Marketing Evolution Overview
- Year Founded
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2000
- Status
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Private
- Employees
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300
- Latest Deal Type
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Later Stage VC
- Investors
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4
Marketing Evolution General Information
Description
Developer of a return on investment management software designed to offer insights on marketing campaigns. The company's software intelligently monitors performance while a marketing campaign is live, identifying opportunities for mid-course adjustments of the media mix and creative rotation ensuring the campaign reaches the right person at the right time, with the right media, and at the right price, enabling brands to enhance return on marketing spends and increase sales.
Contact Information
Website
www.marketingevolution.comCorporate Office
- 228 Park Avenue South
- Suite 39670
- New York, NY 10003
- United States
Corporate Office
- 228 Park Avenue South
- Suite 39670
- New York, NY 10003
- United States
Marketing Evolution Valuation & Funding
| Deal Type | Date | Amount | Raised to Date | Post-Val | Status | Stage |
|---|---|---|---|---|---|---|
| 7. Later Stage VC | 01-Oct-2022 | Completed | Generating Revenue | |||
| 6. Later Stage VC (Series C) | 03-Feb-2021 | Completed | Generating Revenue | |||
| 5. Debt - PPP | 27-Apr-2020 | Completed | Generating Revenue | |||
| 4. Later Stage VC (Series B) | 19-Mar-2019 | Completed | Generating Revenue | |||
| 3. Later Stage VC (Series B) | 06-Feb-2018 | Completed | Generating Revenue | |||
| 2. Later Stage VC (Series A) | 28-Jan-2017 | $4M | $4M | Completed | Generating Revenue | |
| 1. Debt - General | 19-Dec-2016 | Completed | Generating Revenue |
Marketing Evolution Cap Table
| Stock | # of Shares Authorized |
Par Value | Dividend Rate ($) | Original Issue Price |
Liquidation | Liquidation Pref. Multiple |
Conversion Price | % Owned |
|---|---|---|---|---|---|---|---|---|
| Series C | ||||||||
| Series B-1 | ||||||||
| Series A-1 | 2,618,957 | $0.001000 | $0.13 | $1.59 | $1.59 | 1x | $1.15 | 4.08% |
VC Exit Predictor
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Opportunity Score
Calculated using Exit Type probabilities, the company’s stage, and PitchBook’s historical returns data.
Exit Type
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Marketing Evolution Comparisons
Industry
Financing
Details
Marketing Evolution Competitors (57)
One of Marketing Evolution’s 57 competitors is Full Circle Insights, a Private Equity-Backed company based in San Antonio, TX.
| Company Name | Financing Status | Location | Employees | Total Raised | Last Financing Date/Type | Last Financing Amount |
|---|---|---|---|---|---|---|
| Full Circle Insights | Private Equity-Backed | San Antonio, TX | ||||
| OptiMine | Venture Capital-Backed | Minneapolis, MN | ||||
| Fospha | Venture Capital-Backed | London, United Kingdom | ||||
| Insider | Venture Capital-Backed | Istanbul, Turkey | ||||
| Infuse ( Media and Information Services) | Corporation | Boca Raton, FL |
Marketing Evolution Related Research & Analysis
Explore institutional-grade private market research from our team of analysts.
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Verticals
Marketing Evolution Patents
Marketing Evolution Recent Patent Activity
| Publication ID | Patent Title | Status | First Filing Date | Technology (CPC) | Citations |
|---|---|---|---|---|---|
| US-20130124302-A1 | Individual-level modeling | Inactive | 01-Nov-2011 | ||
| US-10032121-B2 | System and method for managing and implementing procedures and practices | Active | 13-Jun-2011 | ||
| US-20120317209-A1 | System and method for managing and implementing procedures and practices | Active | 13-Jun-2011 | ||
| US-20190019117-A1 | System and method for managing and implementing procedures and practices | Inactive | 13-Jun-2011 | ||
| US-20100332311-A1 | System and method for apportioning marketing resources | Inactive | 25-Jun-2009 | G06Q10/06 |
Marketing Evolution Signals
Growth Rate
Growth
Size Multiple
Key Data Points
Similarweb Unique Visitors
Majestic Referring Domains
Marketing Evolution Investors (4)
| Investor Name | Investor Type | Holding | Investor Since | Participating Rounds |
|---|---|---|---|---|
| Energy Impact Partners | Venture Capital | Minority | ||
| Insight Partners | Venture Capital | Minority | ||
| SaaS Capital | Lender/Debt Provider | Minority | ||
| Zetta Venture Partners | Venture Capital | Minority |
Marketing Evolution FAQs
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When was Marketing Evolution founded?
Marketing Evolution was founded in 2000.
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Where is Marketing Evolution headquartered?
Marketing Evolution is headquartered in New York, NY.
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What is the size of Marketing Evolution?
Marketing Evolution has 300 total employees.
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What industry is Marketing Evolution in?
Marketing Evolution’s primary industry is Business/Productivity Software.
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Is Marketing Evolution a private or public company?
Marketing Evolution is a Private company.
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What is Marketing Evolution’s current revenue?
The current revenue for Marketing Evolution is .
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How much funding has Marketing Evolution raised over time?
Marketing Evolution has raised $58.8M.
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Who are Marketing Evolution’s investors?
Energy Impact Partners, Insight Partners, SaaS Capital, and Zetta Venture Partners have invested in Marketing Evolution.
-
Who are Marketing Evolution’s competitors?
Full Circle Insights, OptiMine, Fospha, Insider, and Infuse ( Media and Information Services) are some of the 57 competitors of Marketing Evolution.
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