OptiMine Overview

  • Year Founded
  • 2008

Year Founded

  • Status
  • Private

  • Employees
  • 28

Employees

  • Latest Deal Type
  • Debt - PPP

  • Latest Deal Amount
  • $344K

  • Investors
  • 10

OptiMine General Information

Description

Developer of an advertisement measurement and optimization platform designed to help marketers grow their businesses and achieve a significant return on investment (ROI). The company's platform provides machine-learning-based media planning and optimization that assists brands in adjusting their marketing budgets and marketing mix to yield a significant lift in sales performance, enabling clients to forecast the outcomes of their marketing changes with confidence and clarity.

Contact Information

Website
www.optimine.com
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 1400 Van Buren Street North East
  • Suite 200, Mailbox 224
  • Minneapolis, MN 55413
  • United States
+1 (612)
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Vertical(s)
Big Data, AdTech, SaaS, Marketing Tech, Artificial Intelligence & Machine Learning, TMT
Corporate Office
  • 1400 Van Buren Street North East
  • Suite 200, Mailbox 224
  • Minneapolis, MN 55413
  • United States
+1 (612)

Want detailed data on 3M+ companies?

What you see here scratches the surface

Request a free trial

Want to dig into this profile?

We’ll help you find what you need

Learn more

OptiMine Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
7. Debt - PPP 27-Apr-2020 $344K Completed Generating Revenue
6. Later Stage VC 14-Jun-2016 Completed Generating Revenue
5. Later Stage VC (Series C) 08-Jan-2015 Completed Generating Revenue
4. Later Stage VC (Series B) 15-Apr-2014 Completed Generating Revenue
3. Later Stage VC 07-Aug-2013 Completed Generating Revenue
2. Early Stage VC (Series B) 08-Aug-2012 $3.89M $4M Completed Generating Revenue
1. Early Stage VC (Series A) 04-Jan-2011 $110K $110K Completed Startup
To view OptiMine’s complete valuation and funding history, request access »

OptiMine Cap Table

Stock # of Shares
Authorized		 Par Value Dividend Rate (%) Original
Issue Price		 Liquidation Liquidation
Pref. Multiple		 Conversion Price % Owned
Series C
Series B
Series A 11,311,956 $0.001000 $0.05 $0.64 $0.64 1x $0.64 4.1%
Series A1 2,240,000 $0.001000 $0.5 $0.5 1x $0.5 0.81%
To view OptiMine’s complete cap table history, request access »

OptiMine Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of an advertisement measurement and optimization platform designed to help marketers grow their businesses and
Business/Productivity Software
Minneapolis, MN
28 As of 2023

King of Prussia, PA
 

Chiasso, Switzerland
 
Add Comparison

PitchBook’s comparison feature gives you a side-by-side look at key metrics for similar companies. Personalize which data points you want to see and create visualizations instantly.

Request a free trial

OptiMine Competitors (13)

One of OptiMine’s 13 competitors is Qlik Technologies, a Private Equity-Backed company based in King of Prussia, PA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Qlik Technologies Private Equity-Backed King of Prussia, PA
Board International Private Equity-Backed Chiasso, Switzerland
Klipfolio Venture Capital-Backed Ottawa, Canada
GoodData Venture Capital-Backed San Francisco, CA
Aquatic Informatics Formerly PE-Backed Vancouver, Canada
You’re viewing 5 of 13 competitors. Get the full list »

OptiMine Patents

  • 3

    Total Documents Applications and Grants

  • Total Patents Families

  • Granted

  • Pending

  • Expiring in next 12 mo

OptiMine Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-20150161659-A1 Systems and methods for assessing the cross-channel value of media advertising Inactive 05-Dec-2013
US-20120130798-A1 Model sequencing for managing advertising pricing Inactive 23-Nov-2010
US-20120130828-A1 Source of decision considerations for managing advertising pricing Inactive 23-Nov-2010 G06Q30/0273

OptiMine Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

PitchBook’s non-financial metrics help you gauge a company’s traction and growth using web presence and social reach.

Request a free trial

OptiMine Investors (10)

Investor Name Investor Type Holding Investor Since Participating Rounds
Angel (individual) Minority
Angel (individual) Minority
Angel (individual) Minority
New Capital Fund Venture Capital Minority
Omphalos Venture Partners Venture Capital Minority
You’re viewing 5 of 10 investors. Get the full list »

Ready to get started?

Request a free trial

OptiMine FAQs

  • When was OptiMine founded?

    OptiMine was founded in 2008.

  • Where is OptiMine headquartered?

    OptiMine is headquartered in Minneapolis, MN.

  • What is the size of OptiMine?

    OptiMine has 28 total employees.

  • What industry is OptiMine in?

    OptiMine’s primary industry is Business/Productivity Software.

  • Is OptiMine a private or public company?

    OptiMine is a Private company.

  • What is OptiMine’s current revenue?

    The current revenue for OptiMine is .

  • How much funding has OptiMine raised over time?

    OptiMine has raised $14.2M.

  • Who are OptiMine’s investors?

    , , , New Capital Fund, and Omphalos Venture Partners are 5 of 10 investors who have invested in OptiMine.

  • Who are OptiMine’s competitors?

    Qlik Technologies, Board International, Klipfolio, GoodData, and Aquatic Informatics are some of the 13 competitors of OptiMine.

Data Transparency

  • Meet our data hygiene team

    Discover how our experts ensure you’re getting the most accurate financial data in the industry.

    Read blog »

  • How PitchBook sources data

    Our data operations team has logged over 3.5 million hours researching, organizing, and integrating the information you need most.

    Discover our process »