Adverity Overview

  • Year Founded
  • 2012

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 337

Employees

  • Latest Deal Type
  • Series D

  • Latest Deal Amount
  • $120M

  • Investors
  • 6

Adverity General Information

Description

Developer of an online marketing analytics platform designed to manage client campaigns seamlessly across all channels. The company's platform's automated connectivity to hundreds of data sources and destinations transforms siloed data into actionable insight, enabling data-driven marketing teams to make decisions and improve performance and accuracy.

Contact Information

Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Venture Capital-Backed
Corporate Office
  • Rathausstrasse 1 - 2nd Floor
  • Vienna, 1010
  • Austria
+43 01
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Parent Company
Corporate Office
  • Rathausstrasse 1 - 2nd Floor
  • Vienna, 1010
  • Austria
+43 01

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Adverity Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
8. Later Stage VC (Series D) 16-Aug-2021 $120M Completed Generating Revenue
7. Later Stage VC (Series C) 20-Apr-2020 Completed Generating Revenue
6. Later Stage VC (Series B) 18-Apr-2019 Completed Generating Revenue
5. Later Stage VC (Series A) 20-Apr-2018 Completed Generating Revenue
4. Seed Round 06-Jul-2017 Completed Generating Revenue
3. Seed Round 01-Jul-2016 Completed Generating Revenue
2. Merger/Acquisition 25-Sep-2014 Completed Startup
1. Seed Round 01-Sep-2013 Completed Startup
To view Adverity’s complete valuation and funding history, request access »

Adverity Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of an online marketing analytics platform designed to manage client campaigns seamlessly across all channels.
Business/Productivity Software
Vienna, Austria
337 As of 2026

Helsinki, Finland
 

London, United Kingdom
 
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Adverity Competitors (60)

One of Adverity’s 60 competitors is Supermetrics, a Venture Capital-Backed company based in Helsinki, Finland.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Supermetrics Venture Capital-Backed Helsinki, Finland
Brandwatch Private Equity-Backed London, United Kingdom
Penetrace Formerly PE-Backed Oslo, Norway
Qlik Technologies Private Equity-Backed King of Prussia, PA
Phocas Private Equity-Backed Sydney, Australia
You’re viewing 5 of 60 competitors. Get the full list »

Adverity Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

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Adverity Former Investors (3)

Investor Name Investor Type Holding Investor Since Participating Rounds
42CAP Venture Capital Minority
Speedinvest Venture Capital Minority
i5invest Venture Capital Minority
To view Adverity’s complete investors history, request access »

Adverity FAQs

  • When was Adverity founded?

    Adverity was founded in 2012.

  • Where is Adverity headquartered?

    Adverity is headquartered in Vienna, Austria.

  • What is the size of Adverity?

    Adverity has 337 total employees.

  • What industry is Adverity in?

    Adverity’s primary industry is Business/Productivity Software.

  • Is Adverity a private or public company?

    Adverity is a Private company.

  • What is Adverity’s current revenue?

    The current revenue for Adverity is .

  • How much funding has Adverity raised over time?

    Adverity has raised $162M.

  • Who are Adverity’s investors?

    42CAP, Speedinvest, and i5invest have invested in Adverity.

  • Who are Adverity’s competitors?

    Supermetrics, Brandwatch, Penetrace, Qlik Technologies, and Phocas are some of the 60 competitors of Adverity.

  • When was Adverity acquired?

    Adverity was acquired on 16-Aug-2021.

  • Who acquired Adverity?

    Adverity was acquired by Ciuvo.

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