William Hill Overview

  • Year Founded
  • 1934

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 12,500

Employees

  • Latest Deal Type
  • M&A

  • Financing Rounds
  • 14

  • Investments
  • 18

William Hill General Information

Description

William Hill is an online betting and gaming company. It is organized into four business segments: retail, online, U.S. existing, and U.S. expansion. The company's product and service portfolio comprises various activities such as gaming machines in licensed betting offices and online and telephone activities including sports betting, casino, poker, and other gaming products. The retail segment comprises all activity undertaken in licensed betting offices, including gaming machines. The online segment comprises online and telephone activity, including sports betting, casino, poker, and other gaming products along with telephone betting services. The vast majority of revenue is earned in the United Kingdom, and more than half of the company's revenue is generated by the retail segment.

Contact Information

Ownership Status
Acquired/Merged
Financing Status
Formerly PE-Backed
Corporate Office
  • 1 Bedford Avenue
  • London WC1B 2AU
  • England, United Kingdom
Primary Industry
Casinos and Gaming
Vertical(s)
Corporate Office
  • 1 Bedford Avenue
  • London WC1B 2AU
  • England, United Kingdom

Want detailed data on 3M+ companies?

What you see here scratches the surface

Request a free trial

Want to dig into this profile?

We’ll help you find what you need

Learn more

William Hill Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA
Post-Val Status Debt

This information is available in the PitchBook Platform. To explore William Hill‘s full profile, request access.

Request a free trial

William Hill Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
William Hill is an online betting and gaming company. It is organized into four business segments: retail, online, U.S.
Casinos and Gaming
London, United Kingdom
12,500 As of 2023

Maidenhead, United Kingdom
 

Valletta, Malta
 
Add Comparison

PitchBook’s comparison feature gives you a side-by-side look at key metrics for similar companies. Personalize which data points you want to see and create visualizations instantly.

Request a free trial

William Hill Competitors (8)

One of William Hill’s 8 competitors is Rank Group, a Corporation company based in Maidenhead, United Kingdom.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Rank Group Corporation Maidenhead, United Kingdom
Kindred Group Formerly VC-backed Valletta, Malta
Entain Corporation London, United Kingdom
Playtech Corporation Douglas, United Kingdom
Betfred Private Debt Financed Birchwood, United Kingdom
You’re viewing 5 of 8 competitors. Get the full list »

William Hill Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

PitchBook’s non-financial metrics help you gauge a company’s traction and growth using web presence and social reach.

Request a free trial

William Hill Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

This information is available in the PitchBook Platform. To explore William Hill‘s full profile, request access.

Request a free trial

William Hill Investments & Acquisitions (18)

William Hill’s most recent deal was a Merger/Acquisition with Alfabet (Entertainment Software). The deal was made on 28-Dec-2020.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Alfabet (Entertainment Software) 28-Dec-2020 Merger/Acquisition Entertainment Software
CG Technology (Sports Book Assets) 20-Nov-2019 Corporate Asset Purchase Buildings and Property
Mr. Green & Co 15-Feb-2019 Merger/Acquisition Entertainment Software
Grand Parade 02-Aug-2016 Merger/Acquisition Entertainment Software
NYX Gaming Group 26-Apr-2016 PIPE Entertainment Software
You’re viewing 5 of 18 investments and acquisitions. Get the full list »

William Hill Exits (5)

William Hill’s most recent exit was on 26-Apr-2016 from NYX Gaming Group. The exit was categorized as with 2 buyers.

Company Name Exit Date Exit Type Exit Size Status Buyers
NYX Gaming Group 26-Apr-2016 Completed
  • 2 buyers
Neo Games 07-Aug-2015 Completed
Tom Waterhouse 13-Aug-2013 Completed
Codere Apuestas España 12-Jan-2007 Completed
  • 2 buyers
William Hill Codere Italia 01-Jan-2006 Joint Venture Completed
  • 2 buyers
To view William Hill’s complete exits history, request access »

William Hill Affiliates

Subsidiaries (5)

Name Industry Location Year Founded
William Hill Online Gibraltar, Gibraltar 2008
Grand Parade Krakow, Poland 2007
William Hill (15 Shops) London, United Kingdom 1998
Centrebet Parap, Australia 1992
WHLabs Accelerator Gibraltar, Gibraltar

William Hill FAQs

  • When was William Hill founded?

    William Hill was founded in 1934.

  • Where is William Hill headquartered?

    William Hill is headquartered in London, United Kingdom.

  • What is the size of William Hill?

    William Hill has 12,500 total employees.

  • What industry is William Hill in?

    William Hill’s primary industry is Casinos and Gaming.

  • Is William Hill a private or public company?

    William Hill is a Private company.

  • What is the current valuation of William Hill?

    The current valuation of William Hill is .

  • What is William Hill’s current revenue?

    The current revenue for William Hill is .

  • How much funding has William Hill raised over time?

    William Hill has raised $5.6B.

  • Who are William Hill’s investors?

    CVC Capital Partners, Cinven, and Terra Firma Capital Partners have invested in William Hill.

  • Who are William Hill’s competitors?

    Rank Group, Kindred Group, Entain, Playtech, and Betfred are some of the 8 competitors of William Hill.

  • When was William Hill acquired?

    William Hill was acquired on 22-Apr-2021.

  • Who acquired William Hill?

    William Hill was acquired by Caesars Entertainment.

Data Transparency

  • Meet our data hygiene team

    Discover how our experts ensure you’re getting the most accurate financial data in the industry.

    Read blog »
  • How PitchBook sources data

    Our data operations team has logged over 3.5 million hours researching, organizing, and integrating the information you need most.

    Discover our process »