AppsFlyer Overview

  • Founded
  • 2011
Founded
  • Status
  • Private
  • Employees
  • 1,000
Employees
  • Latest Deal Type
  • Series D
  • Latest Deal Amount
  • $225M
Latest Deal Amount
  • Investors
  • 17

AppsFlyer General Information

Description

Operator of a mobile attribution and marketing analytics platform intended to make the marketing industry measurable. The company's platform offers accurate data, unmatched privacy and security, open tech-stack innovation, and an unbiased, customer-obsessed approach, enabling app marketers to get a holistic view of every user journey across platforms, channels, and devices, to be every marketer's friend.

Contact Information

Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Primary Industry
Business/Productivity Software
Primary Office
  • 100 1st Street
  • 25th floor
  • San Francisco, CA 94105
  • United States
+1 (415) 000-0000
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AppsFlyer Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
7. Later Stage VC (Series D) 21-Jan-2020 $225M 00000 00.000 Completed Generating Revenue
6. Later Stage VC (Series C) 17-Jan-2017 000.00 000.00 00000 Completed Generating Revenue
5. Early Stage VC (Series B) 20-Jan-2015 0000 0000 000.00 Completed Generating Revenue
4. Early Stage VC (Series A) 05-Mar-2014 00.000 00.000 000.00 Completed Generating Revenue
3. Seed Round 15-Sep-2012 00000 00000 00.000 Completed Startup
2. Seed Round 01-Jan-2012 Completed Startup
1. Accelerator/Incubator 01-Apr-2011 Completed Startup
To view AppsFlyer’s complete valuation and funding history, request access »

AppsFlyer Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Preferred E1 000,000 00.000000 000.00 000.00 00 000.00 0.00
Preferred E 00,000,000 00.000000 000.00 000.00 00 000.00 00.000
Preferred D 00,000,000 00.000000 00.00 00.00 00 00.00 00.000
Preferred C 00,000,000 00.000000 00.00 00.00 00 00.00 00.000
Preferred B1 00,000,000 00.000000 00.00 00.00 00 00.00 00.000
Preferred B 4,279,875 $0.010000 $0.25 $0.25 1x $0.25 4.08%
Preferred A 8,818,350 $0.010000 $0.06 $0.06 1x $0.06 8.41%
To view AppsFlyer’s complete cap table history, request access »

AppsFlyer Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last Financing Details
Operator of a mobile attribution and marketing analytics platform intended to make the marketing industry measurable. Th
Business/Productivity Software
San Francisco, CA
1,000 As of 2020
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0.000 0000-00-00
00000000000 00000

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000000000000000000000 00000000
San Francisco, CA
00 As of 0000
00.000
0000000000 0 00.000

00000000

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000000000000000000000 00000000
Pasadena, CA
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AppsFlyer Competitors (35)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Tenjin Venture Capital-Backed San Francisco, CA 00 00.000 0000000000 0 00.000
000000000 Corporation Pasadena, CA
0000000000 Formerly VC-backed Boston, MA 000 000.00 000000&0 000.00
0000000 Venture Capital-Backed Sandpoint, ID 000 000000000 -
0000000000 Private Equity-Backed San Francisco, CA 0000 00000 000000000000 00000
You’re viewing 5 of 35 competitors. Get the full list »

AppsFlyer Executive Team (23)

Name Title Board Seat Contact Info
Oren Kaniel Co-Founder & Chief Executive Officer
Moshe Grimberg Chief Financial Officer
Eran Lefler Chief Operating Officer
Reshef Mann Co-Founder & Chief Technology Officer
Ben Jeger Managing Director, DACH
You’re viewing 5 of 23 executive team members. Get the full list »

AppsFlyer Board Members (5)

Name Representing Role Since
Alex Crisses Self Board Member 000 0000
Anton Levy Self Board Member 000 0000
Boaz Dinte Qumra Capital Board Member 000 0000
You’re viewing 3 of 5 board members. Get the full list »

AppsFlyer Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers

5.5k

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

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AppsFlyer Investors (17)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
General Atlantic Growth/Expansion Minority 000 0000 000000 0
La Maison Partners Venture Capital Minority 000 0000 000000 0
Nouveau Capital Family Office Minority 000 0000 000000 0
Salesforce Ventures Venture Capital Minority 000 0000 000000 0
Armat Group PE/Buyout Minority 000 0000 000000 0
You’re viewing 5 of 17 investors. Get the full list »

AppsFlyer Acquisitions (1)

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
00000 01-May-2018 000000000000000000 Social Content 0000 000000
To view AppsFlyer’s complete acquisitions history, request access »