Branding Brand Overview
- Year Founded
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2008

- Status
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Private
- Employees
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168

- Latest Deal Type
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2ndary - Private
- Investors
-
5
Branding Brand General Information
Description
Developer of an interactive marketing platform designed to deploy mobile commerce sites and applications. The company's platform offers a full-service-led approach and a large collection of data on usability and conversion practices, enabling leading brands to improve their engagement and conversion rates with their customers.
Contact Information
Website
www.brandingbrand.comCorporate Office
- 48 26th Street
- 4th Floor
- Pittsburgh, PA 15222
- United States
Corporate Office
- 48 26th Street
- 4th Floor
- Pittsburgh, PA 15222
- United States
Branding Brand Valuation & Funding
Deal Type | Date | Amount | Raised to Date | Post-Val | Status | Stage |
---|---|---|---|---|---|---|
5. Secondary Transaction - Private | Completed | Generating Revenue | ||||
4. Later Stage VC (Series B1) | 10-Mar-2017 | Completed | Generating Revenue | |||
3. Later Stage VC (Series B) | 11-Mar-2015 | Completed | Generating Revenue | |||
2. Early Stage VC (Series B) | 26-Nov-2013 | $10.5M | $18M | Completed | Generating Revenue | |
1. Early Stage VC (Series A) | 08-Aug-2012 | $7.5M | $7.5M | Completed | Generating Revenue |
Branding Brand Cap Table
Stock | # of Shares Authorized |
Par Value | Dividend Rate (%) | Original Issue Price |
Liquidation | Liquidation Pref. Multiple |
Conversion Price | % Owned |
---|---|---|---|---|---|---|---|---|
Series B1 | ||||||||
Series B | ||||||||
Series A | 1,998,623 | $0.000100 | $4.12 | $4.12 | 1x | $4.12 | 24.09% |
Branding Brand Comparisons
Industry
Financing
Details
Branding Brand Competitors (83)
One of Branding Brand’s 83 competitors is Leanplum, a Formerly VC-backed company based in San Francisco, CA.
Company Name | Financing Status | Location | Employees | Total Raised | Last Financing Date/Type | Last Financing Amount |
---|---|---|---|---|---|---|
Leanplum | Formerly VC-backed | San Francisco, CA | ||||
Vibes Media | Formerly PE-Backed | Chicago, IL | ||||
SweetIQ | Formerly VC-backed | Montreal, Canada | ||||
Swrve | Formerly VC-backed | San Francisco, CA | ||||
Optimizely | Private Equity-Backed | New York, NY |
Branding Brand Patents
Branding Brand Recent Patent Activity
Publication ID | Patent Title | Status | First Filing Date | Technology (CPC) | Citations |
---|---|---|---|---|---|
US-20150278888-A1 | System and method for acquiring information | Inactive | 28-Mar-2014 | ||
US-20150278829-A1 | System and method for in-store tracking | Inactive | 28-Mar-2014 | ||
US-20130238983-A1 | Method and system for optimally transcoding websites | Active | 12-Mar-2012 | ||
US-9317488-B2 | Method and system for optimally transcoding websites | Active | 12-Mar-2012 | ||
US-8341516-B1 | Method and system for optimally transcoding websites | Active | 12-Mar-2012 | G06F40/143 |
Branding Brand Signals
Branding Brand Investors (5)
Investor Name | Investor Type | Holding | Investor Since | Participating Rounds |
---|---|---|---|---|
LDR Ventures | Venture Capital | Minority | ||
Lead Edge Capital | Growth/Expansion | Minority | ||
Pepperjam | Corporation | Minority | ||
Insight Partners | Growth/Expansion | Minority | ||
Tuesday Capital | Venture Capital | Minority |
Branding Brand Acquisitions (1)
Branding Brand’s most recent deal was a Merger/Acquisition with Waysay. The deal was made on 08-Jun-2016.
Company Name | Deal Date | Deal Type | Deal Size | Industry | Lead Partner |
---|---|---|---|---|---|
Waysay | 08-Jun-2016 | Merger/Acquisition | Business/Productivity Software |
Branding Brand FAQs
-
When was Branding Brand founded?
Branding Brand was founded in 2008.
-
Where is Branding Brand headquartered?
Branding Brand is headquartered in Pittsburgh, PA.
-
What is the size of Branding Brand?
Branding Brand has 168 total employees.
-
What industry is Branding Brand in?
Branding Brand’s primary industry is Media and Information Services (B2B).
-
Is Branding Brand a private or public company?
Branding Brand is a Private company.
-
What is Branding Brand’s current revenue?
The current revenue for Branding Brand is
. -
How much funding has Branding Brand raised over time?
Branding Brand has raised $23.8M.
-
Who are Branding Brand’s investors?
LDR Ventures, Lead Edge Capital, Pepperjam, Insight Partners, and Tuesday Capital have invested in Branding Brand.
-
Who are Branding Brand’s competitors?
Leanplum, Vibes Media, SweetIQ, Swrve, and Optimizely are some of the 83 competitors of Branding Brand.
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