Michael Kassan Overview

  • Investor Type
  • Angel
  • Status
  • Active
  • Investments
  • 15
  • Portfolio
  • 11
  • Exits
  • 4

Michael Kassan General Information


Michael E. Kassan helps bridge the gaps between media, marketers, and technologists.Kassan founded MediaLink in 2003 to be a transformational partner to the worlds leading media, marketing, and technology companies. Bringing these groups together while balancing strategic insight with pragmatic execution, MediaLink guides its clients through an increasingly fragmented media landscape. As Chairman and CEO, Kassan has led the firms expansion from strategic advisory into multiple business lines including executive search, financial due diligence, agency benchmarking/reviews, and trade marketing. With a culture focused on both confidentiality and transparency, MediaLink now sits at the epicenter of major cross-industry initiatives and legislation helping to build consensus between government, marketers, and publishers.Kassan maintains a deep commitment to advising the media industrys leadership. He acts as Special Advisor to numerous CEOs helping them break through the noise in todays marketplace and advising on issues ranging from corporate strategy and partnerships to M&A.Drawing on a combination of experience, relationships, and insights, Kassan writes extensively as a noted blogger and serves frequently as a moderator and keynote speaker at global industry conferences. He has built instrumental partnerships with the Consumer Electronics Show and the Cannes Lions. He also produces and hosts a radio show on WOR 710 AM and Clear Channels iHeartRadio, Medialinked Inside Advertising and Media with Michael Kassan.Prior to MediaLink, Kassan led Initiative Media Worldwide as COO and Vice-Chairman from 1994 to 2001. Kassan helped grow the companys initial $1.5 billion in billings nearly ten-fold. Prior to Initiative, he was President and COO of International Video Entertainment (Artisan Entertainment). In his first career, Kassan spent ten years as a tax lawyer specializing in the entertainment industry.Kassan currently serves as Chair of the UJA-New York Marketing Communications Committee as well as on the Boards of the American Advertising Federation, the Ad Council, and the Hollywood Radio and Television Society. He served as Chairman of the California State Senate Select Committee on the Entertainment Industry.

Contact Information

Investor Status
Actively Seeking New Investments
Primary Investor Type
Angel (individual)

Michael Kassan Investments (15)

Company Name Deal Date Deal Type Deal Size Industry Company Stage Lead Partner
VidMob 23-Feb-2021 Later Stage VC 0000 Multimedia and Design Software Generating Revenue
00000000 19-Nov-2020 0000 00000 00.000 Educational Software Generating Revenue 0000000 000000
000000 03-Aug-2020 00000 00000 00.000 Business/Productivity Software Generating Revenue 0000000 000000
000000000 28-Jan-2020 0000 00000 00.00 Media and Information Services (B2B) Profitable 0000000 000000
0000000 28-Mar-2018 00000 00000 00.000 Movies, Music and Entertainment Generating Revenue 0000000 000000
0000 000000 03-Mar-2017 00000 00000 000 Movies, Music and Entertainment Generating Revenue 0000000 000000
0000 01-Aug-2016 0000 00000 00.00 Multimedia and Design Software Generating Revenue 0000000 000000
00000000 0000 25-Jun-2015 0000 00000 000 Business/Productivity Software Generating Revenue 0000000 000000
Snaps (Business/Productivity Software) 20-Apr-2015 Early Stage VC 00.00 Business/Productivity Software Generating Revenue 0000000 000000
loop88 17-Feb-2015 Early Stage VC 00000 Media and Information Services (B2B) Generating Revenue 0000000 000000
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Michael Kassan Exits (4)

Company Name Exit Date Exit Type Exit Size
Snaps (Business/Productivity Software) 08-Apr-2021 Merger/Acquisition
000 00000 0000000 11-Feb-2015 000000000000000000 000.00
0000000000000 01-May-2013 000000000000000000 0000
You’re viewing 3 of 4 exits. Get the full list »

Michael Kassan Investments by Industry, Year, and Region

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Michael Kassan Team (1)

Name Title Deals Funds Boards Office
Michael Kassan Angel Investor 00
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