AppsFlyer Overview

  • Founded

  • 2011

Founded
  • Status

  • Private

  • Employees

  • 1,690

Employees
  • Latest Deal Type

  • 2ndary - Private

  • Investors

  • 16

AppsFlyer General Information

Description

Developer of a mobile attribution and marketing analytics platform intended to help clients track and optimize user acquisition. The company's platform provides accurate data, unmatched privacy, security, and an unbiased customer-obsessed approach, enabling clients to get a holistic view of every user journey across platforms, channels, and devices.

Contact Information

Website
www.appsflyer.com
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Primary Office
  • 100 1st Street
  • 25th floor
  • San Francisco, CA 94105
  • United States
+1 (415) 000-0000

AppsFlyer Timeline

2020202120222023
Financing RoundCaptured Employee CountEstimated Employee Growth

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AppsFlyer Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
9. Secondary Transaction - Private 04-Oct-2022 00000 Completed Generating Revenue
8. Secondary Transaction - Private 01-Dec-2021 00000 Completed Generating Revenue
7. Later Stage VC (Series D) 01-Nov-2020 00000 00000 000 Completed Generating Revenue
6. Later Stage VC (Series C) 17-Jan-2017 000.00 000.00 00000 Completed Generating Revenue
5. Early Stage VC (Series B) 20-Jan-2015 0000 0000 000.00 Completed Generating Revenue
4. Early Stage VC (Series A) 05-Mar-2014 00.000 00.000 000.00 Completed Generating Revenue
3. Seed Round 15-Sep-2012 00000 00000 00.000 Completed Generating Revenue
2. Seed Round 01-Jan-2012 Completed Generating Revenue
1. Accelerator/Incubator 01-Apr-2011 Completed Startup
To view AppsFlyer’s complete valuation and funding history, request access »

AppsFlyer Cap Table

Stock # of Shares
Authorized		 Par Value Dividend Rate (%) Original
Issue Price		 Liquidation Liquidation
Pref. Multiple		 Conversion Price % Owned
Preferred E1 000,000 00.000000 000.00 000.00 00 000.00 0.00
Preferred E 00,000,000 00.000000 000.00 000.00 00 000.00 00.000
Preferred D 00,000,000 00.000000 00.00 00.00 00 00.00 00.000
Preferred C 00,000,000 00.000000 00.00 00.00 00 00.00 00.000
Preferred B1 00,000,000 00.000000 00.00 00.00 00 00.00 00.000
Preferred B 4,279,875 $0.010000 $0.25 $0.25 1x $0.25 4.08%
Preferred A 8,818,350 $0.010000 $0.06 $0.06 1x $0.06 8.41%
To view AppsFlyer’s complete cap table history, request access »

AppsFlyer Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of a mobile attribution and marketing analytics platform intended to help clients track and optimize user acqu
Business/Productivity Software
San Francisco, CA
1,690 As of 2023
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00000000000 00000

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00000 000 0000000000
Vancouver, Canada
0 As of 0000
00000
000000 - 000 00000

000000

sum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididun
00000000000000000000
New York, NY
0000 As of 0000
00000
000000000 00000
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AppsFlyer Competitors (51)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Tapstream Formerly VC-backed Vancouver, Canada 0 00000 000000 - 000 00000
0000000000 Private Equity-Backed New York, NY 0000 00000 000000000 00000
0000000000 Private Equity-Backed Seattle, WA 00 000.00 000000000000 000.00
000000000000 Venture Capital-Backed San Francisco, CA 000 00.000 000000 0 00.000
00000000 (00000000 Venture Capital-Backed San Francisco, CA 000 000.00 0000000000 0 000.00
You’re viewing 5 of 51 competitors. Get the full list »

AppsFlyer Patents

  • 2

    Total Documents Applications and Grants

  • 000

    Total Patents Families

  • 1

    Granted

  • 000

    Pending

  • 000

    Expiring in next 12 mo

AppsFlyer Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-20130097008-A1 Events tracking technology Active 12-Oct-2011 00000000000
US-10354293-B2 Events tracking technology Active 12-Oct-2011 00000000000

AppsFlyer Executive Team (25)

Name Title Board Seat Contact Info
Oren Kaniel Co-Founder & Chief Executive Officer
Ronen Mense Vice President of Asia, President & Managing Director of APAC
Moshe Grimberg Chief Financial Officer & Director of Finance
Eran Lefler Chief Operating Officer
Oren Levy Chief Strategy Officer
You’re viewing 5 of 25 executive team members. Get the full list »

AppsFlyer Board Members (8)

Name Representing Role Since
Alex Crisses General Atlantic Board Member 000 0000
Anton Levy General Atlantic Board Member 000 0000
Boaz Dinte Qumra Capital Board Member 000 0000
Davor Hebel Eight Roads Board Member 000 0000
Isaac Hillel Pitango Venture Capital Board Member 000 0000
You’re viewing 5 of 8 board members. Get the full list »

AppsFlyer Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers

5.5k

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

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AppsFlyer Investors (16)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Ion Pacific Venture Capital Minority 000 0000 000000 0
General Atlantic Growth/Expansion Minority 000 0000 000000 0
La Maison Partners Venture Capital Minority 000 0000 000000 0
Salesforce Ventures Corporate Venture Capital Minority 000 0000 000000 0
Armat Group PE/Buyout Minority 000 0000 000000 0
You’re viewing 5 of 16 investors. Get the full list »

AppsFlyer Acquisitions (1)

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
00000 01-May-2018 0000000000 Information Services (B2C) 0000 0000
To view AppsFlyer’s complete acquisitions history, request access »

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