Placed Overview
- Founded
- 2011

- Status
- Acquired/Merged
- Employees
- 350

- Latest Deal Type
- M&A
- Latest Deal Amount
- $186M

Placed General Information
Description
Developer of a location analytics platform designed to improve campaign performance. The company's location analytics platform gains actionable intelligence into offline consumer behavior and competitive trends by directly measuring locations through smartphones and leveraging big data principles, enabling marketers to evaluate the offline impact of omnichannel advertising campaigns.
Contact Information
(Operating Subsidiary)
- 2025 1st Avenue
- 4th Floor
- Seattle, WA 98121
- United States
Placed Valuation & Funding
Deal Type | Date | Amount | Raised to Date | Post-Val | Status | Stage |
---|---|---|---|---|---|---|
5. Merger/Acquisition | 30-May-2019 | $186M | 00000 | Completed | Generating Revenue | |
4. Merger/Acquisition | 05-Jun-2017 | 00000 | 000.00 | 00000 | Completed | Generating Revenue |
3. Early Stage VC (Series B) | 10-Jun-2014 | 0000 | 000.00 | Completed | Generating Revenue | |
2. Early Stage VC (Series A) | 15-Mar-2012 | $3.4M | $3.8M | 000.00 | Completed | Generating Revenue |
1. Seed Round | 15-Mar-2011 | $400K | $400K | Completed | Generating Revenue |
Placed Cap Table
Stock | # of Shares Authorized |
Par Value | Dividend Rate (%) | Original Issue Price |
Liquidation | Liquidation Pref. Multiple |
Conversion Price | % Owned |
---|---|---|---|---|---|---|---|---|
Series A | 0,000,000 | 00 | 00.00 | 00.00 | 00 | 00.00 | 00.000 |
Placed Comparisons
Industry
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00000 00
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Request a free trialPlaced Competitors (78)
Company Name | Financing Status | Location | Employees | Total Raised | Last Financing Date/Type | Last Financing Amount |
---|---|---|---|---|---|---|
Cuebiq | Venture Capital-Backed | New York, NY | 00 | 000.00 | 000000000 - | 000.00 |
00000 000000000 | Venture Capital-Backed | San Mateo, CA | 000 | 00000000000 | ||
000000000 | Venture Capital-Backed | Kitchener, Canada | 00 | 0000 | 0000000000 0 | 0000 |
000 0000000 | Venture Capital-Backed | Seattle, WA | 000 | 000.00 | 00000 00000 | 000.00 |
00000000 | Private Equity-Backed | Palo Alto, CA | 000 | 00.000 | 00 000000 | 00.000 |
Placed Executive Team (17)
Placed Board Members (6)
Name | Representing | Role | Since |
---|---|---|---|
Shane Atchison | Self | Board Member | 000 0000 |
Placed Signals
Growth Rate

Growth

Size Multiple


Key Data Points
Twitter Followers
5.5k

Similarweb Unique Visitors
15.0K

Majestic Referring Domains
314

PitchBook’s non-financial metrics help you gauge a company’s traction and growth using web presence and social reach.
Request a free trialPlaced Former Investors (5)
Investor Name | Investor Type | Holding | Investor Since | Participating Rounds | Contact Info |
---|---|---|---|---|---|
IPG Mediabrands | Corporation | Minority | 000 0000 | 000000 0 | |
Madrona Venture Group | Venture Capital | Minority | 000 0000 | 000000 0 | |
Plug and Play Tech Center | Accelerator/Incubator | Minority | 000 0000 | 000000 0 | |
Snap | Corporation | Majority | 000 0000 | 000000 0 | |
Two Sigma Ventures | Venture Capital | Minority | 000 0000 | 000000 0 |