Placed Overview

  • Year Founded
  • 2011

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 100

Employees

  • Latest Deal Type
  • M&A

  • Latest Deal Amount
  • $150M

  • Investors
  • 2

Placed General Information

Description

Developer of a location analytics platform designed to improve campaign performance. The company's location analytics platform gains actionable intelligence into offline consumer behavior and competitive trends by directly measuring locations through smartphones and leveraging big data principles thereby, enabling marketers to evaluate the offline impact of omnichannel advertising campaigns.

Contact Information

Website
www.placed.com
Formerly Known As
Sewichi
Ownership Status
Acquired/Merged
Financing Status
Formerly VC-backed
Corporate Office
  • 2025 1st Avenue
  • 4th Floor
  • Seattle, WA 98121
  • United States
+1 (206)
Primary Industry
Business/Productivity Software
Other Industries
Media and Information Services (B2B)
Acquirer
Vertical(s)
Corporate Office
  • 2025 1st Avenue
  • 4th Floor
  • Seattle, WA 98121
  • United States
+1 (206)

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Placed Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
5. Merger/Acquisition 30-May-2019 $150M Completed Generating Revenue
4. Merger/Acquisition 01-Jul-2017 Completed Generating Revenue
3. Early Stage VC (Series B) 10-Jun-2014 Completed Generating Revenue
2. Early Stage VC (Series A) 15-Mar-2012 $3.4M $3.8M Completed Generating Revenue
1. Seed Round 15-Mar-2011 $400K $400K Completed Generating Revenue
To view Placed’s complete valuation and funding history, request access »

Placed Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series A
To view Placed’s complete cap table history, request access »

Placed Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of a location analytics platform designed to improve campaign performance. The company's location analytics pl
Business/Productivity Software
Seattle, WA
100 As of 2017

San Francisco, CA
 

San Francisco, CA
 
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Placed Competitors (99)

One of Placed’s 99 competitors is Singular (Business/Productivity Software), a Venture Capital-Backed company based in San Francisco, CA.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Singular (Business/Productivity Software) Venture Capital-Backed San Francisco, CA
AppsFlyer Venture Capital-Backed San Francisco, CA
SiteZeus Venture Capital-Backed Tampa, FL
Mobilewalla Venture Capital-Backed Atlanta, GA
Placer.ai Private Equity-Backed Covina, CA
You’re viewing 5 of 99 competitors. Get the full list »

Placed Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Placed Former Investors (4)

Investor Name Investor Type Holding Investor Since Participating Rounds
Madrona Venture Group Venture Capital Minority
Mediabrands VC-Backed Company Minority
Snap ( Social/Platform Software) Corporation Majority
Two Sigma Ventures Venture Capital Minority
To view Placed’s complete investors history, request access »

Placed FAQs

  • When was Placed founded?

    Placed was founded in 2011.

  • Where is Placed headquartered?

    Placed is headquartered in Seattle, WA.

  • What is the size of Placed?

    Placed has 100 total employees.

  • What industry is Placed in?

    Placed’s primary industry is Business/Productivity Software.

  • Is Placed a private or public company?

    Placed is a Private company.

  • What is the current valuation of Placed?

    The current valuation of Placed is .

  • What is Placed’s current revenue?

    The current revenue for Placed is .

  • How much funding has Placed raised over time?

    Placed has raised $13.8M.

  • Who are Placed’s investors?

    Madrona Venture Group, Mediabrands, Snap ( Social/Platform Software), and Two Sigma Ventures have invested in Placed.

  • Who are Placed’s competitors?

    Singular (Business/Productivity Software), AppsFlyer, SiteZeus, Mobilewalla, and Placer.ai are some of the 99 competitors of Placed.

  • When was Placed acquired?

    Placed was acquired on 30-May-2019.

  • Who acquired Placed?

    Placed was acquired by Foursquare.

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