The AA Overview

  • Year Founded
  • 1905

Year Founded

  • Status
  • Private

  • Employees
  • 7,113

Employees

  • Latest Deal Type
  • PE Growth
  • (Announced)

  • Financing Rounds
  • 11

  • Investments
  • 7

The AA General Information

Description

Provider of roadside assistance, car insurance, and breakdown cover for both vehicles and caravans. The company provides a range of motoring services to its members and has a large fleet of dedicated patrols who assist drivers in the event of a breakdown or accident, they also offer a mobile app to help members manage their accounts and request assistance, thereby offering a convenient service in unexpected situations.

Contact Information

Website
www.theaa.com
Formerly Known As
Precis (353), Automobile Association
Ownership Status
Privately Held (backing)
Financing Status
Private Equity-Backed
Primary Industry
Automotive Insurance
Other Industries
Other Services (B2C Non-Financial)
Consumer Finance
Corporate Office
  • Fanum House
  • Basing View
  • Basingstoke RG21 4EA
  • England, United Kingdom

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The AA Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA
Post-Val Status Debt

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The AA Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Provider of roadside assistance, car insurance, and breakdown cover for both vehicles and caravans. The company provides
Automotive Insurance
Basingstoke, United Kingdom
7,113 As of 2020
00000
00.000 0000-00-00
0000000 0000 00000

000 00

eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt i
0000000000
Walsall, United Kingdom
0000 As of 0000
00000
000000000 00 00000
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The AA Competitors (1)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
RAC Motoring Services Private Equity-Backed Walsall, United Kingdom 0000 00000 000000000 00 00000
You’re viewing 1 of 1 competitors. Get the full list »

The AA Executive Team (28)

Name Title Board Seat Contact Info
Jakob Pfaudler Chief Executive Officer
Edmund King President
Tom Mackay Chief Financial Officer
Mike Samra Chief Technology Officer
Dean Keeling Managing Director
You’re viewing 5 of 28 executive team members. Get the full list »

The AA Board Members (9)

Name Representing Role Since
00000000 0000000 The AA Finance Director and Board Member 000 0000
0000 0000000000000 Self Chairman 000 0000
You’re viewing 2 of 9 board members. Get the full list »

The AA Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers

5.5k

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

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The AA Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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The AA Investments & Acquisitions (7)

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Keycare 01-Feb-2024 0000000000 Other Insurance 00000 000
Prestige Fleet Servicing 06-Feb-2019 0000000000 000.00 Automotive 00000 000
Intelematics Europe 03-Jan-2016 00000 0000 Business/Productivity Software
VVCR Europe 27-Jan-2014 0000000000 Other Commercial Services 000 00000
DriveTech (Other Commercial Services) 30-Jun-2009 Buyout/LBO Other Commercial Services 000000 00
You’re viewing 5 of 7 investments and acquisitions. Get the full list »

The AA Subsidiaries (3)

Company Name Industry Location Founded
Ashbrooke Underwriting Insurance Company London, United Kingdom 1996
Keycare Other Insurance Shipley, United Kingdom 0000
Automobile Association Pension Scheme Corporate Pension Huddersfield, United Kingdom
To view The AA’s complete subsidiaries history, request access »

The AA ESG

Risk Overview

Risk Rating

Updated April, 19, 2024

11.73 | Low Risk

Risk Scale

A lower score indicates better sustainability

Negl

0-10

Low

10-20

Med

20-30

High

30-40

Severe

40+

Exposure

Exposure refers to the extent to which a company is exposed to different material ESG issues

00.00

Management

Management is related to actions taken to manage ESG issues

00.00

Peers Analysis

Peer performance insights compare the company’s ESG performance to the performance of selected peers to help inform future ESG decisions and drive internal performance improvements.

Global

Covered Companies

00 of 16,191

Rank

0.00

Percentile

Consumer Services

Industry

00 of 512

Rank

0.00

Percentile

Consumer Services

Subindustry

00 of 147

Rank

0.00

Percentile

To view The AA’s complete esg history, request access »

The AA FAQs

  • When was The AA founded?

    The AA was founded in 1905.

  • Who is the CEO of The AA?

    Jakob Pfaudler is the CEO of The AA.

  • Where is The AA headquartered?

    The AA is headquartered in Basingstoke, United Kingdom.

  • What is the size of The AA?

    The AA has 7,113 total employees.

  • What industry is The AA in?

    The AA’s primary industry is Automotive Insurance.

  • Is The AA a private or public company?

    The AA is a Private company.

  • What is the current valuation of The AA?

    The current valuation of The AA is 00.000.

  • What is The AA’s current revenue?

    The current revenue for The AA is 00000.

  • How much funding has The AA raised over time?

    The AA has raised $569M.

  • Who are The AA’s investors?

    TowerBrook Capital Partners and Warburg Pincus have invested in The AA.

  • Who are The AA’s competitors?

    RAC Motoring Services is a competitor of The AA.

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