Homelyfe Overview

  • Founded
  • 2015
Founded
  • Status
  • Acquired/​Merged
  • Employees
  • 5
Employees
  • Latest Deal Type
  • M&A

Homelyfe General Information

Description

Developer of a Saas based insurance application designed to make buying and managing insurance easier for consumers. The company's application helps policyholders to build a home insurance policy around their needs and later have insurers bid for the business at the lowest price, enabling consumers to manage all of their insurance requirements within one app and to do everything from getting insurance quotes and purchasing to managing and renewing multiple policies and initiating a claim using the smartphone app.

Contact Information

Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Primary Industry
Multi-line Insurance
Other Industries
Application Software
Parent Company
Freedom Group (UK)
Primary Office
  • Eden Point, Three Acres Lane
  • Cheadle Hulme
  • SK8 6RL
  • England, United Kingdom
+44 0330 000 0000
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Homelyfe Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
4. Merger/Acquisition 03-Mar-2020 0000 Completed Generating Revenue
3. Early Stage VC 27-Feb-2020 00.000 0000 00.000 Completed Generating Revenue
2. Early Stage VC 07-Dec-2018 $3.14M $6.4M 000.00 Completed Generating Revenue
1. Seed Round 15-Dec-2017 $3.26M $3.26M 00.00 Completed Generating Revenue
To view Homelyfe’s complete valuation and funding history, request access »

Homelyfe Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Senior Preferred 00,000 00.000000 000.00 000.00 00 000.00 0.000
Senior Preferred 000,000 00.000000 000.00 000.00 00 000.00 00.000
Senior Preferred 000,000 00.000000 000.00 000.00 00 000.00 00.000
Seed 2 64,919 $0.000130 $48.9 $48.9 1x $48.9 11.38%
Seed 1 64,900 $0.000130 $48.85 $48.85 1x $48.85 11.38%
To view Homelyfe’s complete cap table history, request access »

Homelyfe Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last Financing Details
Developer of a Saas based insurance application designed to make buying and managing insurance easier for consumers. The
Multi-line Insurance
United Kingdom
5 As of 2020
0000
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00000-0000 000000000
Heidelberg, Germany
000 As of 0000
000.00
00000000000 000.00

00000

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0000000000 000000000
London, United Kingdom
000 As of 0000
000.00
000 0000-00-00
00000000000 000.00
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Homelyfe Competitors (16)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Getsafe Venture Capital-Backed Heidelberg, Germany 000 000.00 00000000000 000.00
00000 Venture Capital-Backed London, United Kingdom 000 000.00 00000000000 000.00
0000000000000 Venture Capital-Backed Berlin, Germany 000 000.00 0000000000 0 000.00
0000 Venture Capital-Backed Santa Monica, CA 00 000.00 0000000000 0 000.00
00000 0000000 Venture Capital-Backed Tel Aviv, Israel 00 000 00000000000 000
You’re viewing 5 of 16 competitors. Get the full list »

Homelyfe Executive Team (3)

Name Title Board Seat Contact Info
Peter Goodman Co-Founder, Chief Executive Officer & Board Member
David Barnes Chief Customer and Operating Officer
You’re viewing 2 of 3 executive team members. Get the full list »

Homelyfe Board Members (3)

Name Representing Role Since
Peter Barrett Homelyfe Chairman 000 0000
Peter Goodman Homelyfe Co-Founder, Chief Executive Officer & Board Member 000 0000
Vasile Foca Self Board Member 000 0000
To view Homelyfe’s complete board members history, request access »

Homelyfe Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers

5.5k

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

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Homelyfe Former Investors (6)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Downing Ventures Venture Capital Minority 000 0000 000000 0
Notion Venture Capital Minority 000 0000 000000 0
Outward Venture Capital Venture Capital Minority 000 0000 000000 0
Peterson Partners PE/Buyout Minority 000 0000 000000 0
Talis Capital Venture Capital Minority 000 0000 000000 0
You’re viewing 5 of 6 investors. Get the full list »