Bankrate Overview

  • Year Founded
  • 1976

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 600

Employees

  • Latest Deal Type
  • Buyout/​LBO

  • Financing Rounds
  • 10

  • Investments
  • 27

Bankrate General Information

Description

Provider of financial publishing services based out of New York. The company's services operates as a leading online publisher, aggregator, and distributor of personal finance content specializing in financial rate information, rate data and financial content on financial products such as mortgages, credit cards, new and used automobile loans, thereby enabling its consumers to be provided with product comparison tools, calculators and editorial content to help achieve their financial goals.

Contact Information

Website
www.bankrate.com
Formerly Known As
Ilife Com Inc, Intelligent Life Corp
Ownership Status
Acquired/Merged
(Operating Subsidiary)
Financing Status
Private Equity-Backed
Corporate Office
  • 1675 Broadway
  • New York, NY 10019
  • United States
+1 (561)
Primary Industry
Information Services (B2C)
Other Industries
Other Financial Services
Parent Company
Red Ventures
Vertical(s)
TMT, FinTech, Real Estate Technology
Corporate Office
  • 1675 Broadway
  • New York, NY 10019
  • United States
+1 (561)

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Bankrate Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA		 Post-Val Status Debt

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Bankrate Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Provider of financial publishing services based out of New York. The company's services operates as a leading online pub
Information Services (B2C)
New York, NY
600 As of 2016

New York, NY
 

New York, NY
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Bankrate Competitors (9)

One of Bankrate’s 9 competitors is SmartAsset, a Venture Capital-Backed company based in New York, NY.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
SmartAsset Venture Capital-Backed New York, NY
ValuePenguin Corporate Backed or Acquired New York, NY
MyBankTracker Corporate Backed or Acquired Foster City, CA
Money Under30 Corporate Backed or Acquired Austin, TX
HSH Associates Corporate Backed or Acquired Las Vegas, NV
You’re viewing 5 of 9 competitors. Get the full list »

Bankrate Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Bankrate Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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Bankrate Investments & Acquisitions (27)

Bankrate’s most recent deal was a Merger/Acquisition with MyFinance. The deal was made on 05-Mar-2018.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
MyFinance 05-Mar-2018 Merger/Acquisition Business/Productivity Software
NextAdvisor 17-Jun-2016 Merger/Acquisition Publishing
LoanTek 01-Jun-2015 Buyout/LBO Financial Software
Quizzle 01-Apr-2015 Merger/Acquisition Financial Software
SeniorHomes.com 01-Jan-2015 Merger/Acquisition Information Services (B2C)
You’re viewing 5 of 27 investments and acquisitions. Get the full list »

Bankrate Exits (4)

Bankrate’s most recent exit was on 07-May-2014 from Caring.com. The exit was categorized as .

Company Name Exit Date Exit Type Exit Size Status Buyers
Caring.com 07-May-2014 Completed
NetQuote 30-Jun-2010 Completed
  • 2 buyers
insuranceQuotes 06-Apr-2010 Completed
  • 2 buyers
Saving For College 10-Dec-2007 Merger/Acquisition Completed
To view Bankrate’s complete exits history, request access »

Bankrate Affiliates

Subsidiaries (5)

Name Industry Location Year Founded
The Points Guy New York, NY 2010
SeniorHomes.com Seattle, WA 2009
LoanTek Palm Beach Gardens, FL 2008
FlexOffers.com Fort Lauderdale, FL 2008
Interest Fort Mill, SC 1994

Bankrate FAQs

  • When was Bankrate founded?

    Bankrate was founded in 1976.

  • Where is Bankrate headquartered?

    Bankrate is headquartered in New York, NY.

  • What is the size of Bankrate?

    Bankrate has 600 total employees.

  • What industry is Bankrate in?

    Bankrate’s primary industry is Information Services (B2C).

  • Is Bankrate a private or public company?

    Bankrate is a Private company.

  • What is the current valuation of Bankrate?

    The current valuation of Bankrate is .

  • What is Bankrate’s current revenue?

    The current revenue for Bankrate is .

  • How much funding has Bankrate raised over time?

    Bankrate has raised $600M.

  • Who are Bankrate’s investors?

    ABS Ventures, Antares Capital (Florida), Apax Partners, Camelot Venture Group, and Princeton Equity Group are 5 of 6 investors who have invested in Bankrate.

  • Who are Bankrate’s competitors?

    SmartAsset, ValuePenguin, MyBankTracker, Money Under30, and HSH Associates are some of the 9 competitors of Bankrate.

  • When was Bankrate acquired?

    Bankrate was acquired on 08-Nov-2017.

  • Who acquired Bankrate?

    Bankrate was acquired by Red Ventures.

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