True Influence Overview

  • Year Founded
  • 2008

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 550

Employees

  • Latest Deal Type
  • Buyout/​LBO

  • Financing Rounds
  • 2

  • Investments
  • 1

True Influence General Information

Description

Provider of cloud-based sales identification and marketing technology and services intended to drive marketing campaigns and share detailed results and insights to help clients win new business. The company specializes in the identification, processing and delivery of relevant buyer intent signals in the B2B marketplace through the collection and cataloging of decision-makers content consumption behaviors across the internet, linking crowd-sourced and verified prospects with the right offer at the right time.

Contact Information

Website
www.trueinfluence.com
Formerly Known As
True Influence, Inc., True Influence LLC
Ownership Status
Acquired/Merged
Financing Status
Private Equity-Backed
Corporate Office
  • 103 Carnegie Center Drive
  • Suite 300
  • Princeton, NJ 08540
  • United States
Primary Industry
Media and Information Services (B2B)
Other Industries
Business/Productivity Software
Database Software
Acquirer
Anteriad
Vertical(s)
AdTech, SaaS, Marketing Tech, TMT
Corporate Office
  • 103 Carnegie Center Drive
  • Suite 300
  • Princeton, NJ 08540
  • United States

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True Influence Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA		 Post-Val Status Debt

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True Influence Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Provider of cloud-based sales identification and marketing technology and services intended to drive marketing campaigns
Media and Information Services (B2B)
Princeton, NJ
550 As of 2022

Boulder, CO
 

Austin, TX
 
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True Influence Competitors (52)

One of True Influence’s 52 competitors is Lead411, a Corporation company based in Boulder, CO.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Lead411 Corporation Boulder, CO
InsideSales Formerly PE-Backed Austin, TX
Terminus Software Private Equity-Backed Atlanta, GA
Leadspace Venture Capital-Backed Palo Alto, CA
Madison Logic Private Equity-Backed New York, NY
You’re viewing 5 of 52 competitors. Get the full list »

True Influence Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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True Influence Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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True Influence Investments (1)

True Influence’s most recent deal was a Seed Round with UniFarm (Financial Software) for . The deal was made on 01-Apr-2021.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
UniFarm (Financial Software) 01-Apr-2021 Seed Round Financial Software
To view True Influence’s complete investments history, request access »

True Influence FAQs

  • When was True Influence founded?

    True Influence was founded in 2008.

  • Where is True Influence headquartered?

    True Influence is headquartered in Princeton, NJ.

  • What is the size of True Influence?

    True Influence has 550 total employees.

  • What industry is True Influence in?

    True Influence’s primary industry is Media and Information Services (B2B).

  • Is True Influence a private or public company?

    True Influence is a Private company.

  • What is the current valuation of True Influence?

    The current valuation of True Influence is .

  • What is True Influence’s current revenue?

    The current revenue for True Influence is .

  • Who are True Influence’s investors?

    Rezon8 Capital & Advisory Group has invested in True Influence.

  • Who are True Influence’s competitors?

    Lead411, InsideSales, Terminus Software, Leadspace, and Madison Logic are some of the 52 competitors of True Influence.

  • When was True Influence acquired?

    True Influence was acquired on 24-Nov-2021.

  • Who acquired True Influence?

    True Influence was acquired by Anteriad.

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