Supermetrics Overview

  • Founded
  • 2013

Founded
  • Status
  • Private

  • Employees
  • 283

Employees
  • Latest Deal Type
  • Series B

  • Latest Deal Amount
  • $47.2M

  • Investors
  • 6

Supermetrics General Information

Description

Developer of marketing analytical software intended to offer marketers access to all their marketing data on various platforms. The company's software simplifies the process of data analysis by the collection and transfer of online marketing data to any platform marketers choose, enabling clients to receive marketing-based reporting services computed from various data sets through a single platform.

Contact Information

Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Primary Office
  • Kaivokatu 10 A
  • 00100 Helsinki
  • Finland

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Supermetrics Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
2. Later Stage VC (Series B) 25-Aug-2020 $47.2M 000.00 00000 Completed Generating Revenue
1. Early Stage VC (Series A) 23-Nov-2017 00.000 00.000 000.00 Completed Generating Revenue
To view Supermetrics’s complete valuation and funding history, request access »

Supermetrics Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series A 00,000 000.00 000.00 00 000.00 0.000
To view Supermetrics’s complete cap table history, request access »

Supermetrics Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last Financing Details
Developer of marketing analytical software intended to offer marketers access to all their marketing data on various pla
Business/Productivity Software
Helsinki, Finland
283 As of 2022
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000000000000000000000 00000000
Stockholm, Sweden
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000000000000000000000 00000000
New York, NY
00 As of 0000
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Supermetrics Competitors (47)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Funnel Venture Capital-Backed Stockholm, Sweden 000 00000 0000000000 0 00000
00000000 Private Equity-Backed New York, NY 00 000.00 0000000 0000 000.00
0000 000000000000 Private Equity-Backed King of Prussia, PA 0000 00.000 000000000 00.000
0000000 Venture Capital-Backed New York, NY 000 00000 000000000 00000
000000000 Private Equity-Backed San Jose, CA 000 0000 000000000 - 0000
You’re viewing 5 of 47 competitors. Get the full list »

Supermetrics Executive Team (5)

Name Title Board Seat Contact Info
Mikael Thuneberg Founder & Chief Executive Officer
Henna Mäkinen Chief Financial Officer
Duleepa Wijayawardhana Chief Technology Officer
Gabrielle Stafford Chief Marketing Officer
Zhao Hanbo Head of Business Development
To view Supermetrics’s complete executive team members history, request access »

Supermetrics Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers

5.5k

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

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Supermetrics Investors (6)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Amit Agarwal Angel (individual) Minority 000 0000 000000 0
Highland Europe Venture Capital Minority 000 0000 000000 0
Ilkka Paananen Angel (individual) Minority 000 0000 000000 0
IVP Venture Capital Minority 000 0000 000000 0
OpenOcean VC Venture Capital Minority 000 0000 000000 0
You’re viewing 5 of 6 investors. Get the full list »

Supermetrics Acquisitions (1)

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
00 00000 0000 01-Jan-2020 0000000000 Business/Productivity Software 000000 00
To view Supermetrics’s complete acquisitions history, request access »