Specific Media UK Overview
- Year Founded
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2000
- Status
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Acquired/Merged
- Employees
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127
- Latest Deal Type
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M&A
Specific Media UK General Information
Description
Provider of demographic information and re-targeting technologies to advertisers for connecting brands with consumers across one of the largest audiences worldwide. The company's independent online advertising network uses advanced demographic, behavioral, contextual, geographic and re-targeting technologies enabling advertisers, marketers and agencies to target consumers based on demographics, behaviors, geographic locations and the contextual relevance of websites visited.
Contact Information
Website
www.specificmedia.co.ukCorporate Office
- 16 Dufour's Place
- 3rd Floor
- London W1F 7SP
- England, United Kingdom
Corporate Office
- 16 Dufour's Place
- 3rd Floor
- London W1F 7SP
- England, United Kingdom
Specific Media UK Valuation & Funding
| Deal Type | Date | Amount | Raised to Date | Post-Val | Status | Stage |
|---|---|---|---|---|---|---|
| 4. Merger/Acquisition | 12-Mar-2008 | Completed | Generating Revenue | |||
| 3. Later Stage VC | 01-Nov-2007 | Completed | Generating Revenue | |||
| 2. Later Stage VC (Series A) | 12-Jun-2006 | $10M | $18M | Completed | Generating Revenue | |
| 1. Early Stage VC | 31-Jan-2006 | $8M | $8M | Completed | Generating Revenue |
Specific Media UK Comparisons
Industry
Financing
Details
Specific Media UK Competitors (15)
One of Specific Media UK’s 15 competitors is AdSupply, a Private Debt Financed company based in Culver City, CA.
| Company Name | Financing Status | Location | Employees | Total Raised | Last Financing Date/Type | Last Financing Amount |
|---|---|---|---|---|---|---|
| AdSupply | Private Debt Financed | Culver City, CA | ||||
| Intercept Interactive | Formerly PE-Backed | New York, NY | ||||
| GlobalWide Media | Private Equity-Backed | Los Angeles, CA | ||||
| Smartclip (Media and Information Services (B2B)) | Venture Capital-Backed | Hamburg, Germany | ||||
| Dstillery | Venture Capital-Backed | New York, NY |
Specific Media UK Related Research & Analysis
Explore institutional-grade private market research from our team of analysts.
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Verticals
Specific Media UK Patents
Specific Media UK Recent Patent Activity
| Publication ID | Patent Title | Status | First Filing Date | Technology (CPC) | Citations |
|---|---|---|---|---|---|
| US-20140123175-A1 | Session based advertising | Inactive | 25-Oct-2012 | ||
| US-20130173345-A1 | System and method of determining user demographic profiles | Inactive | 10-Sep-2007 |
Specific Media UK Signals
Growth Rate
Growth
Size Multiple
Key Data Points
Similarweb Unique Visitors
Majestic Referring Domains
Specific Media UK Former Investors (6)
| Investor Name | Investor Type | Holding | Investor Since | Participating Rounds |
|---|---|---|---|---|
| 137 Ventures | Venture Capital | Minority | ||
| Enterprise Partners Venture Capital | Venture Capital | Minority | ||
| Francisco Partners | PE/Buyout | Minority | ||
| Kennet Partners | Growth/Expansion | Minority | ||
| Saints Capital | Secondary Buyer | Minority |
Specific Media UK Acquisitions (1)
Specific Media UK’s most recent deal was a Merger/Acquisition with AdCombination. The deal was made on 01-Dec-2010.
| Company Name | Deal Date | Deal Type | Deal Size | Industry | Lead Partner |
|---|---|---|---|---|---|
| AdCombination | 01-Dec-2010 | Merger/Acquisition | Media and Information Services (B2B) |
Specific Media UK FAQs
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When was Specific Media UK founded?
Specific Media UK was founded in 2000.
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Where is Specific Media UK headquartered?
Specific Media UK is headquartered in London, United Kingdom.
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What is the size of Specific Media UK?
Specific Media UK has 127 total employees.
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What industry is Specific Media UK in?
Specific Media UK’s primary industry is Media and Information Services (B2B).
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Is Specific Media UK a private or public company?
Specific Media UK is a Private company.
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What is Specific Media UK’s current revenue?
The current revenue for Specific Media UK is .
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How much funding has Specific Media UK raised over time?
Specific Media UK has raised $118M.
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Who are Specific Media UK’s investors?
137 Ventures, Enterprise Partners Venture Capital, Francisco Partners, Kennet Partners, and Saints Capital are 5 of 6 investors who have invested in Specific Media UK.
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Who are Specific Media UK’s competitors?
AdSupply, Intercept Interactive, GlobalWide Media, Smartclip (Media and Information Services (B2B)), and Dstillery are some of the 15 competitors of Specific Media UK.
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When was Specific Media UK acquired?
Specific Media UK was acquired on 12-Mar-2008.
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Who acquired Specific Media UK?
Specific Media UK was acquired by Viant Technology.
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