bangalore, India
 
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Baozun Commerce Competitors (21)

One of Baozun Commerce’s 21 competitors is StoreHippo, a Venture Capital-Backed company based in Gurugram, India.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
StoreHippo Venture Capital-Backed Gurugram, India
Ace Turtle Venture Capital-Backed Bangalore, India
Synamen Thinklabs Pvt Ltd Corporation Chennai, India
Vinculum Group Venture Capital-Backed Noida, India
GoDaddy Sellbrite Formerly VC-backed Pasadena, CA
You’re viewing 5 of 21 competitors. Get the full list »

Baozun Commerce Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Baozun Commerce Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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Baozun Commerce Investments & Acquisitions (14)

Baozun Commerce’s most recent deal was a Merger/Acquisition with Hangzhou Location Information Technology. The deal was made on 22-Nov-2023.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Hangzhou Location Information Technology 22-Nov-2023 Merger/Acquisition Clothing
ABG Hunter 28-Aug-2023 Corporate Asset Purchase Legal Services (B2B)
Gap (Shanghai) Commercial 01-Feb-2023 Merger/Acquisition Clothing
Lanvin Group 14-Dec-2022 PIPE Clothing
Original Taste 17-May-2022 Early Stage VC Food Products
You’re viewing 5 of 14 investments and acquisitions. Get the full list »

Baozun Commerce ESG

Risk Overview

Risk Rating

Updated April, 27, 2024

25.19 | Med Risk

Risk Scale

A lower score indicates better sustainability

Negl

0-10

Low

10-20

Med

20-30

High

30-40

Severe

40+

Exposure

Exposure refers to the extent to which a company is exposed to different material ESG issues

Management

Management is related to actions taken to manage ESG issues

Peers Analysis

Peer performance insights compare the company’s ESG performance to the performance of selected peers to help inform future ESG decisions and drive internal performance improvements.

Global

Covered Companies

of 16,216

Rank

Percentile

Software & Services

Industry

of 1,111

Rank

Percentile

Internet Software and Services

Subindustry

of 243

Rank

Percentile

To view Baozun Commerce’s complete esg history, request access »

Baozun Commerce Exits (2)

Baozun Commerce’s most recent exit was on 14-Dec-2022 from Lanvin Group. The exit was categorized as with 7 buyers.

Company Name Exit Date Exit Type Exit Size Status Buyers
Lanvin Group 14-Dec-2022 Completed
  • 7 buyers
Beabloo 25-May-2015 Later Stage VC Completed
  • 5 buyers
To view Baozun Commerce’s complete exits history, request access »

Baozun Commerce Affiliates

Subsidiaries (3)

Name Industry Location Year Founded
Baotong E-logistics Suzhou, China 2016
More Fun Information Technology Shanghai, China 2013
Shanghai Yi Shang Network Information Co. Shanghai, China 2008

Baozun Commerce FAQs

  • When was Baozun Commerce founded?

    Baozun Commerce was founded in 2007.

  • Where is Baozun Commerce headquartered?

    Baozun Commerce is headquartered in Shanghai, China.

  • What is the size of Baozun Commerce?

    Baozun Commerce has 7,650 total employees.

  • What industry is Baozun Commerce in?

    Baozun Commerce’s primary industry is IT Consulting and Outsourcing.

  • Is Baozun Commerce a private or public company?

    Baozun Commerce is a Public company.

  • What is Baozun Commerce’s stock symbol?

    The ticker symbol for Baozun Commerce is 09991.

  • What is the current stock price of Baozun Commerce?

    As of 26-Mar-2025 the stock price of Baozun Commerce is $0.96.

  • What is the current market cap of Baozun Commerce?

    The current market capitalization of Baozun Commerce is $169M.

  • What is Baozun Commerce’s current revenue?

    The trailing twelve month revenue for Baozun Commerce is $1.31B.

  • Who are Baozun Commerce’s competitors?

    StoreHippo, Ace Turtle, Synamen Thinklabs Pvt Ltd, Vinculum Group, and GoDaddy Sellbrite are some of the 21 competitors of Baozun Commerce.

  • What is Baozun Commerce’s annual earnings per share (EPS)?

    Baozun Commerce’s EPS for 12 months was -$0.14.

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