Deserve Overview

  • Founded
  • 2012
Founded
  • Status
  • Private
  • Employees
  • 60
Employees
  • Latest Deal Type
  • Debt - PPP
  • Investors
  • 10

Deserve General Information

Description

Provider of financial services intended to provide citizens with access to fair credit products and tools to achieve financial independence. The company's financial products include credit cards that use machine learning and alternative data to determine creditworthiness, enabling users to get access to fair credit without a credit history and build their credit score.

Contact Information

Website
Formerly Known As
SelfScore, Tremus
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Primary Industry
Other Financial Services
Other Industries
Consumer Finance
Financial Software
Primary Office
  • Post Office Box 57780
  • Murray, UT 84157
  • United States
+1 (801) 000-0000

Deserve Timeline

2017201820192020
Financing RoundFinancing RoundCaptured Employee CountEstimated Employee Growth
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Deserve Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
10. Debt - PPP 09-Apr-2020 00000 Completed
9. Debt - General 25-Feb-2020 00000 00000 Completed Generating Revenue
8. Later Stage VC (Series C) 04-Nov-2019 0000 00000 00000 Completed Generating Revenue
7. Later Stage VC (Series B) 27-Aug-2018 0000 000.00 0000 Completed Generating Revenue
6. Debt - General 25-Apr-2018 0000 000.00 Completed Generating Revenue
5. Early Stage VC (Series A2) 24-Oct-2017 000.00 000.00 000.00 Completed Generating Revenue
4. Secondary Transaction - Private 00.00 Completed Generating Revenue
3. Early Stage VC (Series A) 17-Jul-2015 00.000 00.00 0000 Completed Generating Revenue
2. Seed Round 01-Dec-2014 $1M $2M Completed Generating Revenue
1. Seed Round 01-Dec-2013 $1M $1M Completed Generating Revenue
To view Deserve’s complete valuation and funding history, request access »

Deserve Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate ($) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series C 00,000,000 00.000000 00.00 00.00 00.00 00 00.00 000
Series B 00,000,000 00.000000 00.0 00 00 00 00 00.000
Series A-2 13,559,407 $0.000100 $0.07 $1.46 $1.46 1x $1.46 21.31%
Series A 7,223,724 $0.000100 $0.06 $1.14 $1.14 1x $1.14 11.35%
To view Deserve’s complete cap table history, request access »

Deserve Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last Financing Details
Provider of financial services intended to provide citizens with access to fair credit products and tools to achieve fin
Other Financial Services
Murray, UT
60 As of 2019
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000000000 - 00000

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00000 000000000 00000000
Atlanta, GA
000 As of 0000
00000
0000 0000-00-00
00000000000 00000

000000

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000000000 00000000
London, United Kingdom
000 As of 0000
0000
0.000 0000-00-00
00000 00000
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Deserve Competitors (23)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Petal Venture Capital-Backed Atlanta, GA 000 00000 00000000000 00000
000000 Venture Capital-Backed London, United Kingdom 000 0000 00000 00000
0000 Venture Capital-Backed San Francisco, CA 0000 00.00 0000000000 0 00.00
00000 Venture Capital-Backed San Francisco, CA 000 00.000 00000000000 00.000
0000000 Venture Capital-Backed New York, NY 00 000.00 000000000 - 000.00
You’re viewing 5 of 23 competitors. Get the full list »

Deserve Executive Team (12)

Name Title Board Seat Contact Info
Kalpesh Kapadia Co-Founder, Board Member & Chief Executive Officer
Thomas Crowley Chief Financial Officer
Rajan Annadurai Chief Technology Officer
Bert Friedman Chief Compliance Officer
You’re viewing 4 of 12 executive team members. Get the full list »

Deserve Board Members (6)

Name Representing Role Since
Benjamin Lambert Pelion Venture Partners Board Observer 000 0000
Blake Modersitzki Pelion Venture Partners Board Member 000 0000
Kalpesh Kapadia Deserve Co-Founder, Board Member & Chief Executive Officer 000 0000
Sameer Gandhi Accel Board Member 000 0000
Saurabh Mittal Mission Holdings Board Member 000 0000
You’re viewing 5 of 6 board members. Get the full list »

Deserve Signals

Growth Rate

0.80% Weekly
Growth
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers

5.5k

Similarweb Unique Visitors

15.0K

Majestic Referring Domains

314

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Deserve Investors (10)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Acrew Capital Venture Capital Minority 000 0000 000000 0
The Goldman Sachs Group Investment Bank Minority 000 0000 000000 0
Sallie Mae Corporation Minority 000 0000 000000 0
Accel Venture Capital Minority 000 0000 000000 0
Alumni Ventures Group Venture Capital Minority 000 0000 000000 0
You’re viewing 5 of 10 investors. Get the full list »