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Centro

Centro
2001 FOUNDED
PRIVATE STATUS
201-300 EMPLOYEES
Series B LATEST DEAL TYPE
$30M LATEST DEAL AMOUNT
4 INVESTORS
Description

Developer of digital media software and services intended to change and improve the digital media industry. The company's technology platform offers a SaaS advertising solution unifying programmatic and direct media buying along with workflow automation, cross-channel campaign planning, universal reporting and business intelligence that helps boost media, team and business performance, enabling advertisers to plan, buy and analyze real-time bidding (RTB), direct, search and social campaigns in a single platform.

Website
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Primary Industry
Application Software
Other Industries
Media and Information Services (B2B)
Primary Office
  • 11 East Madison Street
  • 6th floor
  • Chicago, IL 60602
  • United States

+1 (312) 000-0000
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Centro Valuation and Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
2. Later Stage VC (Series B) 20-May-2015 $30M 0000 00000 Completed Generating Revenue
1. Later Stage VC (Series A) 04-Jan-2011 0000 0000 00000 Completed Generating Revenue
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Centro Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate ($) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion
Price
% Owned
Series B 0,000,000 00.000000 00.00 00.0 00.0 00 00.0 00.000
Series A 000,000 00.000000 00.00 000.00 000.00 00.00 000
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Centro Competitors (18)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
InMobi Venture Capital-Backed Bangalore, India 00000 000000000 00000
000000 Formerly VC-backed Boston, MA 000 000.00 000000&0 000.00
00000000 Venture Capital-Backed San Francisco, CA 000 00000 000000000 00000
00000000 Formerly VC-backed New York, NY 0000 00000 000000&0 00000
000000000 Private Equity-Backed New York, NY 000 00000 0000000 0000 00000
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Centro Acquisitions (3)

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
000000000000 23-Jul-2015 000000000000000000 Media and Information Services (B2B) 00000 0000000000
000000000 (0000000 05-Nov-2013 000000000000000000 0000 Media and Information Services (B2B) 00000 0000000000
Real Cities Network 12-Aug-2008 Merger/Acquisition Publishing 00000 0000000000
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Centro Subsidiaries (1)

Company Name Industry Location Founded
000000000 (0000000 Network Management Software Seattle, WA 0000
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Centro Investors (4)

Investor Name Investor Type Holding Investor Since Participating Rounds Board
Seat
Contact
Info
Geoff Hamm Angel (individual) Minority 000 0000 000000 0
NB Private Equity Partners PE/Buyout Minority 000 0000 000000 0
Abundant Venture Partners Accelerator/Incubator Minority 000 0000 000000 0
FTV Capital Growth/Expansion Minority 000 0000 000000 0

Centro Executive Team (49)

Name Title Board
Seat
Contact
Info
Shawn Riegsecker Founder & Chief Executive Officer
Tyler Kelly President
Scott Neslund Chief Operating Officer
Paul Mokbel Managing Director, Canada & Vice President, Engineering
Hans Eisner Managing Director

34 Former Executives

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Centro Board Members (5)

Name Representing Role Since Contact
Info
Andrew Swinand Abundant Venture Partners Board Member 000 0000
Leland Putterman Self Board Member 000 0000
Liron Gitig JD FTV Capital Board Observer & Board Member 000 0000
Michael Brochu Self Board Member 000 0000

1 Former Board Member

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