AdCel Overview

  • Year Founded
  • 2012

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 25

Employees

  • Latest Deal Type
  • M&A

  • Latest Deal Amount
  • $3.52M

AdCel General Information

Description

Developer of a military grade advertisement optimization engine designed to simplify the complex challenge of monetizing supply across multiple demand partners. The company's full-control monetization platform utilizes a fully comprehensive suite of features which includes inventory initiation, initialization, DMP, historical data support amongst other, enabling developers to deliver more targeted advertising to their consumers.

Contact Information

Website
www.adcel.co
Formerly Known As
AppInTop
Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Corporate Office
  • 9465 Wilshire Boulevard
  • Unit 300
  • Beverly Hills, CA 90212
  • United States
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Parent Company
engage:BDR
Vertical(s)
AdTech, Marketing Tech, TMT, Mobile
Corporate Office
  • 9465 Wilshire Boulevard
  • Unit 300
  • Beverly Hills, CA 90212
  • United States

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AdCel Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
2. Merger/Acquisition 30-Jul-2018 $3.52M Completed Generating Revenue
1. Early Stage VC (Series A) 28-Nov-2014 Completed Startup
To view AdCel’s complete valuation and funding history, request access »

AdCel Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of a military grade advertisement optimization engine designed to simplify the complex challenge of monetizing
Business/Productivity Software
Beverly Hills, CA
25 As of 2016

Imola, Italy
 

Dubai, United Arab Emirates
 
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AdCel Competitors (37)

One of AdCel’s 37 competitors is MyAppFree, a Formerly Accelerator/Incubator backed company based in Imola, Italy.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
MyAppFree Formerly Accelerator/Incubator backed Imola, Italy
IconPeak Formerly VC-backed Dubai, United Arab Emirates
NextRoll Venture Capital-Backed San Francisco, CA
Novosol Venture Capital-Backed Singapore, Singapore
AppsFlyer Venture Capital-Backed San Francisco, CA
You’re viewing 5 of 37 competitors. Get the full list »

AdCel Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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AdCel Former Investors (1)

Investor Name Investor Type Holding Investor Since Participating Rounds
Run Capital Venture Capital Minority
To view AdCel’s complete investors history, request access »

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AdCel FAQs

  • When was AdCel founded?

    AdCel was founded in 2012.

  • Where is AdCel headquartered?

    AdCel is headquartered in Beverly Hills, CA.

  • What is the size of AdCel?

    AdCel has 25 total employees.

  • What industry is AdCel in?

    AdCel’s primary industry is Business/Productivity Software.

  • Is AdCel a private or public company?

    AdCel is a Private company.

  • What is the current valuation of AdCel?

    The current valuation of AdCel is .

  • What is AdCel’s current revenue?

    The current revenue for AdCel is .

  • How much funding has AdCel raised over time?

    AdCel has raised $6M.

  • Who are AdCel’s investors?

    Run Capital has invested in AdCel.

  • Who are AdCel’s competitors?

    MyAppFree, IconPeak, NextRoll, Novosol, and AppsFlyer are some of the 37 competitors of AdCel.

  • When was AdCel acquired?

    AdCel was acquired on 30-Jul-2018.

  • Who acquired AdCel?

    AdCel was acquired by engage:BDR.

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