reach | influence Overview

  • Year Founded
  • 2005

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 17

Employees

  • Latest Deal Type
  • Buyout/​LBO

  • Financing Rounds
  • 5

  • Investments
  • 1

reach | influence General Information

Description

Provider of a marketing analytics platform designed to leverage retail shopper data to increase sales. The company's marketing analytics platform uses data and insights to engage customers through digital promotions and rewards, enabling retailers to keep their shoppers at the center of the marketing communication effort by delivering the right message to the right shopper at the right time.

Contact Information

Website
www.reachinfluence.com
Formerly Known As
Market Basket Rewards
Ownership Status
Acquired/Merged
Financing Status
Private Equity-Backed
Corporate Office
  • 1555 Broadway Street
  • 2nd Floor
  • Detroit, MI 48226
  • United States
+1 (313)
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Acquirer
Inmar
Vertical(s)
Marketing Tech, TMT
Corporate Office
  • 1555 Broadway Street
  • 2nd Floor
  • Detroit, MI 48226
  • United States
+1 (313)

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reach | influence Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA		 Post-Val Status Debt

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reach | influence Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Provider of a marketing analytics platform designed to leverage retail shopper data to increase sales. The company's mar
Business/Productivity Software
Detroit, MI
17 As of 2015

Helsinki, Finland
 

Chicago, IL
 
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reach | influence Competitors (63)

One of reach | influence’s 63 competitors is Nosto, a Venture Capital-Backed company based in Helsinki, Finland.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Nosto Venture Capital-Backed Helsinki, Finland
Belly (Business/Productivity Software) Formerly VC-backed Chicago, IL
Rebuy Venture Capital-Backed Minneapolis, MN
Fishbowl (Business/Productivity Software) Private Equity-Backed Alexandria, VA
Data Axle Private Equity-Backed Dallas, TX
You’re viewing 5 of 63 competitors. Get the full list »

reach | influence Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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reach | influence Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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reach | influence Acquisitions (1)

reach | influence’s most recent deal was a Merger/Acquisition with Penfield Consulting. The deal was made on 28-Apr-2014.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Penfield Consulting 28-Apr-2014 Merger/Acquisition Consulting Services (B2B)
To view reach | influence’s complete acquisitions history, request access »

reach | influence Affiliates

Subsidiaries (1)

Name Industry Location Year Founded
Penfield Consulting Royal Oak, MI 2011

reach | influence FAQs

  • When was reach | influence founded?

    reach | influence was founded in 2005.

  • Where is reach | influence headquartered?

    reach | influence is headquartered in Detroit, MI.

  • What is the size of reach | influence?

    reach | influence has 17 total employees.

  • What industry is reach | influence in?

    reach | influence’s primary industry is Business/Productivity Software.

  • Is reach | influence a private or public company?

    reach | influence is a Private company.

  • What is reach | influence’s current revenue?

    The current revenue for reach | influence is .

  • How much funding has reach | influence raised over time?

    reach | influence has raised $5.05M.

  • Who are reach | influence’s investors?

    Detroit Venture Partners, Invest Detroit Ventures, and Vineyard Capital Group have invested in reach | influence.

  • Who are reach | influence’s competitors?

    Nosto, Belly (Business/Productivity Software), Rebuy, Fishbowl (Business/Productivity Software), and Data Axle are some of the 63 competitors of reach | influence.

  • When was reach | influence acquired?

    reach | influence was acquired on 16-Oct-2017.

  • Who acquired reach | influence?

    reach | influence was acquired by Inmar.

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