Buyerlink Overview

  • Year Founded
  • 2001

Year Founded

  • Status
  • Private

  • Employees
  • 134

Employees

  • Latest Deal Type
  • Debt - Acquisition

  • Latest Deal Amount
  • $41M

  • Investors
  • 15

Buyerlink General Information

Description

Developer of online marketing software designed to help in the acquisition of locally targeted and category-specific consumers on a cost-per-click or cost-per-lead basis. The company's platform makes internet marketing available to businesses of all sizes by eliminating the need for complex and expensive online marketing infrastructures, enabling businesses to get access to a highly profitable alternative to online marketing keys offered by major search engines and ad networks and hence facilitating the process of buying and selling online leads.

Contact Information

Website
www.buyerlink.co
Formerly Known As
Reply.com, Reply
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 1820 Bonanza Street
  • Walnut Creek, CA 94596
  • United States
+1 (925)
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Vertical(s)
AdTech, Marketing Tech, TMT
Corporate Office
  • 1820 Bonanza Street
  • Walnut Creek, CA 94596
  • United States
+1 (925)

Buyerlink Timeline

2022202320242025
Financing RoundCaptured Employee CountEstimated Employee Growth

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Buyerlink Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
16. Debt - Acquisition 09-Sep-2024 $41M Completed Generating Revenue
15. Debt - Acquisition 19-Apr-2022 Completed Generating Revenue
14. Secondary Transaction - Private 01-Mar-2021 Completed Generating Revenue
13. Secondary Transaction - Private 01-Sep-2020 Completed Generating Revenue
12. Debt - General 01-Dec-2016 Completed Generating Revenue
11. Later Stage VC (Series D) 30-May-2014 Completed Generating Revenue
10. IPO 01-Feb-2012 Cancelled Generating Revenue
9. Later Stage VC 05-Jul-2011 Completed Generating Revenue
8. Secondary Transaction - Private 04-Feb-2011 $10M $47.1M Completed Generating Revenue
7. Later Stage VC (Series C) 03-Jun-2010 $15M $47.1M Completed Generating Revenue
To view Buyerlink’s complete valuation and funding history, request access »

Buyerlink Cap Table

Stock # of Shares
Authorized		 Par Value Dividend Rate ($) Original
Issue Price		 Liquidation Liquidation
Pref. Multiple		 Conversion Price % Owned
Series C3
Series C2
Series C1
Series B 1,351,320 $0.001000 $0.52 $6.56 $6.56 1x $6.56 6.84%
Series A 1,932,685 $0.001000 $0.44 $5.45 $5.45 1x $5.45 9.78%
To view Buyerlink’s complete cap table history, request access »

Buyerlink Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of online marketing software designed to help in the acquisition of locally targeted and category-specific con
Business/Productivity Software
Walnut Creek, CA
134 As of 2025

Chicago, IL
 

New York, NY
 
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Buyerlink Competitors (3)

One of Buyerlink’s 3 competitors is Performics, a Corporate Backed or Acquired company based in Chicago, IL.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Performics Corporate Backed or Acquired Chicago, IL
Tinuiti Private Equity-Backed New York, NY
Performance Driven Marketing Corporation Ogden, UT
You’re viewing 3 of 3 competitors. Get the full list »

Buyerlink Patents

  • 6

    Total Documents Applications and Grants

  • Total Patents Families

  • 6

    Granted

  • Pending

  • Expiring in next 12 mo

Buyerlink Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-7899715-B2 Lead marketplace system and method with ping campaigns Active 09-Jul-2007
US-20090018928-A1 Lead marketplace system and method with ping campaigns Active 09-Jul-2007
US-9626718-B2 Lead marketplace system and method with lead auctions Active 09-Jul-2007
US-20090018888-A1 Lead marketplace system and method with lead auctions Active 09-Jul-2007
US-11449877-B2 Lead marketplace system and method with lead auctions Active 09-Jul-2007 G06Q30/02
To view Buyerlink’s complete patent history, request access »

Buyerlink Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Buyerlink Investors (15)

Investor Name Investor Type Holding Investor Since Participating Rounds
Angel (individual) Minority
Angel (individual) Minority
Angel (individual) Minority
Angel (individual) Minority
Angel (individual) Minority
You’re viewing 5 of 15 investors. Get the full list »

Buyerlink Acquisitions (10)

Buyerlink’s most recent deal was a Merger/Acquisition with Skyrocket Media. The deal was made on 04-May-2022.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Skyrocket Media 04-May-2022 Merger/Acquisition Media and Information Services (B2B)
RingPartner 14-Oct-2021 Merger/Acquisition Media and Information Services (B2B)
FiveStrata 01-Jan-2021 Merger/Acquisition Media and Information Services (B2B)
HomeGain.com 04-Feb-2013 Merger/Acquisition Real Estate Services (B2C)
QualitySmith 31-May-2012 Merger/Acquisition Internet Software
You’re viewing 5 of 10 acquisitions. Get the full list »

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Buyerlink Affiliates

Subsidiaries (4)

Name Industry Location Year Founded
RingPartner Victoria, Canada 2013
FiveStrata American Fork, UT 2012
TimeBridge Berkeley, CA 2005
HomeGain.com Walnut Creek, CA 1999

Buyerlink FAQs

  • When was Buyerlink founded?

    Buyerlink was founded in 2001.

  • Where is Buyerlink headquartered?

    Buyerlink is headquartered in Walnut Creek, CA.

  • What is the size of Buyerlink?

    Buyerlink has 134 total employees.

  • What industry is Buyerlink in?

    Buyerlink’s primary industry is Business/Productivity Software.

  • Is Buyerlink a private or public company?

    Buyerlink is a Private company.

  • What is Buyerlink’s current revenue?

    The current revenue for Buyerlink is .

  • How much funding has Buyerlink raised over time?

    Buyerlink has raised $94.3M.

  • Who are Buyerlink’s investors?

    , , , , and are 5 of 15 investors who have invested in Buyerlink.

  • Who are Buyerlink’s competitors?

    Performics, Tinuiti, and Performance Driven Marketing are competitors of Buyerlink.

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