Weetabix Overview
- Founded
- 1932
- Status
- Acquired/Merged
- Employees
- 1,100
- Latest Deal Type
- M&A
- Financing Rounds
- 10
Weetabix General Information
Description
Manufacturer of cereals and cereal bars in the United Kingdom. The company offers its products to the Middle East, South America, Europe and South East Asia. Its family of brands includes Weetabix, Alpen, Ready brek, Weetos, Oatibix and Alpen cereal Bars.
Contact Information
Website
Formerly Known As
British and African Cereal Company
Ownership Status
Acquired/Merged
(Operating Subsidiary)
(Operating Subsidiary)
Financing Status
Formerly PE-Backed
Primary Industry
Food Products
Parent Company
Primary Office
- PO Box 5
- Burton Latimer
- Kettering NN15 5JR
- England, United Kingdom
+44 01536 000000
Weetabix Valuation & Funding
| Deal Type | Date | Amount | Valuation/ EBITDA |
Post-Val | Status | Debt |
|---|
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Request a free trialWeetabix Comparisons
Description
Primary
Industry
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last Financing Details
Manufacturer of cereals and cereal bars in the United Kingdom. The company offers its products to the Middle East, South
Food Products
Kettering, United Kingdom
1,100
As of 2020
00.000
0.000
0000-00-00
000000&0
00000000
0000 00000000
Leicestershire, United Kingdom
0000
As of 0000
000000 0
0000 00000000
Hayes, United Kingdom
0000
As of 0000
0.00
0000-00-00
000000&0
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Request a free trialWeetabix Competitors (3)
| Company Name | Financing Status | Location | Employees | Total Raised | Last Financing Date/Type | Last Financing Amount |
|---|---|---|---|---|---|---|
| Samworth Brothers | Corporation | Leicestershire, United Kingdom | 0000 | |||
| 000000 00000000 | Formerly PE-Backed | Hayes, United Kingdom | 0000 | 000000&0 | ||
| 000000000 00000 | Corporation | Dublin, Ireland | 00000 | 00000 | 00000000 | 00000 |
Weetabix Executive Team (7)
| Name | Title | Board Seat | Contact Info |
|---|---|---|---|
| Richard Martin | Board Member and Chief Financial Officer | ||
| Sally Abbot | Managing Director | ||
| Ravi Tara | Group Finance Director & Head, Finance |
Weetabix Board Members (8)
| Name | Representing | Role | Since |
|---|---|---|---|
| 000 00000 | Weetabix | Board Member | 000 0000 |
| 0000000 000 | Weetabix | Board Member | 000 0000 |
| 000000 0000 | Weetabix | Board Member | 000 0000 |
| 000 00000 | Weetabix | Board Member | 000 0000 |
| 0000000 000000 | Weetabix | Board Member and Chief Financial Officer | 000 0000 |
Weetabix Signals
Growth Rate
0.80%
Weekly
Growth
Growth
Weekly Growth
0.80%, 93rd %ile
-35.5%.
530%
Size Multiple
219x
Median
Size Multiple
219x, 100th %ile
0.00x
0.95x.
413Kx
Key Data Points
Twitter Followers
5.5k
Similarweb Unique Visitors
15.0K
Majestic Referring Domains
314
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Request a free trialWeetabix Former Investors
| Investor Name | Investor Type | Holding | Investor Since | Participating Rounds | Contact Info |
|---|
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Request a free trialWeetabix Subsidiaries (1)
| Company Name | Industry | Location | Founded |
|---|---|---|---|
| 00000000 00000 000 | Corporate Pension | Kettering, United Kingdom |